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Jeny flips again!

Have heard nothing new, just the same as the day they went jockless: reportedly they are searching for a new program director and air staff. Wonder if they are advertising this in the radio trades or just seeking people through private channels?
 
A simulcast of WAKR? The Soft AC format would drive a nice wedge in between Majic and Star, but they would need to focus more on Cleveland if they want to accomplish much with it.
 
chrocket87 said:
A simulcast of WAKR? The Soft AC format would drive a nice wedge in between Majic and Star, but they would need to focus more on Cleveland if they want to accomplish much with it.
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Even repurposing WNWV to be an Akron station in order to do a simulcast is a no-go due to WAKR airing Guardians, Cavaliers and Ohio State games, and WEOL (which WNWV still shares a tower with) would have ever right to object to it. Nevermind that WNWV is a questionable rimshot in Akron proper. I cannot see it happening.

The harsh reality is ... it's very very difficult to be a standalone FM (and a rimshot at that) in a market dominated by Economy Of Scale. I don't know what they can do in order to remain viable.
 
Knowing how they think, that does not surprise me. I wish them good luck..hope it is successful. The tough part for any format is can you attract enough paid advertising?
 
JenY wasn't on my radar and I never checked it out until flip rumors started showing up here. By the time I heard it the airstaff was long gone but I thought the music sounded excellent, and the branding looked and sounded great. JenY is actually a catchy, memorable name. If that were my local station, it would have been my favorite preset.

The new branding looks and sounds more "typical" to me. The music seems boring today, all stuff that's been heard a million times before and all more male-dominant. I assume the station did some fresh music testing and unfortunately old, repetitive music always seems to win those tests, so maybe the ratings will actually improve. From what I can tell the station is signal-challenged though, so maybe it's not the format execution holding them back as much as the bad reception in Cleveland?
 
Keep this up and EMF will give them an offer they can't refuse. I'm sure EMF would love to expand K-LOVE into Cleveland, all they have is that little translator in Wadsworth. And it would give The Fish some competition.
Theater of My Mind said:
The new branding looks and sounds more "typical" to me. The music seems boring today, all stuff that's been heard a million times before and all more male-dominant. I assume the station did some fresh music testing and unfortunately old, repetitive music always seems to win those tests, so maybe the ratings will actually improve. From what I can tell the station is signal-challenged though, so maybe it's not the format execution holding them back as much as the bad reception in Cleveland?
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Theater of My Mind said:
JenY wasn't on my radar and I never checked it out until flip rumors started showing up here. By the time I heard it the airstaff was long gone but I thought the music sounded excellent, and the branding looked and sounded great. JenY is actually a catchy, memorable name. If that were my local station, it would have been my favorite preset.

The new branding looks and sounds more "typical" to me. The music seems boring today, all stuff that's been heard a million times before and all more male-dominant. I assume the station did some fresh music testing and unfortunately old, repetitive music always seems to win those tests, so maybe the ratings will actually improve. From what I can tell the station is signal-challenged though, so maybe it's not the format execution holding them back as much as the bad reception in Cleveland?
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And here is where perception versus reality comes in. You were predetermined to like "Jeny" because of its unique branding, but with the shift now find it older and more male leaning. When in reality, outside of changing the branding nothing has changed musically on WNWV from yesterday to today.

In reality, the "Jeny" brand was tied to a viral billboard campaign and then a millennial female focused station. After the move to Alternative, the perception people had to the station was that and not the music it has now been playing. An Alternative station needs to be male leaning to have any chance at survival and perception to most locally was that Jeny was a female focused station.
 
So basically, nothing has changed. That's a bummer. I was hoping for a change to something I might want to listen to.
 
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Anyone I asked about JenY thought it was a station aimed at women. No one caught the "Generation Y" allusion, way over their heads. But it was creative.
I wouldn't look to see much of a move away from a jockless presentation. As commented by another poster, owners feel there is no return of the investment for live local announcers or even voice trackers anymore. The audience 107.3 is aimed at listens to almost all their music jockless from the websites and they have had no exposure to anything resembling real DJs or radio personalities other than chatty morning shows or talk radio which they don't associate with their music. No one is going to spend scarce dollars to attempt to expose them to it, there's insufficient reward in today's market.
 
lanceventa said:
And here is where perception versus reality comes in. You were predetermined to like "Jeny" because of its unique branding, but with the shift now find it older and more male leaning. When in reality, outside of changing the branding nothing has changed musically on WNWV from yesterday to today.

In reality, the "Jeny" brand was tied to a viral billboard campaign and then a millennial female focused station. After the move to Alternative, the perception people had to the station was that and not the music it has now been playing. An Alternative station needs to be male leaning to have any chance at survival and perception to most locally was that Jeny was a female focused station.
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Wow, if true, then it will be fascinating to watch whether the more male-leaning branding will actually move the ratings needle.
 
Keep this up and EMF will give them an offer they can't refuse. I'm sure EMF would love to expand K-LOVE into Cleveland, all they have is that little translator in Wadsworth. And it would give The Fish some competition.

And that translator isn't even IN Wadsworth. It's actually on the Akron/Norton border on the tower that is just north of the Amazon Fulfillment Center [formerly the site of Rolling Acres Mall]. Same one that has WMVX (ION TV) if they haven't moved it to the former WDLI tower just across the street and west of it. WOIO has a repeater on it. WONE, W228EL-FM [aka as WAKR 93.5], I also think there are some state and federal antennas/microwave dishes on it. More ticked off that the EMF junk is on the same frequency as WDVE which is out of Pittsburgh; used to be able to pick that up fairly regularly....but not anymore.
 
QUOTE FROM Yabadabado1: And it would give The Fish some competition.

I cant' recall from whom, or where, I heard this, and it may not be true, but years ago I recall someone saying that EMF was not interested in competing with an established commercial Christian CHR/AC/Hot AC station. They didn't want to harm the other station's ability to make it.
 
lanceventa said:
And here is where perception versus reality comes in. You were predetermined to like "Jeny" because of its unique branding, but with the shift now find it older and more male leaning. When in reality, outside of changing the branding nothing has changed musically on WNWV from yesterday to today.

In reality, the "Jeny" brand was tied to a viral billboard campaign and then a millennial female focused station. After the move to Alternative, the perception people had to the station was that and not the music it has now been playing. An Alternative station needs to be male leaning to have any chance at survival and perception to most locally was that Jeny was a female focused station.
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And even then, alternative is a questionable format to take in 2022. The format has fragmented so deeply and as @TheBigA has noted elsewhere, it’s extremely difficult to build a consensus audience when the most reliable chestnuts on an alternative playlist are 20–30 years old and played into oblivion as it is, let alone failing to match with current sounds. It’s like playing Perry Como followed by Jefferson Airplane followed by Little River Band followed by the Archies. No radio station would ever do that but it’s how deep the divide has become in alternative.

The jenY branding was a weird gimmick, probably the weirdest in Cleveland radio history. A company in RCRG that normally has no need to advertise their Akron stations did that stunt for a stand-alone station and never followed it up in a market dominated by economy of scale. And then Covid derailed everything further…
 
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