• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Saudi-Backed LIV Golf Tour “Very Close” to TV Deal With The CW

Y2kTheNewOldies

Y2kTheNewOldies

www.hollywoodreporter.com

Saudi-Backed LIV Golf Tour “Very Close” to TV Deal With The CW

The deal would mark one of the first major moves for the network since being acquired by Nexstar.
www.hollywoodreporter.com www.hollywoodreporter.com


Its interesting to see CW get a deal for sports coverage.
After a rocky rollout, the LIV Golf tour is closing in on its first U.S. national TV deal.

A source familiar with the talks tells The Hollywood Reporter that the Saudi Arabia-backed golf tour is “very close” to a TV deal with The CW, the broadcast network now owned by local TV giant Nexstar. Warner Bros. Discovery and Paramount also have small stakes in the network.

Specific details of the deal are not yet known (after initially asking for rights fees like other leagues and tours such as the PGA, NBA and NFL receive, LIV is said to have been open to more of a revenue-sharing model), but would nonetheless mark a significant move for the tour, which has waged a bitter public battle with the PGA over the last year or so.
Click to expand...
 
Ah well...it passes along a quiet Sunday.
 
Last edited:
0.2 overnight score, and that's just on CW affiliates that carried it.
 
Last edited:
Barring Tiger Woods defecting to the LIV golf tour, which is extremely unlikely, the 0.2 the CW's telecast of last weekend's (February 25th-26th) tournament got in the ratings will be huge compared to the ratings future LIV golf tournaments may receive.

That 0.2 number for last weekend's tournament was undoubtedly due to curiosity viewing. I doubt most of those viewers will be coming back.

I could actually see some future LIV golf tournaments getting fewer than 40,000 viewers nationwide!

And if that's the case, some CW affiliates may decide to stop carrying LIV golf and replace it with.....Infomercials! 😆

If LIV golf events eventually draw fewer than 40,000 viewers nationwide (as I think they will), some CW affiliates will not only drop LIV golf for infomercials (which would make them more money), but will actually get more viewers for those infomercials than for LIV golf.
 
Last edited:
TheRob said:
LIV's TV broadcast abruptly ended today with three or four holes to go. Whoops.
Click to expand...
Actually, it continued on a few stations that wanted to keep carrying it. There was a 1 hour 45 minute storm delay. The broadcast was carried for an additional 30 minutes in most markets. Arlo White, the anchor, said that viewers in markets leaving could watch on the CW website or app. Among the markets staying with it was Orlando. Tulsa, where the tournament was being played, did not.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom