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940 ESPN Flip
- Thread starter ExKynoJox
- Start date
Such a downgrade. From a 50kw blowtorch to a 1kw peanut whistle. Almost embarrassing . Is this an indicator that streaming is becoming the medium of choice for live sports contests? I think there are a lot of CSUFresno alum in the big 940 footprint. BUT - How to monetize distant audience? I dont think there are any, or few, national advertisers buying FSU sports spots. So the distant fans can probably get these games on a stream. Not really much of a sports fan, myself, so I probably haven't a clue what I'm talking about. LOL
Yep. This is an upgrade. 940 doesn't really work north of Livingston after sunset, and now they're on strong all the way to Stockton. Folks on the west side of the valley and Madera are kinda getting the shaft, but i'm pretty sure everyone can stream at this point. 940 has a stream, that I would use quite a bit, but it was never exactly solid.
I just want someone to pick up the Grizzlies cause there's nothing like taking a radio to the ballgame and streams fall too far behind.
I'm pretty sure it's really an upgrade, besides Fresno State gets what they want. Money.
Doesnt work north of livingston? I can hear it in rural central Alaska most nights from fall to spring without much of a problem! No joke!
1340 can be hit-or-miss in Merced County as well, and KOSO doesn't put much signal south as well. At least is was when I lived there many moons ago.
This is starting to sound a lot like what Charlie Finley did when he owned the A's in the 70s. Had trouble finding one station to cover the Bay area, but he'd get 3-4 smaller stations, say KEEN in San Jose, KKIS in Concord and KTIM in San Rafel, to get the job done.
I believe it. That's skywave for ya!
They'll be on KYOS as well for the Merced folks. I'm with the rest of you, the football games (at least) should be on 96.7. Seriously, who's listening to that at 7pm on a Saturday as it is?
Correction. No KYOS (I could have swore I saw that somewhere) and for all sports except for Football this is a pretty severe downgrade.
Football
- Fresno – KCBL/Fox Sports 1340 AM
- Fresno, Visalia, Tulare – KRDU/1130 AM
- Stockton area – KWSW/Fox Sports 1280 AM
- Modesto – KOSO/92.9 FM
- Bakersfield – KHTY/Fox Sports 970 AM
- Fresno – KCBL/Fox Sports 1340 AM
- Bakersfield – KHTY/Fox Sports 970 AM
- Fresno, Visalia, Tulare/KRDU – 1130 AM
- Fresno – KCBL/Fox Sports 1340 AM
I say 'COOL!' .....I mean "BOSS!" And what's to become of 1430? ESPN going there? Just a swap of both signals for the other format- and call signs- 1430 becoming KFIG? (both would be going back to former calls)
Well I Don't think original 70s AOR will work today, With K-Jewel being mainly 80s, and KYNO stays mainly 50s and 60s, I would have to say 70s Hits, much like KFIG from the Mid 70s to early 80s.
Does anyone remember "360 Minutes" on KFIG 94.5 fm? 1969. KFIG was good from the "360 Minutes days until about the time they moved to 101.1 and Applecracker came along. KARM 1430 about 1970-71 was good, 'progressive rock', before AOR commercialized it to the max. KIRV 1510 had a decent prog rock period.
When I said KFIG original 70s AOR stations wouldn't work on KFIG 1430 is because with 95.7 the Fox Covers a lot of that, but they only play like 400 songs, so the new KFIG with a stream in stereo, could do Classic AOR, easy to blue tooth from devise to stereo lol, streaming is saving AM stations I think.
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Short playlist, higher ratings. Big playlist make radio people (mainly jocks happy, but listeners tune out.
Press coverage ob the matter ...
thebusinessjournal.com
(thebusinessjournal.com/storied-fresno-radio-station-boosting-its-power-10-fold)
Fresno Business Journal
Published On July 12, 2021 - 8:00 AM
Written By Breanna Hardy
"STORIED FRESNO RADIO STATION BOOSTING ITS POWER 10-FOLD"
A classic Fresno radio station will have listeners changing frequencies for its oldies starting July 19 as it increases its power 10-fold.
KYNO is moving to a new frequency and increasing its power from a 5,000-watt transmission to the maximum legal limit of 50,000 watts — one of only four radio stations in the Central Valley to do so.
This comes as the station celebrates 75 years, when then owner Gene Chenault petitioned the Federal Communications Commission to build a new radio station in 1946 at 1300 kHz.
The current station set to 1430 AM will move to 940 AM, stretching its broadcast signal from Sacramento to Bakersfield and throughout the Central Coast. It will become the most powerful oldies station in America, featuring music from the late ‘50s through the early ‘70s all day.
Currently KYNO is not within listening range in Los Banos or the coast, but Owner John Ostlund of One Putt Broadcasting said the increase in power will boost ratings significantly.
It’s a market that’s underserved, and beyond talk radio, there’s not a radio station that plays oldies full time, he said.
There are only 12 full-time 50,000-watt radio stations in California, and only 48 full-time, 50,000-watt stations in the country.
“And of all those, there isn’t one full-time, 50,000-watt radio station that plays full-time oldies,” he said.
In the first quarter of this year KYNO had 35,000 streaming session starts, which Ostlund says compares favorably with just about any radio station in the market.
