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True Oldies Channel needed in Upstate S.C.-WGOG-FM 96.3 would be a great fit

  • Thread starter Goodtimesandgreatoldies
  • Start date

Let's face it the GSP market is not or ever going to be a hot bed for oldies. It is pretty much a niche format and the only reason it sells well here in Columbia is the programming and the personalities that are mostly old rock jocks from the 60's and 70's that were on when I was a kid.
 
radioguybroadcasting said:
carolinaradio said:
It's across from the library...click on bird's eye and you can pan around. looks pretty depressing.

Oh, I should have noted that from 2006 to 2007, 1070 WAS carrying an oldies format 24/7 by satellite.

Yes, 1070 was carrying oldies.. but now, GoodTimesGreatOldies will come alogn and say Jones wasn't a good network or the music sucked. The format was there merely to fill the bandwith and airwaves, Tama's wanted to sell that place for over 2 years. It later picked up ABN's Party & Blues Network from Gulfport, I think.
Tama never should have bought 1070. They've neglected it over the years because it's an AM and they don't have a cluster here, I guess. The oldies format was certainly better than that Musical Soul Food thing...I think they had classic country for a while too, since the blues thing.
 
Tama never should have bought 1070. They've neglected it over the years because it's an AM and they don't have a cluster here, I guess. The oldies format was certainly better than that Musical Soul Food thing...I think they had classic country for a while too, since the blues thing.
[/quote

The classic country format you heard was nothing but filler.. it was run from the laptop of Chief Engineer William Boyd for a few weeks when the station was turned back on, to save the license from the 1 year expiration rule.
 
The Oldies format HAS done well in Upstate SC over the years. WFBC-FM Oldies B 93.7 was doing great until the old owners kept messing with the talent. When they had Russ Cassell, Jan Ming, Eric Rogers and Brother Bill Bill at one time, they were great and did some super ratings. In 1995, the station was sold and the format changed. In early 1996, WOLT/WOLI became Oldies 103 with the ABC Pure Gold Format from Texas. Go back and look at the old books, they were quite impressive for being mostly automated. When Entercom bought the station in 2000, they screwed with the music and the format. WOLT is a great Oldies station (when they aren`t playing other programming). However, WOLT`s signal doesn`t cover the Anderson area. WRIX 103 in Anderson sometimes plays the Jones Oldies Format at odd times. They should go all Oldies. They are using about 3 or four different Jones automated formats!! Thus, they build themselves as a "Variety" station with still a Morning Talk show and Evening News and Call in Sports Talk at Night. WGOG would be a great fit for the True Oldies Channel. They cover many areas that WOLT doesn`t. The Owner Art Sutton has been running the True Oldies Format on Oldies WOOF out of Wahalla. The True Oldies format has been doing great in Atlanta at the 100,000 watt WYAY-FM. I disagree with Mike Benson on the music. Most people still want the 1950`s-early 1970`s Oldies. This music is timeless and still sounds Great today. Alot of the 1980`s stuff sounds very dated and is already being played on other Upstate Outlets....
 
Goodtimesandgreatoldies said:
The Oldies format HAS done well in Upstate SC over the years. WFBC-FM Oldies B 93.7 was doing great until the old owners kept messing with the talent. When they had Russ Cassell, Jan Ming, Eric Rogers and Brother Bill Bill at one time, they were great and did some super ratings. In 1995, the station was sold and the format changed. In early 1996, WOLT/WOLI became Oldies 103 with the ABC Pure Gold Format from Texas. Go back and look at the old books, they were quite impressive for being mostly automated. When Entercom bought the station in 2000, they screwed with the music and the format. WOLT is a great Oldies station (when they aren`t playing other programming). However, WOLT`s signal doesn`t cover the Anderson area. WRIX 103 in Anderson sometimes plays the Jones Oldies Format at odd times. They should go all Oldies. They are using about 3 or four different Jones automated formats!! Thus, they build themselves as a "Variety" station with still a Morning Talk show and Evening News and Call in Sports Talk at Night. WGOG would be a great fit for the True Oldies Channel. They cover many areas that WOLT doesn`t. The Owner Art Sutton has been running the True Oldies Format on Oldies WOOF out of Wahalla. The True Oldies format has been doing great in Atlanta at the 100,000 watt WYAY-FM. I disagree with Mike Benson on the music. Most people still want the 1950`s-early 1970`s Oldies. This music is timeless and still sounds Great today. Alot of the 1980`s stuff sounds very dated and is already being played on other Upstate Outlets....

YOU ARE LIVING IN THE PAST... you talk about WHAT USED TO BE.. what USED to work.. it doesnt anymore, and there's a reason.

