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WFAS-FM Signal Is Coming to New York City

I heard some speculation that on this week's Scott Fybush's NERW, The FCC was asked Cumulus that the WFAS-FM signal will move this stick into New York City which is the Bronx where the WFUV's signal came from Montefiore Hospital. This is a good move for the station and Cumulus' point of view.

Scott Fybush was saying that "WFAS-FM would still have decent Westchester/Rockland/north Jersey coverage, but more to the point, it would blanket the Bronx and cover most of Manhattan, Queens and even part of Brooklyn with a 60 dBu (city-grade) signal."

Is this article true?
 
It was so convincing that it not only fooled Jeff Brock at GrahamBrock consulting in Georgia, WFAS's parent company Cumulus, but it even fooled the FCC!
 
Scott I read your article, as always, thank you for the info.

From that location they'd be very lucky to get too far north of Yonkers at less than 1,000 watts. I'm not sure that it matters too much as it seems to me the most logical format for a "bronx" radio station is Spanish.

FAS is pulling very nice money out of a very wealth, densely populated area. Is there really that much upside at being a third tier marginal FM in NYC?
 
hv-steve said:
Scott I read your article, as always, thank you for the info.

From that location they'd be very lucky to get too far north of Yonkers at less than 1,000 watts. I'm not sure that it matters too much as it seems to me the most logical format for a "bronx" radio station is Spanish.

FAS is pulling very nice money out of a very wealth, densely populated area. Is there really that much upside at being a third tier marginal FM in NYC?

The terrain profile looking north from the WFUV tower is very favorable, so I suspect the relocated WFAS-FM will do a little better than Yonkers. It has to put 60 dBu (city-grade) over Bronxville, don't forget.

As for the upside to becoming a marginal NYC player? The story I "made up" :D for NERW a few years back had Univision paying more than $60 million for what was then WLIR on 92.7, with considerably less signal over the core of the NYC market than the relocated FAS will have.

Even if Cumulus can't get quite that kind of crazy money in today's market - let's say $45-50 million, depending on how many willing buyers there are - that's still much more than the station's worth as a bigger fish in the smaller pond of Westchester, no?
 
The Dude said:
Scott Fybush said:
Nope. I got bored last night and made the whole thing up. Pretty convincing, wasn't it?
Ah now we know ;D

Oh, that's nothing! I concocted a great story a couple of years ago about WCBS-FM flipping from oldies to some crazy thing called "Jack." Who'd believe a tale like that?
 
Scott Fybush said:
The Dude said:
Scott Fybush said:
Nope. I got bored last night and made the whole thing up. Pretty convincing, wasn't it?
Ah now we know ;D

Oh, that's nothing! I concocted a great story a couple of years ago about WCBS-FM flipping from oldies to some crazy thing called "Jack." Who'd believe a tale like that?

And when it was all discovered to just be a crazy. made up story....concoct some new tale about them suddenly flipping it back (maybe thats too unbelievable...no one ever does THAT).
 
OK - so Cumulus can get $45 - $50 million for the moved signal, that's a lot of cash, no doubt. But, how much more is that than Cumulus could get for a $5 million+ radio station in Westchester County? Anyone know how much this station sold for the last time it sold? Maybe 1999 or so?
 
In 1987 when I worked there, Affiliated Broadcasting (The Boston Globe), sold the AM/FM combo for 7 mil to the guy who owned WVNJ (forget his name now). He turned it around a year later for 12 mil. In 1999 Aurora sold the two stations for 20 million. (That last factoid I got from your archives, Scott!) .
 
Someone with deep pockets will have to buy this place. Or Cumulus will have to spend money to sell it, or the new buyer will have to rebuild from scratch. There isn't much at Secor Road to entice a buyer other than the license and a Sinatra CD collection for a show used on the AM side.

On another note, some of the recent departees (firees if you will) say the log has been historically sparse for the past few months. "Upscale" Westchester isn't selling.
 
Urban wfas.

Will adapt an urban format in the next week. Perhaps on Micheal Jackson's birthday.m is this the real deal?
 
Will adapt an urban format in the next week. Perhaps on Micheal Jackson's birthday.m is this the real deal?

103.9's new urban format will take place on July 4th at around 1:00 PM. WFAS-FM will also be signing off as of July 3rd to move the transmitter site to Bronxville to have a new home.
 
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