Gabby Diaz Joins KIIS-FM As Midday Host

[Y2kTheNewOldies]

https://radioinsight.com/headlines/214044/gabby-diaz-joins-kiis-fm-as-midday-host/

Gabby Diaz is going to be at KIIS-FM for their 11am-3pm show. Also in the Article Gabby Diaz will continue to do afternoon drive at Wild 94.9 FM San Francisco from 3pm-7pm.

 

[radio128]

I heard her show on Sunday. Not sure if she was live or voicetracked. She talked about a lot of LA stuff every break so it definitely didn't sound generic.

 

[Gregg.]

I'm sure she will voicetrack specifically for KIIS-FM, not for multiple generic iHeart Top 40 stations. Yet, it is a shame. The midday personality on one of iHeart's most important stations is not going to be in Los Angeles. Or maybe she'll move to LA and voicetrack SF. I'm sure many of the pop culture things she'll say on KIIS she will repeat on KYLD in San Francisco that afternoon.

Even in Markets #2 and #4, you can't have a real fulltime DJ for your midday and PM drive shifts. You'll have to share one person. She'll likely get paid another $30k or 40k for doing both stations. And iHeart will save $80k apx. for having one DJ do two stations. Not evenings or overnights or weekends. It's middays and PM drive, the second and third most important shifts on a radio station.

BTW, the Midday DJ for what is iHeart's most listened to radio station, Lite-FM New York, also voicetracks the midday shift for iHeart's Soft AC in Philadelphia. In Central NJ, halfway between the two cities, you can hear Helen Little on both 106.7 WLTW NYC and 106.1 WISX Philadelphia. So that's Markets #1 and #9 sharing a midday DJ. I think she's live in New York, voicetracked in Philly. She's quite good.

 

[Y2kTheNewOldies]

I'm sure she will voicetrack specifically for KIIS-FM, not for multiple generic iHeart Top 40 stations. Yet, it is a shame. The midday personality on one of iHeart's most important stations is not going to be in Los Angeles. Or maybe she'll move to LA and voicetrack SF. I'm sure many of the pop culture things she'll say on KIIS she will repeat on KYLD in San Francisco that afternoon.

Depends on where Iheart wants their talent to be though if they are doing multiple cities. I get it it's not 30 years ago where Tom Joyner had to commute every day from Dallas to Chicago to do his radio shows in both places.

 

[pjc1961]

The press release from iHeart (included in linked article in 1st post) states:
"Diaz will broadcast live on both stations in both cities daily, Monday through Friday."

Also: "She recently moved back to the Los Angeles (sic) after living in the Bay Area for the last six years.
“I’m so excited to be home,” said Diaz."

 

[davideduardo]

I'm sure many of the pop culture things she'll say on KIIS she will repeat on KYLD in San Francisco that afternoon.

And likely a lot of the same songs will be played. Most "local" talents spend very little time speaking about local things. When Seacreast moved from GA to the "adult alternative" station in LA, he did not start talking about California stuff... he talked about lifestyle things that are pretty universal.

Even in Markets #2 and #4, you can't have a real fulltime DJ for your midday and PM drive shifts. You'll have to share one person. She'll likely get paid another $30k or 40k for doing both stations. And iHeart will save $80k apx. for having one DJ do two stations. Not evenings or overnights or weekends. It's middays and PM drive, the second and third most important shifts on a radio station.

So? With today's equipment requiring no labor to follow the log for spots and music, a jock sits around for three or four minutes at a time waiting for songs to end. It's likely for most that doing the show in a "time warp" is going to promote more energy and less repetition of the same phrases.

And the new tech allows the best talents to be utilized on more than one station. We never did this before because of the lack of technology, the high expense of content distribution and even restrictions from FCC rules.

BTW, the Midday DJ for what is iHeart's most listened to radio station, Lite-FM New York, also voicetracks the midday shift for iHeart's Soft AC in Philadelphia. In Central NJ, halfway between the two cities, you can hear Helen Little on both 106.7 WLTW NYC and 106.1 WISX Philadelphia. So that's Markets #1 and #9 sharing a midday DJ. I think she's live in New York, voicetracked in Philly. She's quite good.

Back in the 80's I was running the same jocks and music on three stations serving the three largest metros in Puerto RIco. Just parts of the stopsets were different. The major impediment was technical, or we would have run even the spot breaks from one location. But we had to have multiple microwave hops, constant technical issues due to the distances and equipment reliability, etc. Today, the same operation distributes using the web and has constant two-way communication, metering and

All this change in "localization" would have been done decades earlier were the technology better and cheaper.

 

[ScottBurns]

And likely a lot of the same songs will be played. Most "local" talents spend very little time speaking about local things. When Seacreast moved from GA to the "adult alternative" station in LA, he did not start talking about California stuff... he talked about lifestyle things that are pretty universal.

I have to respectfully disagree about Seacrest. On his KIIS-FM show, he "shouts out" cities in the L.A. metro, talks about local happenings, and mentions local landmarks. Does he do this every break? No. But he definitely does it.

 

[hotpatrick2004]

And likely a lot of the same songs will be played. Most "local" talents spend very little time speaking about local things. When Seacreast moved from GA to the "adult alternative" station in LA, he did not start talking about California stuff... he talked about lifestyle things that are pretty universal.

So? With today's equipment requiring no labor to follow the log for spots and music, a jock sits around for three or four minutes at a time waiting for songs to end. It's likely for most that doing the show in a "time warp" is going to promote more energy and less repetition of the same phrases.

And the new tech allows the best talents to be utilized on more than one station. We never did this before because of the lack of technology, the high expense of content distribution and even restrictions from FCC rules.

Back in the 80's I was running the same jocks and music on three stations serving the three largest metros in Puerto RIco. Just parts of the stopsets were different. The major impediment was technical, or we would have run even the spot breaks from one location. But we had to have multiple microwave hops, constant technical issues due to the distances and equipment reliability, etc. Today, the same operation distributes using the web and has constant two-way communication, metering and

All this change in "localization" would have been done decades earlier were the technology better and cheaper.

Hey David Eduardo what was the adult alternative station Mr Seacrest worked at?

 

[GeoffR]

Ryan Seacrest originally did afternoons on KYSR before going to KIIS-FM. And he didn't go from Atlanta to LA; he was at KIOI San Francisco (Clear Channel AC station) and moved to Clear Channel Los Angeles after that.