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What's up with Bill Handel?

He said it was to do with his heart. He is undergoing a procedure tomorrow. Listen to the podcast of the 9 AM hour.

 
Per his Instagram account he has to have heart valve replacement surgery. He had it replaced 10 years ago and now the replacement has become infected.
 
and he said he expected to be out another three weeks. Do advertisers get some kind of reimbursement?
 
Do advertisers get some kind of reimbursement?
Why? If the ratings are comparable, the clients pay the same. If they don't like it, they can suspend or cancel.
 
at least 40% of an audience tunes out when the named star is not on that day.
I've spent years looking at day to day numbers and comparing vacation days and "out" days with the norm. In many cases there is little or no difference, and even where there is one, it is generally far less than 40%.

And there is no "standard" percentage of difference even when one exists. It may be none, it may be tiny, it may be a slightly more significant number.
 
Except for clients that have contracts that require live reads. All those spots that are covered with recordings have to be flagged and money returned or credited toward more spots. So they are reimbursed with clawbacks or extra spots.
We know and most clients know that live reads are actually prerecorded in most cases. The talent does a half dozen or more "live" recordings at a time, and those run in the show. "Live" usually means "spontaneous" or "unscripted" and the client quickly gets that a "bad take" can be redone if recorded, but is just a bad spot if live.

Clients who find the endorsement effective will approve of recorded "live" spots during vacations or absences because the talent sells.

While a few stations may actually allow true live spots, most companies have a "Risk Management" and "Legal" department that does not like live spots at all.
 
Why not just let Wayne continue to host the show? He consistently does a pretty good job.
Agreed. Wayne is part of the "crew" which I'm already used to.

Not to make a morbid comparison, but it's sorta like when Kidd Kraddick died and the rest of the crew continued on with the show without him. Bill's not dead, thank God. The continuity of hearing Wayne and Jennifer is really nice.

The trouble with Kennedy or when GaS filled in was the change. It was like listening to an entirely different podcast. So I found myself not listening. Nothing wrong with Gary & Shannon (or Kennedy). It's just that if I wanted that kind of show, I'd already be podcasting them.

It probably doesn't hurt that Wayne is also a retired attorney, lapsed Jew, and someone who has been on KFI forever and ever. Sounds like a Bill who I know.
 
And they dusted Kennedy off to fill in for him this morning. Why not just let Wayne continue to host the show? He consistently does a pretty good job.
Tim Conway Jr. was saying tonight that Michael Crozier is filling in tomorrow for Gary and Shannon so I presume that Gary and Shannon are moving up and filling in for Handel again like in April and May when he was out with his back surgery. Looks like it will be another long-term absence for Bill. I hope he gets better and fully recovers, but it might be time for KFI to transition the morning show to Gary and Shannon anyway!
 
Wrongo Bongo. GaS are on vacation for a week.
KFI’s stable of fill in hosts seems to be getting kinda weak. Mo Kelly is choice 👌. Everyone else who doesn’t have a regular weekday show is pretty meh. Time to start recruiting.
 
I've spent years looking at day to day numbers and comparing vacation days and "out" days with the norm. In many cases there is little or no difference, and even where there is one, it is generally far less than 40%.

And there is no "standard" percentage of difference even when one exists. It may be none, it may be tiny, it may be a slightly more significant number.

Prefer not to debate this issue with you because of "___________________________________"

When Handel went out last time, Wayne Resnick did fill in. What happened? Arbi's went down, and so KFI put in a more polished crew --- Gary and Shannon. It was them or J and K. Drive time is the money maker and I'm gonna guess that advertisers were complaining that they paid for Handel and not some 3rd string puppy.

Do you think ad buyers or potential ones are gonna pay the same rate for the Clay and Buck show that is failing miserably (affiliates are leaving) in Rush Limbaugh's spot?
 
Prefer not to debate this issue with you because of "___________________________________"
That's a useless non-response.
When Handel went out last time, Wayne Resnick did fill in. What happened? Arbi's went down, and so KFI put in a more polished crew --- Gary and Shannon. It was them or J and K. Drive time is the money maker and I'm gonna guess that advertisers were complaining that they paid for Handel and not some 3rd string puppy.
You are using a single case to form a generalization and to specify an amount of audience loss when the titular host is not on for a while. Where did you get the "40%" figure from?
Do you think ad buyers or potential ones are gonna pay the same rate for the Clay and Buck show that is failing miserably (affiliates are leaving) in Rush Limbaugh's spot?
Most ad buyers, particularly agencies, don't make a single station one show buy. They know that individual stations and shows will go up and down due to seasonality, the music blend, current events, even the weather! Those things average out.

Obviously, if a station allows live reads or personality spots, if the talent is not there there will be no surcharge for that service unless the client wants recorded "live" spots run in the meantime. And if a buy is tied to one talent on a station, there will be conditions for vacations and sick days.

In the case of the Limbaugh show, those stations that continued to stick with Premier in that daypart no longer had a cash payment and likely give up less inventory. And because there are fewer stations, rates for network advertisers would go down... those rates are based on long term ratings averages, not week to week variations.
 
KFI’s stable of fill in hosts seems to be getting kinda weak. Mo Kelly is choice 👌. Everyone else who doesn’t have a regular weekday show is pretty meh. Time to start recruiting.
Go ahead and let Robin Bertolucci know of your suggestions on how to do that effectively during a pandemic.
 
That's a useless non-response.

You are using a single case to form a generalization and to specify an amount of audience loss when the titular host is not on for a while. Where did you get the "40%" figure from?

It's the low end of Arbi research.

Well, let's see. Resnick is in this week, and will do some next week (with some Mo Kelly and Dean Sharp and The cooking dude). If another user is correct, G and S will be back, i'm guessing, August 7th.. Gotta get those Arbi's back up!

I am stunned you really think that ad buyers dont care who's on the radio (well, maybe at 3am)

Enjoy the weekend
 
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