SOURCE: KPBS Guide (Before changing the name to On Air Magazine - Volume 8, Issue No.6), San Diego Union and San Diego Evening Tribune from San Diego, California, Times-Advocate in Escondido, California.
Here is the complete schedule of the Festival '78 (Join the Celebration!) Membership Campaign from PBS affiliate KPBS-TV Channel 15 in San Diego, CA from Saturday March 4th through Sunday March 19th, 1978 for 2 WEEKS as USUAL (PBS' Fourth National March Membership Drive since 1975). 📺 💵

16 DAYS OF SPECIAL PROGRAMMING DESIGNED TO INCREASE NATIONAL VIEWER AWARENESS AND SUPPORT OF PUBLIC TELEVISION!!
16 DAYS OF SPECIAL PROGRAMMING WILL CULMINATE IN A NATIONAL 28-HOUR MARATHON OF NON-STOP ENTERTAINMENT!!
NOTE: KPBS is conducting its usual local Membership Campaign called "KPBS Membership Days" but PBS' Fourth March National Annual Membership Fund-raising and public awareness campaign, and it will include Membership Pledge Breaks between regularly scheduled programs, so I don't know if KPBS had another membership campaign during 1972 and 1973.
SO PRETTY PLEASE Let me know in the comments or questions or suggestions for any concern... DON'T HESITATE, COMMENT ANYTIME!!

Part 1: SATURDAY MARCH 4TH, 1978
6:30 AM The Exceptional Child: "Profoundly Retarded and Multihandicapped Children".
Repeats Today at 3:30 PM.
7:00 AM Sesame Street (Repeat)
8:00 AM Zoom
8:30 AM Big Blue Marble
9:00 AM Once Upon A Classic: Lorna Doone (Repeat)
Repeats Sun. March 4th, 10:00 AM.
9:30 AM Studio See (Repeat)
Meet a real-life "Rocky", teen championship boxer Harold Knight; experience your first sky-diving jump; and get a close-up look at giant cathedral bells.
10:00 AM Paint Along with Nancy Kominsky: "Still Life with Vegetables".
Repeats Wed. March 8th, 2:30 PM.
10:30 AM Daniel Foster, M.D. "Infertility and Pituitary Tumors".
11:00 AM The French Chef with Julia Child: "Summer Salads".
11:30 AM Crockett's Victory Garden
12:00 PM Creative Stitchery
12:30 PM Cooking Naturally: "Two Quick Breads". (Repeat)
1:00 PM Parent Effectiveness (KPBS Produced Program)- (Repeat): "Worlds Apart".
1:30 PM Almeta Speaks With...(KPBS Produced Program)
2:00 PM Gloria Penner Interviews (KPBS Produced Program) - (Repeat)
2:30 PM Creative Learning For Children
3:00 PM En Francais (Repeat)
3:30 PM The Exceptional Child: "Profoundly Retarded and Multihandicapped Children".
See Today, 6:30 AM.
4:00 PM NOVA: The Great Wine Revolution (Repeat)
5:00 PM Consumer Survival Kit (Repeat)-Captioned: "Moving, Product Liability, Tots".
5:30 PM Turnabout (Repeat) "Diet Mania".
6:00 PM Washington Week in Review (Repeat)
6:30 PM Wall Street Week (Repeat)
7:00 PM Festival '78 Preview

Brief glimpses of many of the exciting programs to be aired during Festival '78, including highlights from Count Dracula, National Geographic Special, The Johnny Mathis Special, Anna Karenina and many, many more.
7:30 PM Live from the Grand Ole Opry
For the first time ever, country music's most venerable institution, the Grand Ole Opry, will be televised live from Nashville. True to the Opry tradition, no one knows more than 48 hours in advance exactly who will perform, but the 20 to 30 acts will be drawn from the Opry's roster of performers, including Minnie Pearl, Roy Acuff, Bill Monroe, Loretta Lynn, Dolly Parton, Lester Flatt, Johnny Cash, Roy Clark, and Merle Haggard.

10:15 PM KPBS Membership Break
10:30 PM Austin City Limits: John Prine
John Prine, popular songwriter and performer and one of the bright lights of the Chicago music scene, sings old hits and new ones, including "That's the Way The World Goes Round" and "Jumpin' Jahosafat". Repeats Mon. March 6th, 11:35 PM.

11:30 PM KPBS Membership Break
11:40 PM Soundstage: Doobie Brothers
This famous rock group makes a rare television appearance in a performance of their all-time hits, such as "China Grove", "Takin' to the Streets" and "Black Water", and new songs from their latest album, "Living on The Fruit Line". Repeats Mon. March 6th, 9:30 PM.

12:40 AM Sign-Off
NOTE: Each of the special programs during the Festival '78 Membership Campaign will include KPBS Membership Pledge Breaks where the KPBS staff will ask us to become a supporting member by calling: (714) 583-2120, Basic Memberships start at $15 a year, although any amount is welcomed. With this minimum membership, the individual is sent the monthly "KPBS Guide" which previews upcoming programs through articles and complete listings of the month's programming with repeat time for each show, plus more articles of San Diego arts, theater and events that KPBS viewers are most interested in. With a $30 a year membership, a person is entitled to receive a number of special premiums (Books, Records, Mugs, etc) and it goes on for a $50 membership, a $75 membership, and for a $100 membership to KPBS...or more, All Memberships are tax-deductible and All Memberships are for 12 months and Bankamericard or Mastercharge are accepted.
MEMBERSHIP LEVELS
$15/Year (Basic Membership), $30/Year, $50/Year, $75/Year, $100/Year or more...
WAYS TO PAY YOUR MEMBERSHIP
Cash, Check, Bankamericard or Mastercharge. "KPBS Chexplan (installment plan)" still not yet debuted.
CALL US NOW!! 583-2120!!
Here is the complete schedule of the Festival '78 (Join the Celebration!) Membership Campaign from PBS affiliate KPBS-TV Channel 15 in San Diego, CA from Saturday March 4th through Sunday March 19th, 1978 for 2 WEEKS as USUAL (PBS' Fourth National March Membership Drive since 1975). 📺 💵

