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EMF trying to take over yet another Austin frequency

I am a Christian, but let me say I am sick of these K-Love, Air 1 and Spirit stations. They are everywhere.

You are entitled to your opinion, but there is only one Spirit station in Austin. 105.9 FM. Run locally by Crista. Crista owns one additional "Spirit" station in Seattle along with a Praise and KCIS (Christian Teaching and Talk).

But back to 101.1. That is not going to be K-Love. It is currently an Air 1 signal in Copperas Cove. According to the application with the FCC, EMF has proposed to move that translator to the Manor area to rebroadcast 1120 AM KTXW (which is Christian Teaching and Talk). This move is taking place only because of the FCC's AM Revitalization plan. The FM translator will be linked to 1120 AM for at least four years.

It is likely that KTXW and EMF have either a long-term lease arrangement or a sale is forthcoming. As for the LPFM also on 101.1, there is no battle here, both the translator and LPFM can coexist on the same frequency based on their locations. However, that LPFM was granted 2.5 years ago and is not on the air last time I checked. They only have until early next year before their construction permit will expire.

If they haven't built it by now, I have doubts they ever will.
 
I am a Christian, but let me say I am sick of these K-Love, Air 1 and Spirit stations. They are everywhere.

Would you prefer them to start chanting Arabic, along the lines of KBRZ & K236AR Missouri City?

I don't follow the logic, Rimshot. The mission employed by Educational Media Foundation is the continued spreading of God's word, in this case through music. Why wouldn't you continue to grow the ministry through signal acquisitions that reach untapped coverage areas, when the opportunity is there?
 
Would you prefer them to start chanting Arabic, along the lines of KBRZ & K236AR Missouri City?

I don't follow the logic, Rimshot. The mission employed by Educational Media Foundation is the continued spreading of God's word, in this case through music. Why wouldn't you continue to grow the ministry through signal acquisitions that reach untapped coverage areas, when the opportunity is there?

Because, Purple, I want at least one alt-rock format in each radio market. There are about three Christian-music stations in each market that I'm familiar with.

Do you wish to speak about untapped? San Antonio doesn't have an alt-rock format. How crazy is that?

Here are some other markets in which there is no alt-rock format:

Beaumont
Lake Charles
Baton Rouge
Alexandria
Shreveport
Monroe
Waco
Tyler
Brownsville/RGV

So yeah, spreading God's word is great, purple, but what if I am in Beaumont and want to hear songs off the album Purple by STP? I am SOL.

If there were five Christa, Air 1, NGEN and K-Love stations to one Buzz/Edge/Surge station, I would be fine with EMF saturating the market.
 
Because, Purple, I want at least one alt-rock format in each radio market. There are about three Christian-music stations in each market that I'm familiar with.

In many cases, the Christian music formats are listener sustained. They don't depend on ratings and advertiser acceptance. And Christian music is not a format itself, but a very broad term that can be divided into many variants from Gospel to Contemporary Christian to Christian Rock.

Do you wish to speak about untapped? San Antonio doesn't have an alt-rock format. How crazy is that?

Most conversions to alternative (or "alt-rock" as you call it) in the last decade or so have been poor performers on the revenue side. While they may get impressive numbers, such as the iheart station in Philly, they can't convert the ratings to revenue. And that makes station owners very hesitant to try the format.
 
In many cases, the Christian music formats are listener sustained. They don't depend on ratings and advertiser acceptance. And Christian music is not a format itself, but a very broad term that can be divided into many variants from Gospel to Contemporary Christian to Christian Rock.

Very aware of this. Christian music formats receive adequate funding, making them immune to ratings or advertising revenue.

Most conversions to alternative (or "alt-rock" as you call it) in the last decade or so have been poor performers on the revenue side. While they may get impressive numbers, such as the iheart station in Philly, they can't convert the ratings to revenue. And that makes station owners very hesitant to try the format.

This is a harsh truth for us Alt-Rockers. Maybe you can provide some insight to this. If Classic Rock formatted stations did so well in the early to mid 90s, why isn't 90s-early 2000s Alt-Rock doing well now? You have just as many fans of it as you did Classic Rock, and us Alt-Rocker/Gen X'ers are getting old now and are in the prime age demographic (35-44) that advertisers love to reach.
 
Because, Purple, I want at least one alt-rock format in each radio market. There are about three Christian-music stations in each market that I'm familiar with.

Do you wish to speak about untapped? San Antonio doesn't have an alt-rock format. How crazy is that?

Here are some other markets in which there is no alt-rock format:

Beaumont
Lake Charles
Baton Rouge
Alexandria
Shreveport
Monroe
Waco
Tyler
Brownsville/RGV

So yeah, spreading God's word is great, purple, but what if I am in Beaumont and want to hear songs off the album Purple by STP? I am SOL.

If there were five Christa, Air 1, NGEN and K-Love stations to one Buzz/Edge/Surge station, I would be fine with EMF saturating the market.

As for Beaumont, look at the demographics....Urban is #1, Country and Classic hits next....an Alt rock station isnt gonna work.....the numbers aren't there to support it....however, a station with a wide play list might benefit from some Alt....maybe I'll add some to 1300's list
 
Because, Purple, I want at least one alt-rock format in each radio market. There are about three Christian-music stations in each market that I'm familiar with.

Do you wish to speak about untapped? San Antonio doesn't have an alt-rock format. How crazy is that?

103.3 The App San Antonio
 
Very aware of this. Christian music formats receive adequate funding, making them immune to ratings or advertising revenue.



This is a harsh truth for us Alt-Rockers. Maybe you can provide some insight to this. If Classic Rock formatted stations did so well in the early to mid 90s, why isn't 90s-early 2000s Alt-Rock doing well now? You have just as many fans of it as you did Classic Rock, and us Alt-Rocker/Gen X'ers are getting old now and are in the prime age demographic (35-44) that advertisers love to reach.

That figures. If you ask DavidEduardo a question as to why the alternative format isn't popular, he doesn't answer; if you leave room for DavidEduardo to be condescending, he will answer.
 
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