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Big Boy Leaves Power 106, Jumps Ship to iHeart's Return of 92.3 The Beat

Real 92.3

Anyone wanna speculate on the new call letters for 92.3? Or will they keep KHHT. On many occasions after a station flips, the old call letters great read really fast at the top of the hour like they want to hide anything that resembles the old format. On Real 92.3, the call letters are being announced loud and clear at the op of the hour like they are proud of them. Has any other station taken the KKBT call letters since The Beat left the air?
 
But.....with no commercials interrupting the music and if the playlist is only around 300 songs (according to David), won't the new listeners get tired of the repetition?

When you ask listeners how often they would like to hear their favorite songs, the almost universal answer is "every hour".

For big current hits, a 90 minute turnover propelled WABC to a cume of over 8 million people "back in the day".
 
Bran, is it common that a station will be added to a Mediabase panel within a day or two of changing formats? In 1989, the format on 92.3 was a hodgepodge known as "Rock With A Beat." Soon more r&b was added and in 1991, after KDAY switched from rap/hip-hop to financial news/talk, 92.3's format evolved into rhythmic r&b/hip-hop. The station has gone through several formats and several sets of call letters. Mediabase was awfully quick to add Real 92.3 to the Urban panel. How about Billboard? Will 92.3's playlist be figured into the Hot R&B/Hip-Hop chart?

I don't remember the "Rock With A Beat" as I was born in 1993 when 92.3 The Beat was getting started as the Urban that LA grew to know and love . I'm 21 years old and I can't stand some of today's whack ass hip hop. Hell I barely listen to the radio anymore. I rather hook up my iPod Touch and play my own music then listen to the ever repetitive radio.
 
I don't remember the "Rock With A Beat" as I was born in 1993 when 92.3 The Beat was getting started as the Urban that LA grew to know and love . I'm 21 years old and I can't stand some of today's whack ass hip hop. Hell I barely listen to the radio anymore. I rather hook up my iPod Touch and play my own music then listen to the ever repetitive radio.

The radio pros will tell you that you are an outlier who is outside of the mainstream and outside the margin of error, and since your tastes are so far out there that you listen to your own music, your opinion doesn't count and you don't exist in their world. They program to everyone else (the implication being that you are the only one, or at least one of an infinitesimally small number of people who does this). Just ask them.

I'll be listening to my Ipod too while I read the responses.
 
Real 92.3 is pretty much identical to KPWR but with no DJs and no personality.

I seriously doubt that Real 92.3 is playing house music or songs with house beats (with exception for Disclosure's "latch" that has crossed over to urban). There will be (and already is) a distinctive difference in the feel of the two stations. Real will sound like a real urban while Power will continue to sound rhythmic for the most part, although, I'm sure that Real wont be able to deliver as urban as a sound as they would in the midwest or east coast or southeast.

There will always be rhythmic hits that Power will play and Real wont touch. Real MIGHT have a slight touch of rhythmic to it, but I doubt they will let themselves sound more rhythmic than the rhythmic WQHT Hot 97 in New York.
 
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The radio pros will tell you that you are an outlier who is outside of the mainstream and outside the margin of error, and since your tastes are so far out there that you listen to your own music, your opinion doesn't count and you don't exist in their world. They program to everyone else (the implication being that you are the only one, or at least one of an infinitesimally small number of people who does this). Just ask them.

I'll be listening to my Ipod too while I read the responses.

The ole iPod, your music collection, your CD's.............The best radio "station" on the planet!! And the best thing......us "outliers" aren't subject to the mainstream, we're unique!!

And while everyone else is worrying about whether to ditch their pre 72's, we can freely blast the sounds of the 50's 60's and early 70's in the comfort of our homes. Enjoy outliers!!
 
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Real has dropped almost every Rhythmic Pop song that Power is playing. The only remaining I've heard is Disclosure's Latch. There's no Mark Ronson Uptown Funk, no Mr Probz Waves, Pitbull Time Of Our Lives, no Ariana Grande that I've heard in the currents. Musically they are not a Power clone. IMHO a little edgier.
 
The radio pros will tell you that you are an outlier who is outside of the mainstream and outside the margin of error, and since your tastes are so far out there that you listen to your own music, your opinion doesn't count and you don't exist in their world.

