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The Capital Times - Behind the Mike: Stirring up local sports talk

B

bigtalkradiofan

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Preface Note - Interesting profile of the local Madison sports talk radio show...see link below for more info:


http://www.madison.com/tct/entertainment/77staging/297551

Behind the Mike: Stirring up local sports talk

Murphy's Rolodex, Heller's local flair make for good ratings

Mike Lucas — 7/24/2008 7:52 am

Would it be fair to say that Owen Murphy marches to the beat of his own drummer? Fair enough in the sense that he was once a drummer in a post-punk band while waiting on tables in New York City.

Would it be fair to say that Mike Heller's unabashed loyalty to state teams is par for the course? Fair enough in the sense that he was an assistant golf pro after serving as a television sports anchor in Memphis.

Heller and Murphy? What do they have in common as radio talk show hosts on WTSO-AM/1070? Nothing. Everything. That's fair to say, too, and maybe why they are No. 1 in the market from 3 to 6 p.m. weekdays with males between ages 21 and 54. ...
Click to expand...

[Click link above for the complete newspaper article.]
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