Univision Chicago has winning story with historic ratings sweep

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Univision Chicago has winning story with historic ratings sweep | Robert Feder

www.robertfeder.com

Here is the ratings for the Chicago TV market

But there’s a bigger story to emerge from Nielsen’s May sweep when you include late-news ratings for the city’s two Spanish-language stations — Univision Chicago WGBO-Channel 66 and Telemundo Chicago WSNS-Channel 44. For starters, they were the only stations in the market to increase their overall viewership year-to-year.

Here are total household ratings for late newscasts in May 2021, followed by number of viewers and percent of increase or decrease in rating from May 2020:

ABC 7 (10 p.m.) 5.6 rating; 176,389 viewers; 20 percent decrease
NBC 5 (10 p.m.) 4.6 rating; 145,672 viewers; 6.1 percent decrease
CBS 2 (10 p.m.) 2.5 rating; 79,329 viewers; 32.4 percent decrease
WGN 9 (10 p.m.) 2.5 rating; 78,089 viewers; 13.8 percent decrease
Univision 66 (10 p.m.) 2.0 rating; 62,711 viewers; 5.3 percent increase
Telemundo 44 (10 p.m.) 0.8 rating; 26,215 viewers; 60 percent increase
WGN 9 (9 p.m.) 4.2 rating; 131,837 viewers; 8.7 percent decrease
Fox 32 (9 p.m.) 1.6 rating; 49,466 viewers; 15.8 percent decrease