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August ratings for Los Angeles are out.
- Thread starter 32james
- Start date
Additional info:
The August 2014 Survey period covers Thu. 7/17/14-Wed. 8/13/14 - publicly released for subscribing stations age 6+ overall:
Riverside-San Bernardino: http://ratings.****************/cgi-bin/rol.exe/arb379
Next report will be for the September 2014 survey period covering Thu. 8/14/14-Wed. 9/10/14.
Data release date will be Mon. 9/29/14.
AllAccess.com August 2014 PPM Analysis including top 5 overall, top 5 in 25-54, top 5 in 18-34 and top 5 in 18-49 (Los Angeles is discussed second):
http://www.allaccess.com/net-news/a...rch-director-inc-presents-exclusive-august-pp
The August 2014 Survey period covers Thu. 7/17/14-Wed. 8/13/14 - publicly released for subscribing stations age 6+ overall:
Riverside-San Bernardino: http://ratings.****************/cgi-bin/rol.exe/arb379
Next report will be for the September 2014 survey period covering Thu. 8/14/14-Wed. 9/10/14.
Data release date will be Mon. 9/29/14.
AllAccess.com August 2014 PPM Analysis including top 5 overall, top 5 in 25-54, top 5 in 18-34 and top 5 in 18-49 (Los Angeles is discussed second):
http://www.allaccess.com/net-news/a...rch-director-inc-presents-exclusive-august-pp
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Thomps2525
Guest
Of the sports stations, KLAC is 29th with a 1.1% audience share, KSPN is 32nd with a 0.9, KLAA is 40th with a 0.4, and "Xtra Sports" XETRA and Spanish-language KWKW didn't even manage so much as a 0.1. KFWB, which is now a CBS Sports affiliate, ranked 42nd with a 0.2. KFWB's ratings will surely improve---("Yes they will, and don't call me Shirley")---but will a new audience find KFWB or will the station just siphon listeners from the other five sports outlets? If the latter is true, then that combined 2.5 share for five sports stations now has to be divided up among six stations.
KWKW is not subscribed, so the public numbers do not show them. In fact, they are pretty consistently around a 0.5
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Thomps2525
Guest
I didn't know that. So six stations will be trying to divide a 3.0 instead of a 2.5. That's much better. Speaking of sports, why did Mark Willard exit the KSPN midday program that he had been hosting with Mychal Thompson?
Well, as hoped for, KFI's new "live and local" emphasis seems to be taking hold - the station is back in the top 10 and "king of the hill" on AM while KEIB is tied with KABC. Good news for Clear Channel, not so good for Cumulus.
Meanwhile, on the FM dial, despite this forum's seeming obsession with KRTH it is in 3rd place surrounded by Clear Channel music outlets. I wonder why more people don't remark on KBIG, KISS and KOST? All three improved their position.
As for sports, Clear Channel's KLAC widened its lead over KSPN, but with the Dodgers that is predictable. All that the new sports format on KFWB has going for it is the Clippers in my view - a seasonal plus still not enough to overcome 570's better signal. Anyone happen to notice who carries NBC sports after 10:00? The Patriot - KEIB! Can't quite figure the rationale for that.
Edit: Well, management apparently agrees. NBC Sports on KEIB is gone, replaced by "America Now" and "Alex Jones" - both unfamiliar to me.
Meanwhile, on the FM dial, despite this forum's seeming obsession with KRTH it is in 3rd place surrounded by Clear Channel music outlets. I wonder why more people don't remark on KBIG, KISS and KOST? All three improved their position.
As for sports, Clear Channel's KLAC widened its lead over KSPN, but with the Dodgers that is predictable. All that the new sports format on KFWB has going for it is the Clippers in my view - a seasonal plus still not enough to overcome 570's better signal. Anyone happen to notice who carries NBC sports after 10:00? The Patriot - KEIB! Can't quite figure the rationale for that.
