Well with the latest book out KHTI is at a 0.6 . It's basically dead. They keep pouring money into a dying format. I wish they would flip to something like classic hits. At least if they compete against KOLA they could probably get better billing. Stations are expensive to operate. But if they do flip they have better options for billing.
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KHTI its worth repeating
- Thread starter 30james
- Start date
K.M. Richards
Program Director, The Eighties Channel™
No, it's not "worth repeating". This was fully discussed the last time you said that.
Here is a link to that thread to take the place of our repeating ourselves.
Here is a link to that thread to take the place of our repeating ourselves.
That station is a rimshot from Arrowhead covers just a small part of the IE market. They can not compete with any of the larger IE signals nor with the Mt Wilson LA signals.
Changing formats generally means little or no real revenue for 8 to 12 months, and huge losses at start-up. At present, they have a very good power ratio and are billing much better than one would expect considering the signal.
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