“It’s remarkable that we have as many people outside the market that are streaming,” he said.
The legendary Fresno station has set the course for other stations in the state, including in San Diego, San Francisco and Los Angeles.
In the early 1960s KYNO and cross-town rival K-Make battled for supremacy – a battle that went on for about two years with outrageous station promotions and high-profile DJs. Ultimately KYNO won the battle, said Ostlund. It forced K-Make to change formats to country music.
People who listened at the time in Fresno are very familiar with the rivalry, Ostlund said. KYNO’s success granted the Program Director Bill Drake and Chenault the credibility to consult more than 300 other radio stations.
They consulted KGB in San Diego, KFRC in San Francisco and KHJ in Los Angeles. Drake and Chenault took each station to No. 1.
“It was really fascinating to watch four stations within a year become No. 1,” said Ostlund.
People that worked at KYNO went on to do great things, Ostlund said. Mike Novak is the president and CEO of KLOVE. Les Garland went on to create MTV.
“KYNO was the proving ground for great radio promotions, great radio personalities,” said Ostlund.
Ostlund’s passion for radio began at a young age after seeing his older brother in the radio business. Watching him DJ on air grew his affinity for broadcasting when he was 13 years old. By the time he got his driver’s license he commuted from his hometown in Turlock to Fresno just to hear music on KYNO.
He eventually started the Jeffrey Scott Agency in Fresno, then built KJWL in the early ‘90s, and went on to purchase KYNO.
“It was really just a hobby that became a career,” Ostlund said.
KYNO’s new home station on 940 AM will take listeners down memory lane with the greatest hits throughout the Central Valley and beyond.
“It’s one-of-a-kind. I’m really looking forward to it,” Ostlund said.
Storied Fresno radio station boosting its power 10-fold
A classic Fresno radio station will have listeners changing frequencies for its oldies starting July 19 as it increases its power 10-fold. KYNO is moving to a new frequency and increasing its power from a
thebusinessjournal.com
(thebusinessjournal.com/storied-fresno-radio-station-boosting-its-power-10-fold)
Fresno Business Journal
Published On July 12, 2021 - 8:00 AM
Written By Breanna Hardy
"STORIED FRESNO RADIO STATION BOOSTING ITS POWER 10-FOLD"
A classic Fresno radio station will have listeners changing frequencies for its oldies starting July 19 as it increases its power 10-fold.
KYNO is moving to a new frequency and increasing its power from a 5,000-watt transmission to the maximum legal limit of 50,000 watts — one of only four radio stations in the Central Valley to do so.
This comes as the station celebrates 75 years, when then owner Gene Chenault petitioned the Federal Communications Commission to build a new radio station in 1946 at 1300 kHz.
The current station set to 1430 AM will move to 940 AM, stretching its broadcast signal from Sacramento to Bakersfield and throughout the Central Coast. It will become the most powerful oldies station in America, featuring music from the late ‘50s through the early ‘70s all day.
Currently KYNO is not within listening range in Los Banos or the coast, but Owner John Ostlund of One Putt Broadcasting said the increase in power will boost ratings significantly.
It’s a market that’s underserved, and beyond talk radio, there’s not a radio station that plays oldies full time, he said.
There are only 12 full-time 50,000-watt radio stations in California, and only 48 full-time, 50,000-watt stations in the country.
“And of all those, there isn’t one full-time, 50,000-watt radio station that plays full-time oldies,” he said.
In the first quarter of this year KYNO had 35,000 streaming session starts, which Ostlund says compares favorably with just about any radio station in the market.
“It’s remarkable that we have as many people outside the market that are streaming,” he said.
The legendary Fresno station has set the course for other stations in the state, including in San Diego, San Francisco and Los Angeles.
In the early 1960s KYNO and cross-town rival K-Make battled for supremacy – a battle that went on for about two years with outrageous station promotions and high-profile DJs. Ultimately KYNO won the battle, said Ostlund. It forced K-Make to change formats to country music.
People who listened at the time in Fresno are very familiar with the rivalry, Ostlund said. KYNO’s success granted the Program Director Bill Drake and Chenault the credibility to consult more than 300 other radio stations.
They consulted KGB in San Diego, KFRC in San Francisco and KHJ in Los Angeles. Drake and Chenault took each station to No. 1.
“It was really fascinating to watch four stations within a year become No. 1,” said Ostlund.
People that worked at KYNO went on to do great things, Ostlund said. Mike Novak is the president and CEO of KLOVE. Les Garland went on to create MTV.
“KYNO was the proving ground for great radio promotions, great radio personalities,” said Ostlund.
Ostlund’s passion for radio began at a young age after seeing his older brother in the radio business. Watching him DJ on air grew his affinity for broadcasting when he was 13 years old. By the time he got his driver’s license he commuted from his hometown in Turlock to Fresno just to hear music on KYNO.
He eventually started the Jeffrey Scott Agency in Fresno, then built KJWL in the early ‘90s, and went on to purchase KYNO.
“It was really just a hobby that became a career,” Ostlund said.
KYNO’s new home station on 940 AM will take listeners down memory lane with the greatest hits throughout the Central Valley and beyond.
“It’s one-of-a-kind. I’m really looking forward to it,” Ostlund said.
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