Amazon, NFL Get Decent Audience for League's Streaming-Only Debut

[Y2kTheNewOldies]

Amazon, NFL Get Decent Audience for League’s Streaming-Only Debut

The NFL's first streaming-only game on Saturday drew an audience comparable to that of games on the NFL Network.

www.hollywoodreporter.com

Saturday's telecast draws an audience similar to that for games on the NFL Network.
The NFL's first game to air exclusively on a streaming outlet drew a decent-sized audience on Saturday — one in line with games aired on the league's NFL Network.

The matchup between the San Francisco 49ers and Arizona Cardinals drew an average audience of 4.8 million viewers on Amazon's Prime Video and Twitch platforms and mobile properties run by the NFL, the two teams and Verizon. Local over-the-air stations in San Francisco and Phoenix also carried the game, bringing the total audience to 5.9 million, per the NFL.

 

[TheBigA]

As a point of comparison:

• Sunday Night Football, Week 5: 15.08 million viewers for Minnesota Vikings at Seattle Seahawks
• SNF, Week 4: 15.08 million viewers for Philadelphia Eagles at San Francisco 49ers, 11.71 million early
• SNF, Week 3: 16.57 million for Green Bay Packers at New Orleans Saints

 

[CTListener]

I'm sure Amazon is very pleased with the numbers it got, as I'm sure a good number of the people who signed up for a Prime free trial just to watch the game will become paid Prime subscribers. I wonder if a percentage of the profit will be kicked back to the NFL.

 

[PTBoardOp94]

"streaming-only debut"

I recall a past game in London which was broadcast exclusively by Yahoo! and their corporate parent, Verizon. The NFL press release doesn't mention traditional television at all, except for the local markets. www.nfl.com/news/stream-the-ravens-jaguars-london-game-for-free-on-yahoo-0ap3000000848594

 

[Syfy]

Amazon, NFL Get Decent Audience for League’s Streaming-Only Debut

The NFL's first streaming-only game on Saturday drew an audience comparable to that of games on the NFL Network.

www.hollywoodreporter.com

Its really not a streaming only debut this is not the first type of occasion of an nfl game exclusively on streaming so.