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TAN TALK/The Music of Your Life

D

daw

Are you trying to figure out when WTAN is running paid talk shows or when it says that the Music of Your Life has returned to Tampa Bay. No question about it, no one knows when Tommy Dorsey or Randy Harris or CNN Headline News will be on WTAN. I think it's funny that this station wants to be all over the place with it's programming. I guess whatever Lola wants Lola gets. Lola wants TAN talk we get TAN talk, if Lola wants old records we get the MOYF and if Lola wants to go national we get Headline News....LOL
 
Radio is a business. A fun business, nonetheless, still a business. You have to pay bills and employees. In a perfect world it is great to be pure and true to a format, however, if you are a small operator without the benefit of big corporate bucks, it is tough to walk away from someone flashing cash in your face. Having said that, MOYL is a good niche. There is audience that will latch onto the format and that audience is loyal. The format can be sold. The agencies won't buy it so you have to be creative. GUL did a fantastic job at creating a love affair with the listeners. Only QYK and RBQ in their heydays came close.
 
WHBO Had a great love affair with the listeners

Scotty Robbins, Howard Hewes, I cant remember the midday guy in the beginning, Marvelous Marvin all made that station memorable with the most loyal audience a station could ever have....
 
Thanks for pointing that out. Good grief, I was there for a while with those guys and it was, without question, the most fun I ever had in the business. Mid day guy was John Boswell who worked for me in Erie, Pennsylvania as Darryl Rock & Roll Jackson.
 
Where did WTAN move to?

I see that WTAN has moved it's transmitter. Are they no longer on the causeway before Clearwater Beach? That sure is VERY expensive real estate.
 
Everything that WTAN does is confusing. Whether it's transmitter sites or whoever they sell their airtime it is still a station with a small time mentality.
 
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