I am not saying that they object... I am saying what is the growing preference. Again, I draw a parallel to the Negro -> Black -> African American change in identity over the last 60 years or so. This is a generational change, as well.I'm not even sure that is true. I just don't see any evidence of this anywhere in my daily interactions with Latinos. Sure, it's not the the first term many will reach for when identifying themselves, but it's not rejected or something that is disputed by many. Most Mexican Americans in Houston would call themselves "Mexican" or "Hispanic" first and foremost, but they won't take issue with also being called "Latino".
I can use my wife as another example, too. She accepts Latina and Hispanic, but prefers "Mexican" as to her origin although she is adamant in saying that she is now an "American" as she worked to get her residency and citizenship.You use your daughter as an example, but she seems to be the exception and not the norm. You're just not going to find a lot of people who actively go out of their way to reject "Latino" as an identity.
Actually, it's a work in progress... what we call "social change".But I degress, we're arguing over something that is already done.
I was using an example of a person the Census and the OMB call "Hispanic". I could use my extended family from Mexico, Ecuador, Puerto Rico and Florida, Georgia, Texas and California as well. Again, this is sort of sample size = 1 and presented anecdotally. But the examples are used to illustrate what I see in my work in programming and management here and as far south as my current project in Bolivia.I am aware of this. But Houston isn't a majority Puerto Rican market, so that argument doesn't really apply here.
That's correct. Mexico, which has accepted if not always welcoming waves of Spaniards, French, Americans, Lebanese, Jews, Blacks, Asians and other groups is not as obsessed with dividing people into subsets as we seem to be.But I do see why Puerto Ricans feel that way. I interact with a few Mexican Nationals down in Mexico and they find the use of "Hispanic" and "Latino" a bit perplexing. They're not used to being split into demographics like we do here in the US. From what I was told, the only time demographics matter is when the government wants to know who identifies as "indigenous".
Puerto Rico is not a state, Texas is. In non-binding referenda over many decades, statehood has never achieved a significant majority in Puerto Rico and the Island is in many ways very separate, starting with the elimination of public bilingual education more than a half a century ago, resulting in English proficiency only coming from private school graduates.Puerto Rico is as American as Texas. If Texans don't have a foreign heritage, than neither does Puerto Rico. Is PR different from the rest of the country? Absolutely. But the same can be said about Texas and other regions across the country. For example, there are still pockets in Louisiana where only French is spoken and the way of life is extremely different than the rest of the south.
That's why half the population does not want statehood.You can't have your cake and eat it too, Puerto Rico.
Both. All FMs with rare exceptions are in Stereo and the term "stereo" is pretty dated in the digital age. "Latino" is just not a good identity when the younger and under 30 generations don't find that term appealing or part of their self identity.Just to clarify, are you talking about using call letters, the term "Latino", or the "Estereo Latino" name as a whole here?
Because a Mexican feels Mexican, not "Hispanic" which is a "white guys in the government" creation. Because the Venezuelan in Katyzuela is still proud of their nation's history and heritage. And so on.Did they ask her because they thought the shirt was unique. Or was it because they flat out reject the identity of being "Latino"? Because I just don't see people actively scoffing at being called Latino (or Hispanic for that matter).
Even in places I worked like Chile and Argentina, I'd often get asked what that "Hispanic" term was all about. I had to explain the fact that it was created to comply with the US anti-discrimination laws to classify a widely varied group for the US Census.
I did not say "rejecting". I said that there is a growing preference for other terms and an increasing rejection of the government terms. Since radio is in the business of trying to appeal to people, it makes sense to use the preferred identity terms.Sure, a Mexican-American is likely more proud of being a "Mexicano" over "Latino", but that doesn't mean they're rejecting the term.
All larger nations have distinct names for regional origins, some kind and some not so much. When I was in Ecuador, the more cultured person from Quito called the folks from Guayaquil "monos" which meant "monkeys".Choosing one over the other is no different than a Mexican calling himself "Norteno". It doesn't imply that they reject their Mexican identify (unless they support the fringe separatist movement in northern Mexico, but that's a discussion for another day š)
Sign in one of the seafood restaurants in Puerto Nuevo, south of Tijuana: "No Perros. No Chilangos". (No dogs or people from Mexico City).
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