Cord-Cutting Accelerates amid Covid-19 Recession

[PTBoardOp94]

According to Variety, pay-TV providers lost 1.8 million subscribers through the end of March, bringing pay-TV subscriptions to a level last seen in 1995.

The losses extended into virtual multichannel providers as well, losing ~340,000 in the quarter.

https://variety.com/2020/digital/news/cord-cutting-explodes-q1-pay-tv-worst-losses-1234601796/

 

[KeithE4]

I would think that the broadcast stations would also be hurt by cord cutting, given that they won't be getting the subscriber fees they're used to getting. And the networks wouldn't be getting their cut of those fees.

 

[TheBigA]

And the networks wouldn't be getting their cut of those fees.

Which is why the nets are rushing out their subscription services

 

[Don CT]

Which is why the nets are rushing out their subscription services

I wonder if HBOMAX priced themselves out of the market.

 

[TheBigA]

I wonder if HBOMAX priced themselves out of the market.

My theory is people will pay whatever it costs (within reason) to get something they want.

I wonder if HBOMAX hasn't done enough to create demand.