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SALE OF WRXP: FINALLY IN THE WORKS?

W

WRXPinsider

It's all over the dentist's site.

We've heard this "news" before, but never in the context that the clock is ticking for Emmis, and they desperately need $$$ in order for them to prevent default.

If the sale happens, it's bad news for us: the rock format will be history and so will our jobs.

The good news is that the execs who were responsible for the creation and failure of WRXP - primarily SVP/GM Alex Cameron and her OM Brian D'Aurelio - will see their salaries cut by 1/3, since they'll have one less station under their auspices.

This pair has built a very expensive lifestyles for themselves (based on their sizable salaries), and the idea that they'll be forced to drastically economize is something that we're all loving!

Then again, they could both be fired for driving the final nail into the 101.9 coffin. Then again, this is Emmis, so their jobs are probably safe. And since it's Emmis, they'll probably get raises, so they'll be back at their original sizable salaries!
 
xmusicmatt said:
Sell it to EMF ..Give KLove a FULL Market Signal in NYC = )
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ESPN would be the likely buyer - and given Star 99.1 and WFME on 94.7 is in the area, K-Love would be a waste on 101.9.
 
You really think their salary will be cut by 1/3? No, that doesn't happen to execs. Jocks and the like are asked to do "additional duties" for no additional pay. You should know that by now.

The only people who really killed RXP are those that are programming it, who have no sense of the NYC market and rock's heritage here. Their first thing to do should have been to study WNEW and WPLJ, and why they were successful. Apply today's music to that, and you have a winner. Pinfield in the morning: mistake. Afternoons would have been fine for him. That they didn't bother to hire one "known jock" to anchor the format around: mistake #2. Richard Neer, steal Elsas away from WFUV, Meg Griffin... somebody who sounds like NYC and knows the history here. It really sounds like an out of town station to me. Having no focus on the music: mistake #3. Are they a AAA? No. A "**** rock" station? No. A classic rocker? No. Alternative? Not really. Then what the hell is it? I don't know either. Nobody does. That's why the sales #'s are so low. How do you sell something you can barely describe? "Well, it's kind of a mix from 80's metal (GnR) new AAA (Broken Bells or One Eskimo) and some classic rock (Tom Petty) but not really any one of those three. So, how many spots do you want to buy?" Not the best sales pitch in the world.
 
so if 101.9 flips


nyc will only have 104.3 to rock out too


id say either cbs brings K rock back to 92.3

or clear channel could flip 105.1 to a rock format as the buzz lol
 
Well there's a format hole in the market that was successful in the ratings on a limited signal, and it could potentially beat 92.3 Now if it had a full signal.
 
WNTIRadio said:
The only people who really killed RXP are those that are programming it, who have no sense of the NYC market and rock's heritage here. Their first thing to do should have been to study WNEW and WPLJ, and why they were successful.
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Key word being "were." What made WPLJ successful was getting out of rock.

Folks...we need to recognize that rock music, as it was known, no longer exists. There are a bunch of sub-formats that have sub-fans, who enjoy their small part of the genre, and nothing more. There is no melting pot of rock music, as perhaps there was in 1968. There already is a classic rock station in NYC. No need to play more of it on another station mixed with modern music. WNEW didn't play Tutti Fruiti. They didn't play Sinatra...or OK, Jonathan Schwarz did, but rarely. Why should the modern equivalent play music from 25 years ago? And no need to hire aging rock DJs from another era. Was Arthur Godfrey a DJ on WNEW? Of course not. But he was a known jock. When Herb Oscar Anderson left WABC, he was younger than Dennis Elsas is now. We should not take voices for an ancient era and have them introduce modern music for men 25-39. That simply makes no sense. But it doesn't matter who the DJs are, because the real problem is the music. No one likes the music. It's either too familiar, oir not familiar enough. I've never seen more threads about music than I do with this one station that gets a 1 share. More people complain about it than listen to it. It's time to recognize that this music is too splintered for a radio format and move on to something else.
 
I'm actually really upset about this though. NYC Needs A Rock station. We have everything covered! And yes Emmis was stupid to have 101.9 FM as Rock. It doesn't fit with their other stations! 105.1 Should NOT FLIP! 103.5 possibly. 92.3 Yes It should flip but keep Lisa Paige haha. or flip Fresh 102.7 back to WNEW!
 
WRXPinsider said:
It's all over the dentist's site.

We've heard this "news" before, but never in the context that the clock is ticking for Emmis, and they desperately need $$$ in order for them to prevent default.

If the sale happens, it's bad news for us: the rock format will be history and so will our jobs.

The good news is that the execs who were responsible for the creation and failure of WRXP - primarily SVP/GM Alex Cameron and her OM Brian D'Aurelio - will see their salaries cut by 1/3, since they'll have one less station under their auspices.

This pair has built a very expensive lifestyles for themselves (based on their sizable salaries), and the idea that they'll be forced to drastically economize is something that we're all loving!

Then again, they could both be fired for driving the final nail into the 101.9 coffin. Then again, this is Emmis, so their jobs are probably safe. And since it's Emmis, they'll probably get raises, so they'll be back at their original sizable salaries!
Click to expand...
I know who you are...
 