And How DARE you pretty much insist Art Sutton change formats. Why don't you LEASE the station from him and do it yourself?

plus, True Oldies is the LAST network Id pick.... the imaging is HORRIBLE, way too contemporary and its just one big ego project from Scott.

Id pick up Waitt Radio Network's Oldies Plus in a heartbeat
 
Goodtimesandgreatoldies said:
The Oldies format HAS done well in Upstate SC over the years. WFBC-FM Oldies B 93.7 was doing great until the old owners kept messing with the talent. When they had Russ Cassell, Jan Ming, Eric Rogers and Brother Bill Bill at one time, they were great and did some super ratings. In 1995, the station was sold and the format changed. In early 1996, WOLT/WOLI became Oldies 103 with the ABC Pure Gold Format from Texas. Go back and look at the old books, they were quite impressive for being mostly automated. When Entercom bought the station in 2000, they screwed with the music and the format. WOLT is a great Oldies station (when they aren`t playing other programming). However, WOLT`s signal doesn`t cover the Anderson area. WRIX 103 in Anderson sometimes plays the Jones Oldies Format at odd times. They should go all Oldies. They are using about 3 or four different Jones automated formats!! Thus, they build themselves as a "Variety" station with still a Morning Talk show and Evening News and Call in Sports Talk at Night. WGOG would be a great fit for the True Oldies Channel. They cover many areas that WOLT doesn`t. The Owner Art Sutton has been running the True Oldies Format on Oldies WOOF out of Wahalla. The True Oldies format has been doing great in Atlanta at the 100,000 watt WYAY-FM. I disagree with Mike Benson on the music. Most people still want the 1950`s-early 1970`s Oldies. This music is timeless and still sounds Great today. Alot of the 1980`s stuff sounds very dated and is already being played on other Upstate Outlets....

You really should learn the Cardinal Rule of Radio...do not ever program based upon your emotions or personal taste in music. The fact that you are in love with the format is frankly no indication that it would work. Art Sutton is probably literally the most astute and talented small market operator I know. If the format would make WGOG more successful, he'd be running it. As somebody else mentioned, if it ain't broke, don't fix it.
 
I think if you look at WGOG's ratings over the past several years, I think you will find that the format that it has been running has been the most successful of its tenure and like someone has said if Art would have thought it would have been better as an oldies station, he would have done it by now. There is one more thing you need to remember, 96.3 gets into areas around Brevard and the Rosman, NC area than WSSL or even the mighty WESC and it works really well for them and what they are running sounds really good and why mess up a good thing going right now.
 
The only oldies station around here that was ever half decent and got OK ratings was 106.3, and we know that's not coming back at least while Entercom is at the helm.

You should be on the look out for stations up for sale and buy one and put Shannon's format on it. The 103s, 105.3, 1260, 1070 were all up for sale in the past few years. I heard his format a few years ago and he was the only DJ on there and it was sleepy, all voicetracked. Sounded like a disaster IMHO...imaging, music, everything. Not sure if that has changed....but Jones' Oldies Station (WOLS/Charlotte) or ABC's Classic Hits are much better.
 
I have listened to WOLS out of Charlotte and it sounds really nice. I know that their ratings are in the toilet, but it still sounds good and I listen occasionally over the internet.
 
WOLS is growing their ratings. Oldies are have made a comeback across the country. WYAY-FM True Oldies 106.7 in Atlanta just had a great book. WGOG-FM 96.3 WOULD do alot better Oldies than Country. The automated Country format on there now is very similar to WSSL 100 and Kiss 99.9. Don`t forget WESC and WCON and WNGC come in good in this area too. The true Oldies Channel for WGOG just makes sense. I think that it is just a matter of time before either WRIX or WGOG flips to all oldies on the FM dial. The smart one will flip very soon.
 
carolinaradio said:
The only oldies station around here that was ever half decent and got OK ratings was 106.3, and we know that's not coming back at least while Entercom is at the helm.

You should be on the look out for stations up for sale and buy one and put Shannon's format on it. The 103s, 105.3, 1260, 1070 were all up for sale in the past few years. I heard his format a few years ago and he was the only DJ on there and it was sleepy, all voicetracked. Sounded like a disaster IMHO...imaging, music, everything. Not sure if that has changed....but Jones' Oldies Station (WOLS/Charlotte) or ABC's Classic Hits are much better.

GoodTimesGreatOldies loves the format, but doesnt have any money.. so he wants someone else to mess with it on their own dime. I wouldn't pick up True Oldies at all, I agree with you.

As I said earlier, 1070 would require a bunch of money....GoodTimesGreatoldies is one of those ones who likes to whine and talk about how things aren't right, but won't do anything about it.

