Is he no longer there? If not does anyone know if he's still in Radio?
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Jo Jo Kincaid @ WOW??
- Thread starter Fred Ziffel
- Start date
Last time I checked, Jo Jo is still doing afternoons on WOW 104.9.
Check out this Facebook post.Scroll down on their Listen Live page.
http://player.listenlive.co/33971
Also there are no names at all listed on their web page for on air staff.
http://player.listenlive.co/33971
Also there are no names at all listed on their web page for on air staff.
I listened to the station most of the day (11-13). It appears that Wolfe Bowers and Charlie Tuna are also AWOL. Looks like the experiment with commercial oldies on WYGC might be drawing to a close (for the second time in its history).
G
Groove1670
Guest
Looks like a rotation of many different formats has not helped. I've seen 100k stations the have floundered because of inconsistent programming.
Jo Jo is gone from WOW FM in Gainesville.
Since Ocala/Gainesville is one Nielsen/Eastlan Market, and WOW and Smooth are Class A Stations, they do not cover the the entire market.
The most successful stations in that market are the ones with the big sticks, and those with multiple simulcast stations such as WIND-FM and Gold 99 FM, with the exception of KISS and Magic which are the only young demo CHR and Urban Stations in that area.
It's tough to get good numbers when you're a rimshot into Gainesville like WOW and technically cover 1/3 of the market.
Since Ocala/Gainesville is one Nielsen/Eastlan Market, and WOW and Smooth are Class A Stations, they do not cover the the entire market.
The most successful stations in that market are the ones with the big sticks, and those with multiple simulcast stations such as WIND-FM and Gold 99 FM, with the exception of KISS and Magic which are the only young demo CHR and Urban Stations in that area.
It's tough to get good numbers when you're a rimshot into Gainesville like WOW and technically cover 1/3 of the market.
No doubt having a weak signal is a real problem for WYGC. They have no chance of developing numbers in the whole market. JVC would have done better by keeping 99.5 instead of 104.9. Still, Arbitron used to offer a county by county breakout. In the mid-1990s, 104.9 used to average around a 3 share in the 12+ Alachua County breakout playing satellite delivered oldies. They did a bit better in the 25-54 numbers. Promotions were effective at drawing crowds and they made a living selling local spots and doing remote broadcasts. I think that demonstrates that people will tolerate a marginal signal if it has content that they truly want to hear.
Now that the talent is 100% gone, 104.9 seems to be making a subtle image shift away from oldies and into "classic hits". The music is substantially still the same, but they seem to have concentrated even more on the '80s with the '60s and early '70s apparently being left mainly to WGMA. Based on the image liners, I would expect them to be going after WNDT/WNDD and there could be a slow shift towards the rock end of the spectrum coming. Is the great experiment of reviving oldies about to end? We shall see....
Jo Jo's Back!!!
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