Appears to be running an Urban format with iHope branding. No commercials or talent during my time listening, could easily be mistaken for the old Kiss format. There was a promo for a weekday 5am religious program, which makes me wonder if we are headed for Urban Gospel on 104.5...what we are hearing might not be the final format.
Will have to see if Kiss pops up somewhere else, or if iHeart is pulling the plug after less than 18 months.
Update: Just heard a sweeper for “iHope FM, dedicated to making your day a better day” followed by a religious message. I sense this will be a “positive music” religious station, perhaps an Urban version of what you would hear on an EMF format.
Another liner: “iHope FM, bringing hope to the hopeless.” Also promoted a religious talk show.