I wouldn't say that.
 
Real has dropped almost every Rhythmic Pop song that Power is playing. The only remaining I've heard is Disclosure's Latch. There's no Mark Ronson Uptown Funk, no Mr Probz Waves, Pitbull Time Of Our Lives, no Ariana Grande that I've heard in the currents. Musically they are not a Power clone. IMHO a little edgier.

Yup. Urban is not Rhythmic. Real is urban, Power is rhythmic. I just looked on Mediabase and compared each station's playlist. Of their top 20 songs, only 10 are on both playlists.
 
Geez, A ... can't ya tell he's trolling?

Actually KMR, I was making a valid point to another poster's comment. YOU are the worst kind of troll - one who is consistently disrespectful to other posters and (at one time) had the power to ban posters who called you on your trolling posts, and used it ruthlessly.

As for A, he has told numerous posters here, including yours truly, that because we have our own tastes and set up our own music, that radio is no longer interested in them. Furthermore, he insists he is always right and never to be questioned, because... (trump card alert!) he is in the business and we other posters... are not! Why he would suddenly change face and act all innocent now is disconcerting. I expect the professionals to at least be consistent.
 
And while everyone else is worrying about whether to ditch their pre 72's, we can freely blast the sounds of the 50's 60's and early 70's in the comfort of our homes. Enjoy outliers!!

Terrestrial radio is not considering dropping the pre-72 material... it's only the providers covered by the DCMA that that are affected.

However, terrestrial radio that streams may feel sufficiently concerned to make changes in the way pre-72 material is handled.
 
Furthermore, he insists he is always right and never to be questioned, because... (trump card alert!) he is in the business and we other posters... are not!

Really? I insist I'm always right? If you ask me, and you haven't, it depends on the subject. I think I've been VERY patient with people here. VERY patient.

My view, and I've stated it repeatedly, is that radio is NOT a personal music device. It never was. Thirty years ago, people used Walkmen to augment the music on radio, and now they use iPods or streaming sites. No difference. Most people use a combination if they want a broader range of music.
 
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My view, and I've stated it repeatedly, is that radio is NOT a personal music device. It never was. Thirty years ago, people used Walkmen to augment the music on radio, and now they use iPods or streaming sites. No difference. Most people use a combination if they want a broader range of music.

We don't want it to be a personal device, never have, and of course, that's impossible Big A.

A CHR station should play the currents, and a CH should play those currents as classics today. Top 40 in 1968, classic today. Current in 1977, classic today. Top 40 in 1983, a classic today. Simple! It has nothing to do with being personal, it has to do with your brand. Classic hits, means classic hits. Play them.

Maybe there are some days we "outliers" just want to hear the songs broadcasted over the air, instead of a computer.

See the difference?
 
We don't want it to be a personal device, never have, and of course, that's impossible Big A.

Then that's too bad. Sorry. Personal devices have always been available since the invention of the phonograph. If you choose to ignore available technology, that's simply not my problem.
 
Some of us can no longer play our old 78-rpm phonograph records because manufacturers no longer make needles for our Gramophones. We may have to start buying music on those new-fangled eight-track tapes. :)
 
Then that's too bad. Sorry. Personal devices have always been available since the invention of the phonograph. If you choose to ignore available technology, that's simply not my problem.

The magic of radio has always been the "wow" factor. A good song you've never heard before (with current-based formats), an old favorite song you've not heard in a long time (oldies-based formats), or a personality that made you laugh out loud. One cannot get that with a personal song collection, regardless of technological format. I think that is what old time radio fans miss the most today. It is still out there in radioland, just harder to find. We are getting older and have heard just about everything already. Grammy Award winning "Stay With Me" by Sam Smith is pretty much the same as "I Won't Back Down" by Tom Petty.
 
The magic of radio has always been the "wow" factor. A good song you've never heard before (with current-based formats), an old favorite song you've not heard in a long time (oldies-based formats), or a personality that made you laugh out loud.

Radio is local. It's hard to generalize. Some stations vary their music differently. But this thread is about 92.3. I'd like to stay on topic.
 
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