Edit: Well, management apparently agrees. NBC Sports on KEIB is gone, replaced by "America Now" and "Alex Jones" - both unfamiliar to me.
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But the 25-54 numbers are at a dismal 19th, around where it has been stuck for all of this rear. It's pretty much tied with KLYY from Riverside.
The amazing thing is that KRTH is third in 25-54 and recovered from a little dip in July in that demo. This just goes to show that you have to see something more than once to believe it in the ratings... in PPM just as in the old diary method.-
And it appears that its the FM vs AM bias of the younger generation, as I've been learning from you folks since coming here.
I've been observing and asking questions of those under 40 - very few, even those who are information junkies and staunch conservatives who prefer CDs to any music station, listen to any AM station.
I share a vehicle with three other occasional drivers, all more than 20 years my junior. . One can be depended on to switch to the CD rack, one can be depended on to go to FM and one apparently prefers silence. But my AM button of choice is NEVER disturbed, even though I have a variety of programmed stations (not just KFI and KNX) which could be chosen. This is apparently where the younger generation is at.
Disappointing, because I think the information content quality of some AM stations, KFI and KNX specifically, is superior to what it was fifty years ago. The millennials don't care - or just don't know.
I've been observing and asking questions of those under 40 - very few, even those who are information junkies and staunch conservatives who prefer CDs to any music station, listen to any AM station.
I share a vehicle with three other occasional drivers, all more than 20 years my junior. . One can be depended on to switch to the CD rack, one can be depended on to go to FM and one apparently prefers silence. But my AM button of choice is NEVER disturbed, even though I have a variety of programmed stations (not just KFI and KNX) which could be chosen. This is apparently where the younger generation is at.
Disappointing, because I think the information content quality of some AM stations, KFI and KNX specifically, is superior to what it was fifty years ago. The millennials don't care - or just don't know.
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GRC is no longer a subscriber.
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Thomps2525
Guest
Art noted that younger listeners prefer FM to AM. (Unless we're talking about the really young kids who listened to Radio Disney on AM. Of course there will soon be only one Radio Disney AM station.) David, can you break out the numbers for the 18-to-24-year-olds? What are the highest-rated AM stations among that age group? I'm guessing that KSPN, KLAC and KFI are the top three.
I very much doubt that 18-24 year olds are listening to AM in large numbers (unfortunately).
I said in my post I was referring to three drivers more than twenty years younger than me (my wife isn't driving due to vision problems) who preferred FM. Remember that I'm over seventy! I was referring to 25-50 year olds.
My interest in AM is for non-music format content. When it comes to music (which is what most listeners use radio for) FM is superior, especially given the increased interference that apparently bedevils AM receivers in modern times. 50,000 watt flame throwers like KFI can quash the noise and low frequency 5000 watters like KLAC and KOGO (in San Diego), but it cripples range and quality for lower power stations or those higher on the AM band. A David has noted, even clear channel KFI today has trouble reaching the Coachella Valley during the daytime like it did sixty years ago.
I can remember fifty years ago being able to hear WWL, radio 870, out of New Orleans on my car radio in Los Angeles when KIEV (now KRLA) signed off at sunset. Amazingly I also picked WWL on a car radio while on a trip in Virginia ten years later. That was true "clear channel" broadcasting, impossible today thanks to Ahe FCC changing the rules. .
I said in my post I was referring to three drivers more than twenty years younger than me (my wife isn't driving due to vision problems) who preferred FM. Remember that I'm over seventy! I was referring to 25-50 year olds.
My interest in AM is for non-music format content. When it comes to music (which is what most listeners use radio for) FM is superior, especially given the increased interference that apparently bedevils AM receivers in modern times. 50,000 watt flame throwers like KFI can quash the noise and low frequency 5000 watters like KLAC and KOGO (in San Diego), but it cripples range and quality for lower power stations or those higher on the AM band. A David has noted, even clear channel KFI today has trouble reaching the Coachella Valley during the daytime like it did sixty years ago.