Why doesnt GoodTimesGreatOldies buy a few hours a day on WOLT 103.3 and see if he can do it better? (Since 103.3 is nothing but you pay, you can play)
 
Goodtimesandgreatoldies said:
WOLS is growing their ratings. Oldies are have made a comeback across the country. WYAY-FM True Oldies 106.7 in Atlanta just had a great book. WGOG-FM 96.3 WOULD do alot better Oldies than Country. The automated Country format on there now is very similar to WSSL 100 and Kiss 99.9. Don`t forget WESC and WCON and WNGC come in good in this area too. The true Oldies Channel for WGOG just makes sense. I think that it is just a matter of time before either WRIX or WGOG flips to all oldies on the FM dial. The smart one will flip very soon.

Uh, you are SO off base, couldn't be more wrong.

How come, JUST because WYAY True Oldies 106.7 is doing well, does that mean WGOG would?

How come you can't accept the fact Art Sutton knows what hes doing, the station has good ratings and is doing very well in revenue and won't be changing formats?

You should lease time on some station to do a show once a week or buy a station.

As the saying goes, put up or shut up.. so far, all you've done is take.. but never backed it up with any action. Maybe if you had the wherewithall to start doing your own program a few hours a week, we might take you more seriously on here.
 
This area will support a good Oldies station if they are given one on FM. Areas around Anderson are just out of Reach of Oldies Outlets on FM. WRIX is a mess. That Jones Automated format is horrid (by many peoples opinions). They should switch to all Oldies. WGOG is playing mostly songs that are heard on WSSL and WESC. They would do better with an Oldies format.
 
Goodtimesandgreatoldies said:
This area will support a good Oldies station if they are given one on FM. Areas around Anderson are just out of Reach of Oldies Outlets on FM. WRIX is a mess. That Jones Automated format is horrid (by many peoples opinions). They should switch to all Oldies. WGOG is playing mostly songs that are heard on WSSL and WESC. They would do better with an Oldies format.

How many different times and different ways do you need to be told, WGOG won't go oldies? Their audience loves the format and it's brining in some very good revenue.

Why don't you go buy a radio station yourself?
 
If I remember correctly, at one time WGOG did have some sort of oldies or even a quasi-adult contemporary format and it never flew and the country format that they are currently running has given them good numbers and great revenue. I will say again if Art Sutton thought that oldies would work, he would have had it there a long time ago, but WGOG has been country for quite a few years now and it works. I listen to it every time I am in Rosman, NC because I can pick it up there like a local station and I get all of the weather and news that I need for that area and I really do like the satellite service that they use.
 
Lhsh said:
If I remember correctly, at one time WGOG did have some sort of oldies or even a quasi-adult contemporary format and it never flew and the country format that they are currently running has given them good numbers and great revenue. I will say again if Art Sutton thought that oldies would work, he would have had it there a long time ago, but WGOG has been country for quite a few years now and it works. I listen to it every time I am in Rosman, NC because I can pick it up there like a local station and I get all of the weather and news that I need for that area and I really do like the satellite service that they use.

it seems like no matter what he say or how we explain it, GoodTimesGreatOldies won't listen, understand or grasp the idea.
 
radioguybroadcasting said:
Lhsh said:
If I remember correctly, at one time WGOG did have some sort of oldies or even a quasi-adult contemporary format and it never flew and the country format that they are currently running has given them good numbers and great revenue. I will say again if Art Sutton thought that oldies would work, he would have had it there a long time ago, but WGOG has been country for quite a few years now and it works. I listen to it every time I am in Rosman, NC because I can pick it up there like a local station and I get all of the weather and news that I need for that area and I really do like the satellite service that they use.

it seems like no matter what he say or how we explain it, GoodTimesGreatOldies won't listen, understand or grasp the idea.

Me thinks he has found a soap box and thinks by yelling from it he will make station owners change formats.

Just try and enjoy his wild senile trip through wonderland, errr...the web.

At least he isn't walking around Wal-Mart with no pants on.


;D
 
hamNcheese said:
it seems like no matter what he say or how we explain it, GoodTimesGreatOldies won't listen, understand or grasp the idea.

Me thinks he has found a soap box and thinks by yelling from it he will make station owners change formats.

Just try and enjoy his wild senile trip through wonderland, errr...the web.

At least he isn't walking around Wal-Mart with no pants on.


;D


[/quote]

LOL..... good one! All We can do is listen since he wont pay any attention.
 
WRIX changed formats after suggestions were made here! No format changes had been planned! It was for the best for the talk format to go to WANS AM 1280.
 
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