W
WordLife
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The reason The Doghouse is in New York is because when they launched the FREE Fm in SF (Oct 2005), it was temporary to fill the slot until Adam Corolla started at the beginning of the year. They were on a trial basis and ended up taking the slot in NY.
The mistake that CBS made in my opinion, is that Free FM in SF is a brand new station, not the station Howard Stern was once at. What they should've done is put Corolla on Stern's old station, and let Elvis and Jv be the O & A of the West Coast, or at least in San Francisco.
O & A on tape delay is not that bad of a move, considering there is nothing here. All the local talent (Darian O'Toole, John London) were fired. I even read London had a great first book in the 18-34 male demos.
Free Fm in SF can't dump Corolla cause they have made a huge commitment to him, evident by the billboards and promotion of him. Bailing out now would make them look stupid, DLR like...
My guess is that sooner or later, The Doghouse will resurface here in SF, considering Free FM did not even make the books this time around. They had a 0.4 last time.
The mistake that CBS made in my opinion, is that Free FM in SF is a brand new station, not the station Howard Stern was once at. What they should've done is put Corolla on Stern's old station, and let Elvis and Jv be the O & A of the West Coast, or at least in San Francisco.
O & A on tape delay is not that bad of a move, considering there is nothing here. All the local talent (Darian O'Toole, John London) were fired. I even read London had a great first book in the 18-34 male demos.
Free Fm in SF can't dump Corolla cause they have made a huge commitment to him, evident by the billboards and promotion of him. Bailing out now would make them look stupid, DLR like...
My guess is that sooner or later, The Doghouse will resurface here in SF, considering Free FM did not even make the books this time around. They had a 0.4 last time.