WNNH99.1/WLKZ104.9 Frank Commercial Free 9 til Noon

[Radioace]

Anyone have any thoughts, is this a desperate attempt to hold listeners.

 

[jlehmann]

Nassau does it all over the place, on their other Franks, so it's nothing unique to 99/104-9.

 

[NHRadio]

When Vox had 93.3 WNHI they'd have a "93 minute music marathon" after Imus from 10 to 1150am.
I doubt Nassau would know an original idea if it bit them in the ass and announced itself.

 

[Oldbones]

How many original ideas are there in the first place? Commercial-free hours, etc. have been around since the 70s.

 

[NHRadio]

You're right...and that's the problem. No one wants to try anything remotely new because of the overriding fear of failure. If I hear one more "listen at 720am and be caller 7" giveaway I'll explode.
But isn't trying and failing the way Broadway plays, movie studios, drug companies, and oil drillers operate? Yes, there are failures but the successes more than make up for it.
Maybe if some market managers and GM's grew a pair, and tried some new things we could make radio relevant again to 18-34's. Remember, they're the future 25-54's.

How many original ideas are there in the first place? Commercial-free hours, etc. have been around since the 70s.