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Viewership of Sinclair’s Sunday Political Talker Grows

How motivated are people going to be to never watch their market's ABC (or whichever) affiliate for long periods of time.(Never mind you need a Neilsen meter to have any effect at all). What advertiser is going to avoid that affiliate? Then, what's the demand? Stop airing the Hyman segment? Air some liberal commentary? It's not like those network affiliates air no anti-Trump content. If Sinclair's NBC affiliate was pre-empting Saturday Night Live and the NBC Nightly News, people would have more of a legitimate beef.

If nothing else, the "hostage video" fiasco shows a top-down management style (like Lew Dickey's Cumulus?). I'm also seeing tweets asking Sinclair employees to go on strike on May 15 (for what I don't know). I guess it's brave to sit behind a computer and demand other people risk their jobs.
 
How motivated are people going to be to never watch their market's ABC (or whichever) affiliate for long periods of time.(Never mind you need a Neilsen meter to have any effect at all). What advertiser is going to avoid that affiliate? Then, what's the demand? Stop airing the Hyman segment? Air some liberal commentary? It's not like those network affiliates air no anti-Trump content. If Sinclair's NBC affiliate was pre-empting Saturday Night Live and the NBC Nightly News, people would have more of a legitimate beef.

If nothing else, the "hostage video" fiasco shows a top-down management style (like Lew Dickey's Cumulus?). I'm also seeing tweets asking Sinclair employees to go on strike on May 15 (for what I don't know). I guess it's brave to sit behind a computer and demand other people risk their jobs.

I was thinking the Roger Ailes playbook is at play when I saw the Sinclair video.
 
This isn't really topical to this discussion as this thread involves a specific show on Sinclair and the boycott isn't targeting this specific show.

gr8oldies nails it, though. The boycott will have even less impact than those directed at cable news, which is to say, none at all. I doubt even the newscasts feel much of anything.
 
That's also the problem with radio boycotts as well with the local ad's being run on the national political talk shows that shall be nameless as that would be being to political. It's like The PTC they don't go after syndie shows because too many TV stations and not a lot of man power one of the comments they made on their website when someone commented not liking Family Guy on at 4 & 4:30PM. The PTC said to the person to call the local businesses not to air on Family Guy which I'm sure that businesses don't care if their ad's air on Family Guy in Syndie national or local. I know when Family Guy first came on Fox17 put it on at 6PM then the reamaider of it's run on Fox17 was on at 11Pm or later then when CW7 got the rights for Family Guy they put it on at 6PM for a few years now comes on at 12AM.
 
https://www.fiercecable.com/video/sinclair-planning-streaming-news-network-to-rival-fox-news-report

Another Update Sinclair is planning to release Stirr

Sinclair has been hot and cold on the idea of putting its massive news operations to work on a streaming video platform, but the company may finally be going ahead.

BuzzFeed cited unnamed sources along with a trademark application that indicate Sinclair is planning to launch a streaming service called STIRR, which would feature a 24/7 news channel with local and national news programming along with live and on-demand access to other shows and movies.

The trademark covers the streaming of multimedia content, television programming and films through a web-based subscription service. If Sinclair is indeed planning to launch a streaming service—and one with a news channel included—it would mark something of a departure from past comments made by the broadcaster.

Last year, Sinclair CEO Chris Ripley told the Variety that in the past his company “looked hard” at launching a national cable news channel, but ultimately decided to focus on its extensive local news operations.
Ripley’s comments were in response to reports that said Sinclair was pursuing programming deals with former Fox News stars. Sinclair was also sending out must-run segments for its television stations.

While Ripley seemed to dash the hopes of a national streaming news service from Sinclair, other company executives have recently seemed receptive to the idea—such as Steve Pruett, executive vice president and chief development officer for Sinclair, at the NAB Show in Las Vegas earlier this year.

“That is a place a company could go some day,” said Pruett. “There’s lots and lots of content to be acquired. You could put that on an app and put that on a platform. … The average TV station reaches about 70% of its market once a week, and about 85% once a month. We have lots of reach in this business. But we need to change our mindset and quit thinking we’re just broadcasters.”
 
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