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Mike Setlock named Nielsen's WNY rep

The all access.com article doesn't say what Mike's position at Nielsen is going to be. Anybody have more information beyond what's listed above in the headline? I don't mean to dis Setlock, but it's somewhat surprising that a company like Nielsen would hire a guy who's made a large portion of his income by performing as a Wedding DJ in WNY for several years.
 
Tall Thin One said:
The all access.com article doesn't say what Mike's position at Nielsen is going to be. Anybody have more information beyond what's listed above in the headline? I don't mean to dis Setlock, but it's somewhat surprising that a company like Nielsen would hire a guy who's made a large portion of his income by performing as a Wedding DJ in WNY for several years.
Click to expand...
Elsewhere it was reported that he will handle client relations in "Western New York".
 
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