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Why No FM Sports/Sports Talk in the Piedmont Triad???

  • Thread starter GoodTimesandGreatOldies
  • Start date

G

GoodTimesandGreatOldies

Guest
Why no FM Sports Station in the Piedmont?
 
For once GTGO! You actually are bringing up a great point...

Think Curtis will try and go after a translator? Are there any even available? I know in Raleigh they do AM 620/99.9 FM. So WZTK flipping is completely out of the picture, I don't think they would want to flip WZTK either because it does pretty well considering the other News Talks
 
I am surprised that Clear Channel doesn`t make one of its` lower-rated FM`s sports/ Sports Talk. They could even combine Talk and Sports on 94.1 and rename the station...
 
GoodTimesandGreatOldies said:
I am surprised that Clear Channel doesn`t make one of its` lower-rated FM`s sports/ Sports Talk. They could even combine Talk and Sports on 94.1 and rename the station...

What does 94.1 have to do with Clear Channel? 94.1 is "religious a go go" BIGAPE
 
You're expecting it to make sense, APE.
Just envision the idea man! Envision!
All it takes is about 1,005 steps, and it could happen! :)
 
Being someone who has actually worked in sports talk (I was Big Mo's producer on 1590 back in 2004-05) and also as someone who has lived in the area all of their life and who has seen the sports talk stations come & go. I feel the reason that no one has tried to flip an FM to sports in this market is because it has never worked on the AM side.

It was working back in the day when 1320 was 'the ticket' but they had slackers in the sales department and despite building a modest but fanatical listener base that was grown pretty much by word of mouth income just did not meet expenses and finally if memory serves correctly it got unloaded.

1590 was nothing more than an investment designed to garner income thru the eventual sale of the station, and it did. But for the 2 1/2 years it was an ESPN affiliate we did some nice things and built a modest following.

790 SHOULD have succeeded, they tried a lot harder than either of the others, and if there was a time when flipping a sports talker to the FM would have made sense this was it. But I am under the impression that station must have been in the hands of complete fools. But give GHB credit, they tried.


Maybe Curtis will get it right, but the initial feeling is they are not. Especially when they fail to do things that should be no brainers (such as NFL and NCAA coverage from Westwood one) combined with decisions that boggle the mind (such as App State baseball).


Perhaps in the end it just comes down to the simple fact that the Triad is lame when it comes to sports.
 
There are very FEW people in the area that can TALK LOCAL sports. No one really wants to listen to a local show covering national sports. Why do you think everybody hates Ed Hardin at the News & Record? Without the local element, there's no local draw.

It's definitely not going to be a money maker.
 
As one of the folks who has worked in Triad Sports Radio in the past, here's my take on how sports would have to be done in this market. The first thing to remember is that this market does not have anything unique as far as 'sports fan conviction' that would support anything locally produced. What I mean is...the money makers for the Triad are ACC Basketball, ACC Football, Carolina Panthers, and NASCAR. Nothing else moves the meter. All those topics with respect to radio are already being covered (and covered well) in Raleigh and Charlotte. Those topics would not be covered any differently by someone locally, so with that in mind, you're left with simulcasting a selection of shows like Mark Packer (if he gets back on the air) and David Glenn, and nationally probably Jim Rome, which is fine. Now you have the problem with signal. It's my opinion that this type of situation couldn't work on an AM (like 790) where the night time signal is extremely weak. It would have to be on an FM, or network of AM's that cover the triad at night. At some point you'd need to have some play-by-play, which again, won't work on AM if the majority of games are at night. (See Braves on 790). So basically, I think sports in the triad only works as a 'repeater' of Raleigh and Charlotte programming.
 
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