Or for whatever product they're selling. It's all about attracting eyeballs to sell them something. The awards are how you get the stars to show up.
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MTV VMAs Tonight
- Thread starter TheBigA
- Start date
Or for whatever product they're selling. It's all about attracting eyeballs to sell them something. The awards are how you get the stars to show up.
MTV or VH1 or whatever they call their products today are only there to sell to advertisers who want to reach 18-34's. I occasionally watch, (way out of the demo), but I don't exist in their mind. These franchises don't care about those over 50. I get it. But seriously, there is a huge market of 49-64 who still watch cable tv and will buy products advertised on certain channels. I think most advertisers are missing out on a still prominent demographic, perhaps with more available cash to to buy products.
No they aren't. They're advertising on the cable news channels, TV Land (owned by the same company that owns MTV), and all the other stations that cater to the over 50 crowd. Cable TV is organized around sales demos, just like radio. MTV is the same as CHR radio. TV Land and American Movie Classics is for the older folks. Nobody is missing out on making money. It's not a hobby.
They did not "force" all the Viacom channels to carry it. Viacom owns them all, and they obviously wanted to build as big an audience as possible... likely they priced it based on a delivery guarantee, too.
don't watch any cable news channels, or any TV news at all, do you? TV news generally attracts an older audience
Initially to boost record sales but the awards shows in music specifically today is to boost an artist youtube views and concerts though.
Not by much. From 5.2 million to 4.9 million. But as we've noted, the online viewing was up 85%. We've said previously that traditional real time TV viewing is down across the board. There are more platforms, more shows, and more competition, so traditional means of watching TV will be "in the tank." That includes TV morning shows.
That's pretty good, considering that MTV debuted on August 1, 1981. You were way ahead of your time.
We moved into that house two days after Christmas 1979 and I thought cable came into our neighborhood the next year. I might have been off a tick or two. Hell, that's pretty good for this old fart!
I wasn't paying full attention to that story but I seem to remember their statement mentioned the total audience. In any case it doesn't matter to me one whit. The music sucks. The dancers all do the same thing. The hosts are inane. No plausible reason why I would watch. Even my daughter and her daughter didn't bother.
Come to think of it, over the past 3-4 weeks my TV has been on only during the weekend. The kids watch nothing at all and my wife is watching only one scripted program ('Instinct' I think).
Newton Minnow was a genius.
Yes, I watch tv news frequently. older audience? Yeah, I'm 60. So what? If I didn't watch why would I be commenting so much on this topic?
But changing the subject, anyone find it interesting that Trump now has issues with Fox News? Oh, too bad...Fox isn't propping him up like they did a couple of years ago. I, for one, am glad Fox has come down to earth and starting to report reality, not politics. (This is about their news division, not their right wing evening hosts).
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