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KGGI.40 year anniversary
- Thread starter 34james
- Start date
As an over-generalization, CHR stations tend to not want to position themselves as old and that means not recognizing birthdays or anniversaries. And, particularly, not bringing back reminders that the station is "ancient".
Yep. Wouldn't want to let the teeny-boppers know that there was a world that existed without them before they were born. It's strains the teeny-bopper mind and thus is bad for business.
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In the late 70's I brought KGGI their Cal Stereo check as I worked at KOLA right down the street. However I also had to drop off a Cal Stereo check at KNTF-KNSE in Ontario. The KOLA owner took trade as it wasn't taxable or traceable. I know what your saying, why wouldn't Tax be due regardless? Well the Station Owner was a Criminal, didn't pay his taxes, stole my employee contributions for Social Security, and is currently serving time for MURDER!
HAHAHAHA that's IF THEY EVEN tune into that old contraption known as a "radio"; more than likely they'd stream it
Except that the target for CHR is fundamentally 18-34 and 25-44 women.
I'm guessing ChannelFlipper was using a bit of hyperbole there
I remember the day it flipped. "Hot child in the City" by Nick Gilder was played over and over as "your champion" 😂
Exactly. I could have used the word "Millennials" and the sentiment would still be equally apt (and thus still cover much of the specific target demo to which you refer) but not quite as humorous.
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Great song and great stunt. I lived in the I.E. in the late 70's and early 80's and listened to the station quite often. Like the top 40 charts of the day, musically it was all over the map but not much different than other CHRs of the time. I still vividly remember them playing Charlie Dore's "Pilot of the Airwaves" quite frequently when it was a mild hit in '79.
Ahh memories...
I was surprised to hear Brian White when I tuned in to 99.1 in its early days. I was reminded of driving through a New York City blizzard about five years earlier hearing Brian on 99X.
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Wow then you grew up with me on 99.9 doing the Weather and the most tags at the end of the spots. I would say there's a SuperShops near you in San Bernardino, Riverside, and Colton (Vroom Vroom)
Actually I do remember those SuperShops ads!
I think I mentioned before that in my family, KOLA 99.9 was considered the teeny-bopper's rock station; somehow inferior to the "real" rock stations of KLOS, KMET and the I.E.'s KCAL. Being a student of the industry even then, I didn't really see what they were talking about because they played essentially all of the same songs as those other stations, they just didn't have a normal jock rotation and the station was run more or less on autopilot. Deep-voiced Al Barnett did all of the taped song ids. Learned later in life from our own David E. that they were monitoring KMET's playlist each week and mirroring it. Shows how much my uncles know!
I work with high school age kids. 20 years ago it was "What's AM?" Last year was talking about being a DJ on an FM station years ago and one of the kids asked "What's FM?". I just got depressed.
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Flipper, for someone who never worked in the Industry you know so much about what you speak about, refreshing! Al Barnett was the only decent guy there and was our only Sales guy. They wanted me to try to sell time in Banning on my day off. The people in Banning hated our Sister station, K-GUD 1490. Fred Cote was so fixated on KMET that he named his AM KMET when the call sign became available. Fred would get the advanced mailing of Radio & Records on Wednesdays and copy the songs KMET would report. At the same time I was getting him to add more modern rock like the Cars & the B 52s, it was the time of the Rock Lobster. The only thing I didn't do were those front or back announcements on our reels. It was done really strange, once we played the Cars "Let's Go" 3 times in a row as we had music on Carts and Reels.
When Tall Tom Campbell would do his live remotes in the Inland Empire from Cal Stereo he would try to do 2 minute commercials. I was told to watch out for that, he then invited me to visit the store for some stuff, I never did?
https://www.youtube.com/watch?v=NE-Rpm-cEUA
Thanks for the nice comment! I try my best.
The automated format on KOLA 99.9 was the exact opposite of the very professional, highly-produced, no-detail-too-small-to-fuss-over automated format on KNX-FM, of which we have discussed lately. KOLA just had Al record at most one into and one outro id for each song, with each one being as generic as possible, never anything more than the artist, song, and call sign:
"That was John Cougar Mellencamp on KOLA 99.9, 'Pink Houses'".
They played the same id matched with the same song so often that if you listened to the station long enough the id would actually seem to become part of the song itself. I remember memorizing several of them (being a teenager with too much time on my hands and nothing to do but listen to the radio and avoid my homework!). One could easily listen to KNX-FM and never know they were automated, but with KOLA, you couldn't listen to it and not know it was automated.
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