Easy 93.1 plays more older music in the winter

[nd2023]

I've definitely noticed a difference in the music Easy 93.1 plays. The summer of 2013, it played a lot more relatively newer music from the 90s and early 2000s. Now it's playing more 60s-80s soft AC. Do the demographics really change that much between the summer and the winter in south Florida?

 

[ScottBurns]

Over the weekend, I heard TLC's "Baby, Baby, Baby." While I agree that the station is playing more older music, I like it. There is no where else on the dial to hear such music. Even Lite doesn't stretch that far back.

 

[davideduardo]

I've definitely noticed a difference in the music Easy 93.1 plays. The summer of 2013, it played a lot more relatively newer music from the 90s and early 2000s. Now it's playing more 60s-80s soft AC. Do the demographics really change that much between the summer and the winter in south Florida?

The demographics don't change with the seasons... people who participate in the Nielsen survey have to be permanent residents of the market they report in.

 

[Oldiesaholic]

Perhaps they tweaked it a little to capture listeners who are down from the frozen north this year.