CBS - "The Young Sound"

[Deleted member 64531]

Some time ago I inquired if anyone had any idea what the name of CBS Radio's "Young Sound" theme was. Recently, I found out. "The Young Sound" was heard locally on WEEI-FM in the late 60s early 70s. For all you other "Old Timers", enjoy.

http://www.youtube.com/watch?v=bVcicZ1_DYY

 

[Joseph_Gallant]

I only recall strongly the final years of "The Young Sound" on the old WEEI-FM-103.3, and it seemed to me to be pretty much an automated top-40 sound with Dick Provost as the Boston "voice" of the format (I think he also did a weekend talk shift at the old WEEI-590 at the same time).

It aired on CBS's other FM stations, and I suspect each city had their own local host doing an early version of "voice tracking" for the format in that city.

Around 1972, it was replaced on the old EEI-FM by a partly-live "soft rock" format, while at WCBS-101.1 in New York, the now-legendary oldies/classic hits format replaced "The Young Sound".

Also in the very early seventies, I recall that the all-news 5-9 A.M. "AM Report" was simulcast on both AM and FM (at the time, the AM had news blocks from 5 to 9 A.M. and 6 to 7:30 P.M. on weekdays and talk the rest of the time), with the "Young Sound" starting at 9. I don't think the FM broadcast 24 hours a day until it went "soft rock", so "Young Sound" may have run from 9 A.M. to 12 Midnight, 1, or 2 A.M.

 

[Oldbones]

I only recall strongly the final years of "The Young Sound" on the old WEEI-FM-103.3, and it seemed to me to be pretty much an automated top-40 sound with Dick Provost as the Boston "voice" of the format

It was an interesting format, though I'm not sure I'd call it Top 40. Maybe Hot AC or adult Top 40. I don't recall hearing any teen stuff or any hard rock. They did play some album cuts in addition to the hits. It was similar to the Drake "Hitparade" format that WROR was running at the time.

 

[SixtiesGuy]

Around 1972, it was replaced on the old EEI-FM by a partly-live "soft rock" format, while at WCBS-101.1 in New York, the now-legendary oldies/classic hits format replaced "The Young Sound".

Actually, between October, 1969 and June, 1972 CBS-FM tried a progressive-but-light rock format, with live jocks during the day and evening. The automated Young Sound, with its "beautiful music" style instrumental covers of current Top-40 hits, continued overnight until the switch to full-time oldies in July, 1972.

 

[raccoonradio]

Harry Chapin may have been using the term generically but the following appears in his hit W.O.L.D:

Drinkin' the beer down my last big gig, it made my voice go low/
They said that they liked The Young Sound (Sound...Sound) when they let me go.

 

[dhoule]

I remember Dick Gunton, Dick Provost, and Hillary Stevens on the old EEI, probably a couple years after this.

 

[JaneChristo]

The automated Young Sound, with its "beautiful music" style instrumental covers of current Top-40 hits, continued overnight until the switch to full-time oldies in July, 1972.

Ummm...I dont think so. They were WEEI-FM with soft (album) rock...not instrumentals....then they were hittradio...and then WMRQ new agey rock, etc....THEN...WODS...as oldies.

 

[SixtiesGuy]

Ummm...I dont think so. They were WEEI-FM with soft (album) rock...not instrumentals....then they were hittradio...and then WMRQ new agey rock, etc....THEN...WODS...as oldies.

I may not have been clear in my post about the station to which I was referring when I said "CBS-FM". I was referring to WCBS-FM 101.1 in New York City, not the CBS FM radio stations in general. My knowledge of what happened on 103.3 in Boston only goes back to the late 1970's, by which time WEEI-FM was, as you state, a soft rock station. It then evolved through the formats you mentioned until late in 1987, when the full-time oldies format debuted.

 

[del_griffith]

In my market, the local affiliate, WNCI, ran full page ads in the newspaper. The ads featured the artists heard. It ranged from soft pop to Steve and Edie.