Durant, OK (March 7, 1976)

[Bluenoser]

from Durant Daily Democrat via donaldwreynolds.advantage-preservation.com

2 WFAA Dallas
3 KXII Sherman
4 KDFW Dallas
5 KTVT Fort Wirth
6 KTEN Ada
7 ITV
9 KDTV Dallas
11 Weather Scan
13 KERA Dallas

 

[itsTheRolyPoly]

7 ITV
9 KDTV Dallas

Local instructional programming and not the UK ITV?

Also, KDTV has already existed on KDTV San Francisco so that KDTV must be something else.

 

[Bluenoser]

KDTV was listed as OTA ch 39 (just found that it became KXTX in 1973) and ITV as OTA ch 2 (though KDTN is indicated as not signing-on until 1988)...no idea what ITV could be on ch 2- info was posted as published.

 

[newsmark]

KDTV was listed as OTA ch 39 (just found that it became KXTX in 1973) and ITV as OTA ch 2 (though KDTN is indicated as not signing-on until 1988)...no idea what ITV could be on ch 2- info was posted as published.

ITV was Instructional TV from the local school district.

Yes, KDTV had been Channel 39, an independent in Dallas. It became KXTX when CBN moved from Channel 33 to Channel 39--and gained much more cable coverage.

I'm surprised Durant didn't get a full-time NBC affiliate from DFW or (possibly) Oklahoma City. KTEN 10 was an ABC Primary but also ran some NBC shows (and occasionally even a CBS show). KXII was a CBS/NBC hybrid but was leaning more CBS by this time, so there were probably quite a few NBC shows that weren't available in Durant.

(Thank you very much for this listing!)

 

[ftballfan]

ITV could have been OETA from Oklahoma City.

 

[newsmark]

ITV was, in fact, locally-programmed Instructional Television. The article below talks a bit about the system.

ITV had initially shared Channel 2 with WFAA from Dallas on the Durant system. (The article never specifies, but they probably gave ITV time when WFAA was in ABC programming since KTEN also ran ABC.)

When the system expanded, ITV got Channel 7, full-time.

https://donaldwreynolds.advantage-preservation.com/viewer/?k=itv&t=27715&i=t&d=01011970-12311979&m=between&ord=k1&fn=durant_daily_democrat_usa_oklahoma_durant_19700602_english_5&df=1&dt=10

 

[crainbebo]

The district probably hired teachers to run the ITV service, and/or got permission from Britannica and other copyright holders to run 16mm films here and there. For the most part, instructional television largely went away by the mid 1990s as most schools had an educational VHS library that teachers could borrow. That has now been replaced with YouTube.
Instructional TV did come back (briefly) in some places during the COVID shutdowns in spring 2020. KICU 36 in San Jose ran an hour or two of SFUSD programs daily, as did WMC-5 in Memphis on their Bounce TV subchannel. Some PBS stations also aired instructional programming much like the old days. But I'm sure some of them were in shoddy quality as they were taped in teachers' homes.