You wrote it as "drivers seat." That's an ancient Sniff 'N the Tears song. But capitalized and punctuated correctly.
-
Get involved.
We want your input!
Apply for Membership and join the conversations about everything related to broadcasting.
After we receive your registration, a moderator will review it. After your registration is approved, you will be permitted to post.
If you use a disposable or false email address, your registration will be rejected.
After your membership is approved, please take a minute to tell us a little bit about yourself.
https://www.radiodiscussions.com/forums/introduce-yourself.1088/
Thanks in advance and have fun!
RadioDiscussions Administrators
Entercom Launches Alt 98.7
- Thread starter atthestars
- Start date
Radio station long ago stopped waiting for labels to "tell" them to play a cut. If the song they want is available... and they see movement anywhere... or a performance on an awards show or similar... we'll pick it up and play it.
Many remember the time when a label would try to stop stations from playing an album cut as a single or from playing the British single in the US.
Even as recently as around 1996 I remember a major label trying to stop my PD and our station in LA from playing a cut they did not like because it was "not up tempo" and was "recorded as a fill cut". Despite threats we played it and it became the artist's biggest single ever even after nearly 30 years of gold records and #1 charting songs.
In nearly every format there are way too many songs each week to play all of them. Because stations know that playing too many songs close together will drive off those that are not as partisan to a particular artist or song, we separate plays by the same artist. So radio will not play five or six currents all at once. And just having a power, a regular current and a hot recurrent will pretty much stop any gold or lighter rotation song from playing at all.
So judging the number of plays per song is wrong... as BigA says, many are the same person playing the same song over and over. And many plays of secondary songs are core fans playing them all, just as they used to do if they bought that big round piece of black plastic called an "LP". The distribnution media has changed, from vinyl to cassette tape to CDs to MP3s to streams, but the way fans play their favorite artists is just about the same.
This is why, when I went back to college after 12 years in radio I studied psychology, sociology and cultural anthropology and not broadcasting. Our business is about human behaviour, and it is important to judge music based on how people consume it vs. what they want to hear on a one-to-many radio station.
Or nearly any blues artist. There is a reason why being sad is called "being blue".
Oh, I see it now, thanks. I'd go back and edit if for posterity's sake but the opportunity to do that in the forum seems to have passed.
I did a little digging and found that at least two stations in the Top 10 added the song on the 11th: KAMP (in her hometown of LA) and KMVQ in San Francisco.
The next day there were adds at WBBM in Chicago and WWPW Atlanta as well as Sirius.
Then a bunch on the 13th, including KIIS and Z100,
K
Kevin
Guest
What’s up with 98.7’s RDS? It reads AMP Radio 98.7, that was two formats ago.
That's what I said a week ago. The ratings were released today and Alt 98.7 got a 2.0. That ties them with KROQ in LA.
So I guess they out-performed expectations.
Nielsen Audio Ratings (****************)
K
Kevin
Guest
Interesting that WDET did better than WLLZ, WDRQ, WDZH and WMGC. Way to go Public Radio. What’s interesting is all of these stations are relatively new. and they can’t achieve a decent rating.
Although it's underperforming compared to NPR stations in other major markets.
K
Kevin
Guest
I get that, but look at the ratings bottom feeders all pretty much new (within the last 2 years with the exception of WMGC The Bounce.)
Part of that is that WDET has improved from the days when it had less than a 2 share. They have relatively new mgmt.
It does seem that the two ethnic groups that Nielsen measures, Blacks and Hispanics, both underindex for PBS stations. It definitely seems that the audience is predominantly non-Hispanic white. That would cause NPR affiliates in heavily ethnic markets to underperform. Obviously, there are exceptions like DC and SF.
I once listened with some colleagues to the Garrison Keillor show to see if there was anything interesting for a concept show in Spanish. None of us found the show entertaining and none of us could find any kind of parallel for our cultural universe; while the group was almost entirely Spanish dominant, it did point out that there is NPR content that does not cross ethnic and cultural divides particularly well.
K
Kevin
Guest
In my opinion, it’s must be the music programming that helps them out.
It wasn't that long ago that WDET frequently struggled to grab a 1 share and trailed 91.7 WUOM from Ann Arbor - who delivers a 70 dBu signal to only a very small portion of the Detroit MSA and a 60 dBu signal to maybe half to 60% of the MSA.
I'm sure WDET's management & staff are quite happy with its ratings performance over the past year! Their ratings in 2020 were perhaps an all time record high for the station; they certainly are the best numbers the station has seen in at least 25 years.
The highest rated programming is news/talk. They once did a lot more music on weekdays. Not any more.
The station for a while sought to avoid news/talk programming that WUOM aired. That was a mistake on WDET's part.
Once WDET added Morning Edition, added Marketplace, added Fresh Air and began running All Things Considered in entirety, the numbers improved. Listeners no longer had a reason to endure WUOM's scratchy signal in the eastern half of the metro.
Interestingly, WDET recently brought back a two hour music block to early afternoons.
Some of WDET's music programming is outstanding. The hosts add great perspective to the music played; far better than what their counterparts on commercial FM radio are able to offer.
Once WDET added Morning Edition, added Marketplace, added Fresh Air and began running All Things Considered in entirety, the numbers improved. Listeners no longer had a reason to endure WUOM's scratchy signal in the eastern half of the metro.
Interestingly, WDET recently brought back a two hour music block to early afternoons.
Some of WDET's music programming is outstanding. The hosts add great perspective to the music played; far better than what their counterparts on commercial FM radio are able to offer.
If listeners paid for the programming on 98.7, the presentation would be very different.
K
Kevin
Guest
Sorta like K-Love, maybe Entercom will some day have to dump 98.7 and EMF would purchase it a bargin basement price. You never know they could put Air 1 on a full power in Detroit or one of the K-Love Decades stations. Look what happened in New York City, Chicago and Los Angeles.
Or they could operate as a subscription radio, like SiriusXM.
K
Kevin
Guest
In reality, what I see happening in the future will be a simulcast of WWJ on 98.7 that will happen when the format wheel gets to its endgame. I see it happening in this decade.
- Status