WABC Rebrands Sunday Afternoon Women's Talk Show

[Y2kTheNewOldies]

https://news.****************/articles/n40257/WABC-Rebrands-Sunday-Afternoon-Womens-Talk-Show

Co-hosts Julie, Lisa and Jacqui are announcing a rebrand of their 3-4pm Sunday show on WABC/New York. "Ladies, It's Not Our Fault, It's Our Hormones and High Heels!" has officially changed its name to "Ladies, What the F" Fashion. Food. Fitness & Fun!" answering the question of "What the F is going on lately?" The decision to change the show name is part of WABC's initiative to empower women and advance their commitment to provide a larger platform for women's voices during these uncertain times.

The show merges fashion and wellness and is a strong example of the stations overall movement toward creating stronger female programming. The three radio show hosts are Julie Sagoskin, fashionista: Jacqui Justice, nutritionist and Lisa Avellino, fitness guru.

 

[Theater of My Mind]

Paid program?

 

[davideduardo]

Paid program?

Unlikely. I doubt that Cat would want/need a paid show in the middle of the afternoon when he has been getting rid of most of that kind of programming.

Sounds more like "image enhancement" for a mayoral run.

 

[TTalkradio1]

I wonder how much each hour costs for paid programming.

 

[gr8oldies]

https://news.****************/articles/n40257/WABC-Rebrands-Sunday-Afternoon-Womens-Talk-Show

"Women's talk show? Is this 1962?"

 

[frankberry]

"Women's talk show? Is this 1962?"

No. In 1962 it would have been a Soap Opera.

 

[gr8oldies]

No. In 1962 it would have been a Soap Opera.

Unless it was the Ruth Lyons 50-50 Club on WLW Radio and Television

 

[Theater of My Mind]

This is pretty much how I expected a conversation about women to play out in a WABC thread.