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Delaware Gets New NBC Affiliate

Very low power (7.1kW) with much of the signal going to the north.
It will have a limited coverage area but if the transmitter is located in a highly populated area, it has the potential of serving lots of viewers.
 
Weird! Says it will display as channel 31. Didn't either channel 16 (CBS) or 47 (ABC) from Salisbury, MD make NBC a subchannel? I don't see who's going to operate this station either.
 
My son has Comcast in Rehoboth; he receives NBC10 from Philly, and WBAL11 from Baltimore, plus at least one subchannel from 'BAL. Gotta' wonder why they are going to have yet another NBC outlet in Rehoboth, even at low power? I guess NBC10 would be the one to go, if it came to that.
 
Weird! Says it will display as channel 31. Didn't either channel 16 (CBS) or 47 (ABC) from Salisbury, MD make NBC a subchannel?

no
CBS has Fox and AntennaTV subchannels
ABC has CW (in HD) and is adding MeTV soon

so really no room
 
There's room. Corporate ego at Comcast-NBC-Universal-Sheinhardt Wig Company probably would have them balk at the idea of the peacock on a sub-channel. Even in market 144.
 
There's room. Corporate ego at Comcast-NBC-Universal-Sheinhardt Wig Company probably would have them balk at the idea of the peacock on a sub-channel. Even in market 144.

The peacock is on some subchannels:

http://en.wikipedia.org/wiki/Category:NBC_subchannel-only_network_affiliates

I believe NBC, prior to Comcast ownership, was respecting Hearst's claim into that region, as WBAL was the defacto NBC affiliate and carried in HD on all Salisbury DMA cable systems. In exchange for that, Hearst kept NBC, lower rated than ABC, for several years although now ABC is just as weak, but NBC on the primary signal in certain markets like Monterey, CA.

The Comcast now is much bigger than NBC, so could care less about relationships like that. It's not going to sacrifice here for there.

And, there has been loss of network availability with satellite carrying Salisbury MD stations and not being able to provide an NBC affiliate in some situations - I believe with Dish Network. This resolves this problem as Dish Network has a local NBC affiliate to pull from to offer.

As far as cable/Fios, this station will obviously be carried in HD. I'd guess cable/Fios won't be having 3 NBCs carried. Maybe WBAL only in SD in Maryland, and WCAU only in SD in Sussex Co., while this new affiliate is on HD and SD, throughout Salisbury Nielsen DMA cable and satellite. I'd think the SD feed will also be in Kent County, DE. I don't think Comcast/NBC will permit it into New Castle County at all, however, even though its Delaware only network affiliate and Delaware is such as small state.

If Delaware had it's primary early like New Hampshire and was a swing state, there could be election money made with a state wide Delaware TV network NBC station, justifying Comcast/NBC to even buy out this station for that.
 
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And, there has been loss of network availability with satellite carrying Salisbury MD stations and not being able to provide an NBC affiliate in some situations - I believe with Dish Network. This resolves this problem as Dish Network has a local NBC affiliate to pull from to offer.
Dish can carry a "distant" (imported) station as long as there is no affiliate in the market. They gained that access back a couple years ago on the grounds that they carry all markets in SD. They carry WHAG Hagerstown, MD of all things. Ironically when Salisbury launched all customers got was NBC and PBS. WBOC and WMDT didnt sign on right away.
Since Dish will carry it at launch folks will lose WHAG

Directv gives them WBAL....unless you live in Dorchester County. Then you get Salisbury locals AND Baltimore via sig viewed (get the Big 6 + PBS).
 
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Is it possible that Comcast wants a Delaware NBC affiliate so in selling spots on network programs they can claim they have stations in all 50 states? Sort of like with Clear Channel does with their Premiere programming, wanting to clear as many markets as possible.
 
Is it possible that Comcast wants a Delaware NBC affiliate so in selling spots on network programs they can claim they have stations in all 50 states? Sort of like with Clear Channel does with their Premiere programming, wanting to clear as many markets as possible.

Seems like a weak selling point. Probably doesn't matter much where the COL or the stick are as long as the state gets covered. Besides, NBC is losing their affiliate in Atlantic City, so they won't have a Jersey affiliate.
 
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