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Dee Dee Renee Joins WLXC Columbia For Middays

CUMULUS MEDIA announces that it has added two new live and local personality-driven shows to WLXC-FM/Kiss 103.1’s weekday programming schedule. Top Columbia, SC, radio personality, Dee Dee Renee, has joined WLXC-FM/Kiss 103.1 as Host of Middays. She can be heard Monday through Friday from 10:00am-3:00pm, followed by Chris Connors in Afternoon Drive from 3:00pm-7:00pm. Connors, who moves from Middays, is also Program Director of WLXC-FM/Kiss 103.1. The station’s popular morning show, Rick and Sasha, will continue to kick off each weekday from 6:00am-10:00am. WLXC-FM/Kiss 103.1’s exciting new on-air lineup debuts on Tuesday, September 8th.

Dee Dee Renee joins Cumulus Columbia from WWDM-FM in Columbia, where she was a popular midday personality. Prior to that, she was Co-Host of the nationally syndicated The Doug Banks Radio Show for American Urban Radio Network.

https://radioinsight.com/headlines/197094/dee-dee-renee-joins-wlxc-columbia-for-middays/

Show starts September 8th.
 

WWDM has definitely gone downhill the last year or so, but I don’t see WLXC being competitive on such a rimshot signal. If Cumulus would move WLXC to one of the stronger signals I think they could give WWDM a run for their money. WLXC is sounding much better. I still don’t understand why WWDM would let Chris Connors go when WWDM and WHXT were #1 and #2 in the key demos.
 
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