• Get involved.
    We want your input!
    Apply for Membership and join the conversations about everything related to broadcasting.

    After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
    If you use a disposable or false email address, your registration will be rejected.

    After your membership is approved, please take a minute to tell us a little bit about yourself.
    https://www.radiodiscussions.com/forums/introduce-yourself.1088/

    Thanks in advance and have fun!
    RadioDiscussions Administrators

Tom Petty, U2, Coldplay, Mumford & Sons and more band together for KCSN.

Words cannot express my gratitude. So our actions will.

From the LA Times piece, Paul McGuinness, manager of U2, in referring to the eatly days of KROQ, said of KCSN, "In every era there will be a mold-breaking, groundbreaking, taste-making station, and this one sounds very clearly like something we ought to support. "

Rick Carroll started out with a weak signal, no money, in a dump in Pasadena. He willed that station to become the iconic brand it is now. It is an honor to be even mentioned in the same sentence. We have to fulfill the promise these artists have placed in us. We will do our best. That's why I come on these blogs--transparent and ready to accept your help and hear your criticism.

http://www.latimes.com/entertainment/news/la-et-kcsn-20111013,0,561077.story

“Even the losers,” Tom Petty sang in his 1979 song by that title, “get lucky sometimes.”
That tune could become a theme song at radio station KCSN-FM (88.5) at Cal State Northridge, where Rock and Roll Hall of Fame member Petty, a longtime champion of underdogs of every stripe, and his band the Heartbreakers will play at an Oct. 29 benefit for which tickets will be sold as part of the station’s fall pledge drive.
Tiny KCSN lost federal funding last year because it wasn’t able to meet minimum fundraising requirements set by the Corporation for Public Broadcasting. Enter a new program director, radio industry veteran Sky Daniels, who has landed Petty to play the benefit show, and also has lined up some primo donations from U2, Coldplay, Mick Jagger, Sheryl Crow and others as outlined in a story appearing in Thursday’s Calendar section.
“I feel like they’re the underdog in this,” Petty told me Tuesday. “They’re trying to do something different and that means a lot."
Daniels, who championed Petty’s music early on, said he’s trying to build KCSN into a station with a broad-based format closer to the way FM radio existed in the late 1960s and early 1970s, where formats were less rigidly compartmentalized than they are on today’s commercial stations. A big emphasis, he said, will be discovering and developing new talent: “To find the next Tom Petty and evangelize for that artist to the Los Angeles market,” is how Daniels put it in his open letter seeking Petty’s support. “And to continue to evangelize the new music of artists like you. Who else will in L.A.?”
The idea clearly struck a chord with Petty, who quickly agreed to be part of the show in the university's 500-seat Performance Theater. Tickets will be offered up during the pledge drive that starts Friday. (Details are available at the station’s website.)
“I come from a time when young musicians knew that new music could be heard on the radio,” said Petty, who also has his own satellite radio show, "Buried Treasure," each week on Sirius XM. “Now there is college radio, but even that’s gotten a bit predictable. Public radio is about the only thing left -- the last man standing.”
He was echoing one of the key themes in his 2002 album “The Last DJ,” in which he raged against the dying of the light in the record and radio industries, but also held out hope for better days.
“For them to try to go forward with this concept of playing new music is great,” he said. “There’s a lot of great new music still being made. So we look forward to playing this show. We like to play small theaters -- I think it’s going to be a lot of fun.”
m Petty on lending a hand to underdog radio station KCSN-FM

Tiny KCSN radio station attracts star power
Source: latimes.com

Tom Petty and the Heartbreakers will play a rare small-theater show later this month to benefit a local public radio station so marginal its ratings should be characterized not as off the chart, but in search of one. U2 has donated a customized green Gretsch Falcon electric guitar, signed by all four band members, that could fetch $150,000 or more during the station's fall pledge drive. Mick Jagger , Coldplay , Sheryl Crow and other power players also are pitching in.
 
Skyboyrox said:
“I come from a time when young musicians knew that new music could be heard on the radio,” said Petty, who also has his own satellite radio show, "Buried Treasure," each week on Sirius XM. “Now there is college radio, but even that’s gotten a bit predictable. Public radio is about the only thing left -- the last man standing.”

I commend Sky's resourcefulness as well as the generosity of the musicians who donated their talents and possessions to ensure a lucrative fund drive. But I find it ironic that Tom Petty praises public radio while hosting a show on commercial radio. I also disagree with his description of college radio as "a bit predictable".
 
americana said:
Skyboyrox said:
“I come from a time when young musicians knew that new music could be heard on the radio,” said Petty, who also has his own satellite radio show, "Buried Treasure," each week on Sirius XM. “Now there is college radio, but even that’s gotten a bit predictable. Public radio is about the only thing left -- the last man standing.”

I commend Sky's resourcefulness as well as the generosity of the musicians who donated their talents and possessions to ensure a lucrative fund drive. But I find it ironic that Tom Petty praises public radio while hosting a show on commercial radio. I also disagree with his description of college radio as "a bit predictable".

That's all you got? It's always gonna be something with you isn't it, american't?
 
just to keep the momentum going - how about having some guest dj sets - w/tom petty and others - it be fun to hear what they would play if let loose on KCSN
 
Looking at their playlist, the music is a bit older than a typical college student. So it's pretty important that this radio station keeps its costs off the college radar, or they could find themselves sold. Although lately, the college stations getting sold are mostly from private schools, not state schools.

The future of music radio will be listener supported stations, rather than advertiser supported. The reason is because, as music becomes more fragmented, audiences become smaller. Advertisers are less interested in fragmented audiences. It's easier to attract larger audiences for news and sports than music. The exceptions are consolidated music formats like AC, CHR, Urban, and Country.
 
Status
This thread has been closed due to inactivity. You can create a new thread to discuss this topic.


Back
Top Bottom