I can remember fifty years ago being able to hear WWL, radio 870, out of New Orleans on my car radio in Los Angeles when KIEV (now KRLA) signed off at sunset. Amazingly I also picked WWL on a car radio while on a trip in Virginia ten years later. That was true "clear channel" broadcasting, impossible today thanks to Ahe FCC changing the rules. .
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Thomps2525
Guest
Art, many years ago while driving home from work in the early evening and fooling around with the radio, I managed to get WWVA from Wheeling, West Virginia! I don't understand the atmospheric conditions that made the reception possible, but I was surprised to get 1170 from West Virginia when I've never been able to get 1170 from San Diego!
You can go online and in an instant get updates to pretty much all the news and if anything calls out for more detail you can do another click and get more info than any radio station can give you in its regular news coverage: why sit through 8 minutes of commercials just to hear someone else read news and traffic information that is available right now on your smartphone?
My wife keeps reaching for the TV remote to "see what's going on in the news," but instead of news she mostly get lots of commericials and mindless chatter between the new anchors. Go to the same station's website and at a glance you can see what;'s going on and, if you must, there is video (with replay) available. All of the news outlets - online or broadcast - are echoing the same stories, but the online outlets make it more accessible and at your convenience.
I do agree that younger generations may not be news consumers as much as older folks, but considering how much "news" is fluff, filler, entertainment news, commentary and opinion, I'm not sure there's any negative impact on their lives.
That having been, said, the broadcast outlets do earthquakes and fires best, but even then I usually watch the live streams on the internet, rather than the boradcasts fed over-the-air or through cable.
If you're referring to breaking news headlines. I concur. Why wait for the top or half of the hour and then listen to three minutes of commercials breaking up four minutes of what everyone else has?
When I say information on KFI I mean David Cruz, Steve Gregory or Eric Leonard discussing or otherwise bring a story alive:
*why ISIS is unique among Muslim terrorist groups because its leader has the pedigree to credibly reestablish the caliphate.
*finding someone in the Antelope Valley who actually knows one of the victims of the paroled sex offender from Northern California that the courts are trying to mandate be paroled here.
*being on the scene live at a Shell station on Wilshire when a gun wielding car pursuit driver is taken down by the LAPD after threatening a guy pumping gas
This is kind of interactive radio journalism you don't get elsewhere, and KFI today is doing it well, I think even better than in the "golden age.". And no one on FM or TV is.But the kids aren't even aware of it - if they were maybe some would turn off the music for awhile and join their elders.
As for WWVA I suspect it was a fluke of the atmosphere because it was never a I-A clear channel station like KFI or WWL. The latter could be routinely heard over 1500 miles away at night even on car radios.
And you're right about disaster coverage - radio does breaking stories better than TV because its mobile equipment is more compact.
When I say information on KFI I mean David Cruz, Steve Gregory or Eric Leonard discussing or otherwise bring a story alive:
*why ISIS is unique among Muslim terrorist groups because its leader has the pedigree to credibly reestablish the caliphate.
*finding someone in the Antelope Valley who actually knows one of the victims of the paroled sex offender from Northern California that the courts are trying to mandate be paroled here.
*being on the scene live at a Shell station on Wilshire when a gun wielding car pursuit driver is taken down by the LAPD after threatening a guy pumping gas
This is kind of interactive radio journalism you don't get elsewhere, and KFI today is doing it well, I think even better than in the "golden age.". And no one on FM or TV is.But the kids aren't even aware of it - if they were maybe some would turn off the music for awhile and join their elders.
As for WWVA I suspect it was a fluke of the atmosphere because it was never a I-A clear channel station like KFI or WWL. The latter could be routinely heard over 1500 miles away at night even on car radios.
And you're right about disaster coverage - radio does breaking stories better than TV because its mobile equipment is more compact.
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