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Boston Radio Ratings July 2020
- Thread starter freqlost
- Start date
It now has three in-market boosters, Boston, Waltham and Lexington.
At least with the general 6+ numbers, most stations have seemed to bounce back up, but especially Magic! True, these numbers do not tell the whole story at all.
I would have thought that Big 103's numbers would've been better, but they are still new!
Kinda looks like Jam'n took the audience that was lost from Amp Radio.
Finally, I personally think that I heartmedia really should start thinking about what they should do with 97.7 at this point.
All and all, despite Covid-19 listenership, both Iheartmedia and Beasley seem to be doing quite well!
I would have thought that Big 103's numbers would've been better, but they are still new!
Kinda looks like Jam'n took the audience that was lost from Amp Radio.
Finally, I personally think that I heartmedia really should start thinking about what they should do with 97.7 at this point.
All and all, despite Covid-19 listenership, both Iheartmedia and Beasley seem to be doing quite well!
You can't say that stations "bounced back up" in reference to the public numbers because that data is "share" and not "rating".
There are always 100 shares, split between all stations, whether 400 or 4,000 or 40,000 or 400,000 are listening to the radio. You have to look at ratings, which are not published, to tell what percentage of the population uses radio.
WRKO's return to relevance has been remarkable.
Yeah, despite Iheartmedia's reputation, they really do seem to know what they are doing, generally speaking anyway.
XRV is ahead of EEI?
Again- They had great ratings as an urban. I can't stress this enough...
as is the case with everything urban/rhythmic over the past 7/8 years- I was right in my prediction that shift would tank the station.
The 'radio professionals' were wrong
The Red Sox aren't helping anyone this summer.
They helped the Yankees recently.
And gave the Rays the springboard from which they have gone on to claim first place from the Yankees.
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