Seattle-Tacoma Radio Ratings: September 2015

[fordranger797]

Warm may be getting more edgy with its music, but it’s going to be “squeaky clean” edgy! (Example: Taylor Swift’s little ‘rap’ section in “Shake It Off” completely gone on Warm’s version)

You can always get the "rap" version of "Shake It Off" and "See you Again" on KPLZ. It does seem that rap (in general) might be a little much for a station that targets women, families, and offices.

 

[Rob Piotrowski]

My programming rule has always been that unless you're making a major format change, you shouldn't play something in recurrent or gold that you didn't play as a current.

You're programming a station now, Bob? In Seattle or Portland - and which one?

Ouch! Looks like somebody got stomped in the latest ratings and not to happy about huh AQH. Yeah you can keep telling yourself that your station isn't going down like a hooker on dollar day there pal...

For a self-confessed newbie in the business, here's some good advice: Don't attack someone who's likely forgotten more about radio than you'll ever know.

 

[pjc1961]

AllAccess.com September 2015 PPM Analysis by Research Director Inc.
including top 5 overall, top 5 in 25-54, top 5 in 18-34 and top 5 in 18-49
with Seattle-Tacoma discussed fifth at the link below:

http://www.allaccess.com/net-news/a...rch-director-inc-exclusive-sept-ppm-analysis-

 

[semoochie]

I do agree about KJR, obviously they're doing something right over there, but I don't think we can completely ignore the fact that KMCQ is gone. As for Warm I agree there too. Why have they gotten so aggressive lately? Several months ago I heard Can't Hold Us by Macklemore on that station, totally out of line for an AC station. They've also played Take a Bow by Rihanna, something they never ever played when it was hot back in 2008. My programming rule has always been that unless you're making a major format change, you shouldn't play something in recurrent or gold that you didn't play as a current.

If AC didn't play gold titles that they didn't play originally, you would never hear "Girls Just Wanna Have Fun" or any of those "power ballads" from the 80s! Going back to the 80s, you would never have heard much of anything from the 60s other than Frank Sinatra!

 

[KXA]

Aren't you just adorable?

A little bit touchy eh?

 

[AQH]

A little bit touchy eh?

Only if I remember to bring enough dollar bills with me.

 

[bobdavcav]

Yes, I'm sure that one Rihanna ballad they started playing back in February is the single cause of the monthly drop.

The five most spun songs this week on Warm were "Uptown Funk," "Honey I'm Good," "Fight Song" "Style" and "Photograph." Do you seriously consider those five titles as being aggressive?

If I were to guess, the top two wouldn't have made AC 10 or 15 years ago, but AC isn't really soft anymore. Even then, the currents they play I wouldn't consider too out of line, but they're mixing in golds that are way off base. Also I've heard Star play Say My Name several times in the last month or so, seems like something more fit for Hot.
Ford no I can tell you KKCW isn't playing it, nor is WRMM, unless both have added it in the last couple months. No Rob, unfortunately I'm not, could have worded that a bit differently I guess. As for the other 80s power ballads if you want to call them that, those don't bother me as much since I wasn't around when those were hot.

 

[AQH]

If I were to guess, the top two wouldn't have made AC 10 or 15 years ago, but AC isn't really soft anymore. Even then, the currents they play I wouldn't consider too out of line, but they're mixing in golds that are way off base. Also I've heard Star play Say My Name several times in the last month or so, seems like something more fit for Hot.

Now I'm really confused, AC isn't really soft anymore, and you have an issue with "Take A Bow"?

About "Say My Name", maybe the Star 101.5 audience really likes that song. What is wrong with them playing that song?

Ford no I can tell you KKCW isn't playing it, nor is WRMM, unless both have added it in the last couple months. No Rob, unfortunately I'm not, could have worded that a bit differently I guess. As for the other 80s power ballads if you want to call them that, those don't bother me as much since I wasn't around when those were hot.

Here is where I'm really lost. All across this board, experts complain that all the radio stations across the country sound the same and there is a big need for a variation in sound. Yet, when it comes to making one's individual point to set an example, sounding like another radio station is the ideal situation. Can't have it both ways.