16 DAYS OF SPECIAL PROGRAMMING DESIGNED TO INCREASE NATIONAL VIEWER AWARENESS AND SUPPORT OF PUBLIC TELEVISION!!
16 DAYS OF SPECIAL PROGRAMMING WILL CULMINATE IN A NATIONAL 28-HOUR MARATHON OF NON-STOP ENTERTAINMENT!!
NOTE: KPBS is conducting its usual local Membership Campaign called "KPBS Membership Days" but PBS' Fourth March National Annual Membership Fund-raising and public awareness campaign, and it will include Membership Pledge Breaks between regularly scheduled programs, so I don't know if KPBS had another membership campaign during 1972 and 1973.
SO PRETTY PLEASE Let me know in the comments or questions or suggestions for any concern... DON'T HESITATE, COMMENT ANYTIME!!

Part 1: SATURDAY MARCH 4TH, 1978
6:30 AM The Exceptional Child: "Profoundly Retarded and Multihandicapped Children".
Repeats Today at 3:30 PM.
7:00 AM Sesame Street (Repeat)
8:00 AM Zoom
8:30 AM Big Blue Marble
9:00 AM Once Upon A Classic: Lorna Doone (Repeat)
Repeats Sun. March 4th, 10:00 AM.
9:30 AM Studio See (Repeat)
Meet a real-life "Rocky", teen championship boxer Harold Knight; experience your first sky-diving jump; and get a close-up look at giant cathedral bells.
10:00 AM Paint Along with Nancy Kominsky: "Still Life with Vegetables".
Repeats Wed. March 8th, 2:30 PM.
10:30 AM Daniel Foster, M.D. "Infertility and Pituitary Tumors".
11:00 AM The French Chef with Julia Child: "Summer Salads".
11:30 AM Crockett's Victory Garden
12:00 PM Creative Stitchery
12:30 PM Cooking Naturally: "Two Quick Breads". (Repeat)
1:00 PM Parent Effectiveness (KPBS Produced Program)- (Repeat): "Worlds Apart".
1:30 PM Almeta Speaks With...(KPBS Produced Program)
2:00 PM Gloria Penner Interviews (KPBS Produced Program) - (Repeat)
2:30 PM Creative Learning For Children
3:00 PM En Francais (Repeat)
3:30 PM The Exceptional Child: "Profoundly Retarded and Multihandicapped Children".
See Today, 6:30 AM.
4:00 PM NOVA: The Great Wine Revolution (Repeat)
5:00 PM Consumer Survival Kit (Repeat)-Captioned: "Moving, Product Liability, Tots".
5:30 PM Turnabout (Repeat) "Diet Mania".
6:00 PM Washington Week in Review (Repeat)
6:30 PM Wall Street Week (Repeat)
7:00 PM Festival '78 Preview

Brief glimpses of many of the exciting programs to be aired during Festival '78, including highlights from Count Dracula, National Geographic Special, The Johnny Mathis Special, Anna Karenina and many, many more.
7:30 PM Live from the Grand Ole Opry
For the first time ever, country music's most venerable institution, the Grand Ole Opry, will be televised live from Nashville. True to the Opry tradition, no one knows more than 48 hours in advance exactly who will perform, but the 20 to 30 acts will be drawn from the Opry's roster of performers, including Minnie Pearl, Roy Acuff, Bill Monroe, Loretta Lynn, Dolly Parton, Lester Flatt, Johnny Cash, Roy Clark, and Merle Haggard.

10:15 PM KPBS Membership Break
10:30 PM Austin City Limits: John Prine
John Prine, popular songwriter and performer and one of the bright lights of the Chicago music scene, sings old hits and new ones, including "That's the Way The World Goes Round" and "Jumpin' Jahosafat". Repeats Mon. March 6th, 11:35 PM.

11:30 PM KPBS Membership Break
11:40 PM Soundstage: Doobie Brothers
This famous rock group makes a rare television appearance in a performance of their all-time hits, such as "China Grove", "Takin' to the Streets" and "Black Water", and new songs from their latest album, "Living on The Fruit Line". Repeats Mon. March 6th, 9:30 PM.

12:40 AM Sign-Off
NOTE: Each of the special programs during the Festival '78 Membership Campaign will include KPBS Membership Pledge Breaks where the KPBS staff will ask us to become a supporting member by calling: (714) 583-2120, Basic Memberships start at $15 a year, although any amount is welcomed. With this minimum membership, the individual is sent the monthly "KPBS Guide" which previews upcoming programs through articles and complete listings of the month's programming with repeat time for each show, plus more articles of San Diego arts, theater and events that KPBS viewers are most interested in. With a $30 a year membership, a person is entitled to receive a number of special premiums (Books, Records, Mugs, etc) and it goes on for a $50 membership, a $75 membership, and for a $100 membership to KPBS...or more, All Memberships are tax-deductible and All Memberships are for 12 months and Bankamericard or Mastercharge are accepted.
MEMBERSHIP LEVELS
$15/Year (Basic Membership), $30/Year, $50/Year, $75/Year, $100/Year or more...
WAYS TO PAY YOUR MEMBERSHIP
Cash, Check, Bankamericard or Mastercharge. "KPBS Chexplan (installment plan)" still not yet debuted.
CALL US NOW!! 583-2120!!
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