Maybe. But the choice of Genzler looks like a good move for 97. Maybe he gets a nice pay bump too, but considering Cumulus' plight, he won't make what Norton made. So Genzler wins, the local cluster wins, the rest of the 97 staff get a guy they know, and listeners hear a familiar personality who has experience in the market and can do mornings as long as the classic rock format lasts. Now all he has to do is stop the bleeding in Men 25-54, and compete with his former station and WGR; and hope that Cumulus, doesn't go the way of Citadel. Even if it does, so what. He'll have a gig. It's not like the station is going off the air.
Brain dead? Go off the air? C'mon man, people love this station and they grew up with it. So maybe the listeners are getting a little long in the tooth, thin up top and broad in the beam and the station may not be what it was ten years ago. But the competition is tougher with WGR and the Edge. And the Bills and Sabres are on WGR which took some listeners away from 97 because guys like to listen to sports. But it's the only classic rock station in Buffalo that sounds like Buffalo. Canadian stations like 107.1; 97.7 and 91.7 come in pretty good, but they don't talk about Buffalo except maybe when big concerts like McCartney come here.
