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October Ratings



Actually, share points in LA are worth more than in NY.

Aw, look at you trying to be the class smart @ss, "points in NYC no doubt matter more/worth more than points in other markets." Did I say ALL other markets or NYC was #1? No, no I did not. Aren't there a few hundred markets? So my point is quite valid.
Great then, sit back down over there.
 
Denver...just as diverse? You lost me after that..

Why? Do you think it's all white people? Non-Hispanic Whites: 52.2%, Hispanic or Latino (of any race): 31.8%, Black or African American: 10.2%, Asian: 3.4%, Some other race: 9.2%, Two or more races: 4.1%
That's not diverse?
 
Why? Do you think it's all white people? Non-Hispanic Whites: 52.2%, Hispanic or Latino (of any race): 31.8%, Black or African American: 10.2%, Asian: 3.4%, Some other race: 9.2%, Two or more races: 4.1%
That's not diverse?

first off we're talking market, not the city of Denver. Furthermore I'm not disputing that Denver doesn't have ethnic diversity but you compared it to NY. NYC demographics: white 33.1%, African American 22.8%, Asian 12.7%, Hispanic 28.8% and that doesn't include the suburbs which are heavily ethnic compared to Denver's white suburbs.

NY MSA white 59.1%, African American 17.7%, Hispanic 22.9%, Asian 9.9%

I know both cities. You can't compare them nor can you compare the demographics which don't even indicate country or origin and cultural differences.
 
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Why? Do you think it's all white people? Non-Hispanic Whites: 52.2%, Hispanic or Latino (of any race): 31.8%, Black or African American: 10.2%, Asian: 3.4%, Some other race: 9.2%, Two or more races: 4.1%
That's not diverse?

The Denver Metropolitan Survey Area is 67.1% non-Hispanic white, 5.5% Black, 4.3% Asian and 22.5% Hispanic. The figures you have posted are not those of the Denver radio market.

What really sets New York apart from Denver is the huge number of first generation immigrants who grew up in places where they were not exposed much to rock... such as Persians or persons from the nations of Africa.
 
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NY MSA white 59.1%, African American 17.7%, Hispanic 22.9%, Asian 9.9%

Are those Census Metropolitan Statistical Area percentages?

Arbitron's Metro Survey Area populations are:

New York 16,033,100 Hispanic: 3,802,300 Black: 2,724,700

The difference is what Arbitron calls "Other" which are non-Hispanic whites, Asians, Native Americans, etc.

Most Hispanics are classified in the Census as white, so the proper usage in this context is "non-Hispanic white".
 
I actually thought we would see an uptick for CBS-FM after a down turn last month, but it didn't happen, interesting.

Wonder what all the Nash defenders will say now. Definitely a poor book, emphasized by the declines in the embedded markets as well.

Not jumping on the NOW hate train just yet, but if the station can't break a 2 overall as a trend going forward I'd suspect there's some legitimacy for calls for potential changes. However this is NY and CBS is about money, there isn't much else they can do. From a business end with News, Sports, Classic Hits, and AC they need an outlet to tap the younger end of the demo which is a large reason it is CHR now, they aren't going to just let CC have all of that.

To get back on this suggestion of the October ratings, CBS-FM is down a bit, but what is going to happen to CBS-FM in the next ratings period? Time will tell. In one of my recent posts, I posted an aircheck from 2 weeks ago of WGNY-FM's "Fox Oldies" that the station sound a lot like the original WCBS-FM since it came on the air 41 years ago. I guess this is just a little comparison to the exact format that is "Fox Oldies" and the old CBS-FM, but it's the same exact format. But "Fox Oldies" is still an oldies station but it did survive in the Hudson Valley and it brought in some of its longtime CBS-FM listeners who grew up in the NYC area for years who listened to Cousin Brucie, Dan Ingram, Harry Harrison, Bill Brown, Bob Shannon, Ron Lundy, Bobby Jay, Don K Reed, Norm N Nite and others from the past. "Fox Oldies" is a oldies station that appeals to the people who used to listened to WCBS-FM from the beginning on 7/7/72 right up until the end of its 33-year run as an oldies station in 2005 when it became "Jack" on 6/3/05 and lasted 3 years when it returned in 2007.

Nuff said. WNSH is down at the bottom of the barrell as a country station which has been in NYC for 10 months, but "Nash" bills well, but trying to think that WNSH's "Nash" is like the New York's version of WRWD and "The Wolf". They both tied with a 1.9 share, but never make it into the 2.0. Look what happened to WGNA up in Albany, it went to #1 in the ratings book from what it used to be Arbitron but is now Neilson Audio, and WGNA is owned by Townsquare, the company that is going to take over all of the Poughkeepsie stations from Cumulus towards the end of the year or early next year.

I'm not to mentioned "Now" that much.
 
To get back on this suggestion of the October ratings, CBS-FM is down a bit, but what is going to happen to CBS-FM in the next ratings period? Time will tell.

Looking at the first week of the November book, they are continuing to slip.
 
WCBS needs to be more concerned with share lost to WBLS than to some Hudson Valley oldies station.

Obviously, CBS-FM has lost no listeners to Fox Oldies as WGNY has no usable signal anywhere in the New York MSA.

As to WBLS, if we go back two years, we find that the unduplicated CBS cume shared by WBLS and WRKS was greater than the cume shared with WBLS alone. If anything, the change to having only one Urban AC competitor seems to have helped CBS FM.

WBLS comes in at 8th among stations that CBS FM shares cume with, so it's not a significant issue at all. WLTW shares three times as much of CBS's cume as WBLS does. Those who have more than double the sharing of CBS-FM's cume also include WKTU, WHTZ, WWFS and WAXQ. They do share about as much with WBLS as they share with WSKQ!
 
Forgive my lack of knowledge of the NYC market's past ratings but, Since the Fan's move to FM, has it really helped billing / demo wise? Has ESPN going to FM helped them? What got me thinking about this is WBAP "losing" it's FM. I realize it's a different market and different format but still a spoken word format. Any decent FM signal in NYC has to be a substantial investment thus a large return on investment is and should be expected.
 
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