The Capital Times: A Radio Format For All Ye Faithful

[bigtalkradiofan]

http://www.madison.com/archives/read.php?ref=tct:2005:11:30:536343:FRONT

A Radio Format For All Ye Faithful
The Capital Times :: FRONT :: 2A
Wednesday, November 30, 2005
Doug Moe

IF I am remembering right, it was almost a decade ago when a vice president of Home Savings on the Capitol Square called me up with what she said was exciting news. It was a day in early December.

"What is your news?"

"We are going to run It's a Wonderful Life' in our lobby," she said, referring to the classic holiday movie starring Jimmy Stewart.

"When?"

"Today," she said, and paused -- for effect, I presume. "Tomorrow. The next day -- every day until Christmas all day long!"

"Oh, my God."

"Isn't it. ... wonderful?"

Home Savings doesn't do that any more. I called Tuesday to check. But their premise -- that people just can't get enough of the holiday season -- lives on, and on, on the radio airwaves across the country, including WOLX/FM 94.9 in Madison.

As of this week, nearly 200 radio stations across the country -- four in Milwaukee alone -- are in the midst of a format that will have them playing nothing but Christmas music until the big day arrives.

"It has been an awfully popular format," Fletcher Keyes, morning guy and program director at WOLX, was saying Tuesday.

[Click link above for the rest of the TCT newspaper article]

 

[JeremyAndrews]

http://www.m> adison.com/archives/read.php?ref=tct:2005:11:30:536343:FRONT
>
>
> A Radio Format For All Ye Faithful
> The Capital Times :: FRONT :: 2A
> Wednesday, November 30, 2005
> Doug Moe
>
> IF I am remembering right, it was almost a decade ago when a
> vice president of Home Savings on the Capitol Square called
> me up with what she said was exciting news. It was a day in
> early December.
>
> "What is your news?"
>
> "We are going to run It's a Wonderful Life' in our lobby,"
> she said, referring to the classic holiday movie starring
> Jimmy Stewart.
>
> "When?"
>
> "Today," she said, and paused -- for effect, I presume.
> "Tomorrow. The next day -- every day until Christmas all day
> long!"
>
> "Oh, my God."
>
> "Isn't it. ... wonderful?"
>
> Home Savings doesn't do that any more. I called Tuesday to
> check. But their premise -- that people just can't get
> enough of the holiday season -- lives on, and on, on the
> radio airwaves across the country, including WOLX/FM 94.9 in
> Madison.
>
> As of this week, nearly 200 radio stations across the
> country -- four in Milwaukee alone -- are in the midst of a
> format that will have them playing nothing but Christmas
> music until the big day arrives.
>
> "It has been an awfully popular format," Fletcher Keyes,
> morning guy and program director at WOLX, was saying
> Tuesday.
>
> [Click link above for the rest of the TCT newspaper article]
>
There was a similar article about WMYX in the Kenosha News last week (The 23rd) They don't have a website and I'm probably not allowed to post it but it basically was a writer talking about how she was driving, cought WMYX playing all Christmas music and first thought they were playing a song to get people in the mood. When she found out they were ALL Christmas she was in shock (thought elfs took over the station and forced them to play it) Then she checked the website and found out the reality and was kind of annoyed by it.<P ID="signature">______________

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