WNEW didn't play Tutti Fruiti. They didn't play Sinatra...or OK, Jonathan Schwarz did, but rarely. Why should the modern equivalent play music from 25 years ago?
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No, because that music didn't stylistically FIT with what they were doing. What did Sinatra have to do with Buffalo Springfield in 1969? Nothing. Nor did Tutti Frutti fit.

To use just one example of the modern equivalent, go listen to The Arcade Fire and then play something from the Cure, Flock of Seagulls or Talking Heads right after it. There is a stylistic thread the music fits in. You can hear how one influenced the other. And there's nothing wrong with something familiar along side something new. They prop each other up if done correctly. Puts it all in context.

There is nothing wrong with playing a song from 25 years ago if it meshes with the music that is out today. That's where RXP failed. Too much Guns n Roses, AC/DC, Beastie Boys and the like. It doesn't fit and also makes the new music stick out, so you're left with that uncomfortable segue feeling.
 
Oh come on!!!!!!We FINALLY get an alternative rock format and they are going to switch it to ESPN or some other worthless format like
talk?I dont see why no decent format will "work" in NYC.Who exactly are they taking to about what they listen to?These people probably all listen to reggae for all we know.How can one rock format thats not playing Boston over and over not stay?Q104.3 is great for these rockers but what about the people who want new ROCK music?Sirius and Xm sound like Am radio.So what do these people do?
 
magicjellybeans said:
I dont see why no decent format will "work" in NYC.
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I agree. To "work" in NYC you either have to be rhythmic or spanish languaged formatted. NYC is the worst radio market in terms of variety. I'm still waiting for a country station.
 
WNTIRadio said:
There is a stylistic thread the music fits in. You can hear how one influenced the other. And there's nothing wrong with something familiar along side something new. They prop each other up if done correctly. Puts it all in context.
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That doesn't matter to a fan inside the demo. What you're talking about might appeal to someone over 45, who might remember WNEW. It doesn't matter to someone between 25 and 40, who doesn't care about context, and just wants to hear his favorite music, the way you did 30 years ago. Listening to rock music shouldn't be a history lesson. It should be rock and roll. The present is the context of today's fan, not the past. But unfortunately, the present day rock fan likes what he likes, and wants to hear it when he wants to hear it, not when the radio plays it. So a currents based rock format, which is what WNEW was originally, won't get the numbers it once did. So you get a zebra, a hybrid, that everyone complains about because the music is a mess, and still can't get ratings.
 
TheBigA said:
Listening to rock music shouldn't be a history lesson. It should be rock and roll. The present is the context of today's fan, not the past. But unfortunately, the present day rock fan likes what he likes, and wants to hear it when he wants to hear it, not when the radio plays it. So a currents based rock format, which is what WNEW was originally, won't get the numbers it once did. So you get a zebra, a hybrid, that everyone complains about because the music is a mess, and still can't get ratings.
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It's my opinion that a currents-based non-Active-but-still-Alternative format would get better ratings solely because the audience it successfully attracted wouldn't be ready to tune out as soon as the song they tuned in for was over.

RXP listeners have been trained to expect that if they like the song that's playing, they'll hate the next song. RXP might own a button on the tuner, but by now, the listener knows they'll be pushing that button again soon...so *forget* about staying tuned through a commercial break.

(And believe me when I say it sucks to have to say it.)
 
MarcB said:
ansky212 said:
I'm still waiting for a country station.
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May you should move to Long Island. They're getting their own Country Station on Tuesday. 96.1 is going Country as WJVC "My Country" under new ownership of JVC Broadcasting.
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Nah, I live in NJ and get WKMK "Thunder 106" fine on my home radios, but when I get in the car it becomes unlistenable because of the hilly terrain around here. It would be nice to have country on a NYC frequency.
 
hubcity said:
It's my opinion that a currents-based non-Active-but-still-Alternative format would get better ratings solely because the audience it successfully attracted wouldn't be ready to tune out as soon as the song they tuned in for was over.
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I agree with you, because in the cities where that is being done, it's working...ironically mainly at Clear Clannel stations. But the problem with New York (and it's the same problem with country) is that it's been so long since there's been a currents-based rock station in town that people under 35 don't have any history with it on the radio. They don't know WNEW and so harkening back to that is like ancient history.
 
BigA you are so right on the money. It's not so much WRXP's problem or even "New York's not a rock town problem". Its Rock music today that is the problem. I'm amazed, where are the new groups? Hoobastank looked promising but where are they? Kings Of Leon have a hit, but can't follow it up? All the popular groups that sell out stadiums are OLD. U2, Springsteen, Bon Jovi, Rush. All old acts that won't have new hits. Even WZZO in Allentown is down to a 4.9 share. Rock is really becoming a fringe format. Classic Rock is doing fine, but current rock, it is becoming a niche format, no longer mainstream.
 
94.3 on Long Island recently flipped to a "Gen X" format, playing majority 90s stuff, but some early-to-mid 2000's and 80's that I could do without.
 
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