Noooo, VTing is due to diminishing budgets from... say it with me class, diminishing revenue.
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Rubber City now ahead of some Cleveland stations....
- Thread starter Les Talk
- Start date
I was listening to WAKR this afternoon. Their song selection now seems more on par with WMJI, with other songs that were otherwise unknown to me. Not sure why the change, unless their old playlist was growing old.
WAKR is not full blown soft a/c nor is it full blown classic hits. It lies somewhere in the middle. Songs like On My Own by Michael McDonald and Patti Labelle would never be played on WMJI. There is a station in Elkins WV that had been doing a fairly safe and predictable locally programmed classic hits station. They dumped it for LRN's Soft A/C service. The thing is none of the production changed. Everything from the classic hits format including "Greatest Hits" liners/jingles stayed.
Even though the ratings never really reflected it, Jammin' 92.3 was one hell of a station before they got absorbed by Chancellor/AMFM. Lots of hit music with some old school thrown in to really keep things interesting.
It sort of died at the right time as pop music was turning into Britney Spears and manufactured boy bands, at least much of this was when Kiss was on 104.9 and unlistenable in the fringes, where WHOT out of Youngstown filled the gap much better.
It sort of died at the right time as pop music was turning into Britney Spears and manufactured boy bands, at least much of this was when Kiss was on 104.9 and unlistenable in the fringes, where WHOT out of Youngstown filled the gap much better.
Diminishing revenue from diminishing audience, mostly the younger end of the population moving away from broadcast radio.
IIRC just days before Jammin flipped to Jammin' Oldies... the ratings came out and it was Top 5 12+, first time ever. Obviously corporate had already decided to flip to the fad format, which failed in 18 months. Jammin' had Scott Free in mornings, Tim Virgin in pm drive, LeeAnn Summers middays, Big Dave. Can't recall the others on the staff. Good sounding station. Free ended up going to WDRQ/DET, then got the night gig back in CLE at then MIX 106/5. He's been in Elmira NY last 20 years doing AM drive, PD/OM at WINK-FM. Tim Virgin of course went back to Chicago where he's a local legend.
Jammin' Oldies was definitely a fresh sounding format with an aggressive media campaign and veteran Billy Bass back on the microphone. I think what killed it was it's limited music playlist. They did play a hint of disco along with other R&B/Soul-based music, including songs that were not necessarily heard on the other stations on the dial. They should have expanded their library a bit more initially or throw in some lesser-played "oh wow" hits, but the playlist became predictable for me within a week or two.
Broadcast radio is reaping what it sowed for the past 20+ years.
Yeah, Action Jackson was there. After the from Jammin' to whatever format it was, he ended up at WMJI.
WZJM flipped to Alternative Rock as WXTM Xtreme Radio. Jammin' Oldies and "The Beat" only lasted two years, though the station ditched the "Jammin' Oldies" name and branding after CBS/Infinity took over the station in mid-2000. Lynn Tolliver was hired to replace Billy Bass on middays and Michael Luzack (ex-WMMS PD) took over PD duties for "The Beat."
Is Action still working somewhere? Last I heard, he was VTing at a station out-of-state.
Not sure. It was two or three years ago traveling through Kentucky and I heard him on a station in Lexington, not sure if he was voice tracking it or doing it live.
The recent Cleveland ratings came out and WQMX is once again ahead of WAKS with a 2.4, up from a 2.3.
Who ISN'T ahead of WAKS in the most recent Cleveland ratings?
Meanwhile, WQAL made the top five with a 6.6 (up from a 5.1), even beating out WDOK (down to a 6.0 from a 7.8). WAKS stayed flat with a 2.2. Even WNWV rose to 2.8 (from 2.5) and WENZ also went up too at a 3.3 (from a 2.9).
KISS is struggling, while Q104 clearly owns the hits and throwbacks audience.
KISS is struggling, while Q104 clearly owns the hits and throwbacks audience.
KISS needs a new PD/playlist. Dump the old stuff. And go back to being a HIT MUSIC STATION. If I can have the local feel and presentation on Q104 or essentially the same music on KISS with the generic voicetracking and the long past stale Elvis Duran and Ryan Seacrest. I'm going to Q104.