 

[bobdavcav]

Well, I've never really known where to place Rihanna on the musical spectrum if you will, but it sure seems to me that she doesn't belong on AC. If you're calling the above mentioned song soft, then where was it several years ago when it was huge? Also, since when did I ever say all stations should sound the same? I just pointed out that Fordranger797 seemed to think that the above mentioned song had been added to other AC stations, when KRWM is the only AC I've heard it on. I'll have to check my other favorite AC stations if anyone is really interested.

 

[fordranger797]

Well, I've never really known where to place Rihanna on the musical spectrum if you will, but it sure seems to me that she doesn't belong on AC.

It may seem that way, but programmers seem to think that she is a great fit for AC radio. Here are few of Rihanna's other tracks that you are bound to hear:

S.O.S.
Stay
We Found Love
Diamonds

 

[chrocket87]

Here in Cleveland, my local AC station has recently played Umbrella, We Found Love, Stay, Only Girl, and S.O.S. Then again, the station is WAY more CHR than your usual AC. I've even heard "Yeah!" by Usher and "Kryptonite" by 3 Doors Down.

 

[Rob Piotrowski]

Talk about a thread going off the rails - we went from discussing Seattle ratings to what a station in Ohio plays. Mods - are you out there?

 

[airchair]

How does ONE artist define/become topic of what classifies an AC sataion? What has happened to this board since 2003? Back to pushing buttons...and creating clever pitter-patter between songs.

 

[Kelly A]

Back to pushing buttons...and creating clever pitter-patter between songs.

Is that what the terminology for liners are now? Kidding! Kidding!

 

[bobdavcav]

It may seem that way, but programmers seem to think that she is a great fit for AC radio. Here are few of Rihanna's other tracks that you are bound to hear:

S.O.S.
Stay
We Found Love
Diamonds

Of those, I've only heard We Found Love and Stay, and Stay is the only one I don't really have a problem with on AC.

 

[Bongwater]

Is that what the terminology for liners are now? Kidding! Kidding!

"Back to pushing buttons...And creating clever pitter-patter between songs....95.7.....Seattle's K-Lite."

I could have sworn every Lite Adult Contemporary radio station in the '80s used some dressed up variant of this phrase in their liners.

 

[davideduardo]

It may seem that way, but programmers seem to think that she is a great fit for AC radio.

In a large market like Seattle, the listeners thought some of her songs were a good fit in various stations' AMTs so the programmers added those that passed the test.

 

[AQH]

Well, I've never really known where to place Rihanna on the musical spectrum if you will, but it sure seems to me that she doesn't belong on AC. If you're calling the above mentioned song soft, then where was it several years ago when it was huge? Also, since when did I ever say all stations should sound the same? I just pointed out that Fordranger797 seemed to think that the above mentioned song had been added to other AC stations, when KRWM is the only AC I've heard it on. I'll have to check my other favorite AC stations if anyone is really interested.

Speaking strictly in a radio programming sense, being rigid and stuck in the past on some unfounded and imaginary set of programming rules, your thinking is terribly outdated. That goes for the views on both "Stay" and "Say My Name".

 

[crainbebo]

I'd rather hear "Take a Bow" Madonna than the Rihanna hit of the same name, in my opinion. WARM continues being KISS-FM Lite, and I continue my excellent adventures with the OTHER 106.9 soft rock several hours south of Seattle (I'm talking about KKRB Klamath Falls)...I will stream Warm 106.9 again after Thanksgiving when they are playing holiday music.
I heard "Saving Forever For You" Shanice on KKRB just a week ago - off the Beverly Hills, 90210 soundtrack (1992). Wow! #4 on Hot 100, love ballad, and lite rock stations in the top 50 markets don't care to spin it. They also aired "Don't Know Much" by Aaron Neville/Linda Ronstadt, a 1989 single which was #1 on the AC charts and was a #2 hit on the Hot 100.

-crainbebo

 

[fordranger797]

I heard "Saving Forever For You" Shanice on KKRB just a week ago - off the Beverly Hills, 90210 soundtrack (1992). Wow! #4 on Hot 100, love ballad, and lite rock stations in the top 50 markets don't care to spin it. They also aired "Don't Know Much" by Aaron Neville/Linda Ronstadt, a 1989 single which was #1 on the AC charts and was a #2 hit on the Hot 100.

-crainbebo

Glad it works for them, but getting back to Warm, higher level management would probably not approve of either of those tracks making it on the air.