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When I Make My Sauce For The Family

R

Radio Wreck

I was listening to The Sounds of Sinatra this morning on WPHT and they ran a live read commercial in which Sid Mark says he uses (such and such) tomatoes "when I make my sauce for the family......the best chefs use (such and such) tomatoes and so do I."

I thought, well that sounds good. I'll probably even pick up a can of these tomatoes when I go shopping this week. The problem is that Sid Mark isn't making sauce for anyone anymore because unfortunately he passed away back in April.

I'm not going to go as far as to say that this is false advertising, but at the very least there is a hint of untruthfulness here. It sounds weird. Don't get me wrong, I'm very happy that the show is still on the air and I hope it continues for a long time but I think the commercial should be re-done. They could say that Sid Mark used these tomatoes for years and the company is proud to continue to sponsor the show, or words to that effect.

Am I alone here or do others agree that the commercial should be updated? Thanks in advance.
 
Radio Wreck said:
I was listening to The Sounds of Sinatra this morning on WPHT and they ran a live read commercial in which Sid Mark says he uses (such and such) tomatoes "when I make my sauce for the family......the best chefs use (such and such) tomatoes and so do I."

I thought, well that sounds good. I'll probably even pick up a can of these tomatoes when I go shopping this week. The problem is that Sid Mark isn't making sauce for anyone anymore because unfortunately he passed away back in April.

I'm not going to go as far as to say that this is false advertising, but at the very least there is a hint of untruthfulness here. It sounds weird. Don't get me wrong, I'm very happy that the show is still on the air and I hope it continues for a long time but I think the commercial should be re-done. They could say that Sid Mark used these tomatoes for years and the company is proud to continue to sponsor the show, or words to that effect.

Am I alone here or do others agree that the commercial should be updated? Thanks in advance.
Click to expand...
Limbaugh was still doing "live" read product endorsements the day his death was announced and beyond.
 
There was a morning host I used to listen to, and I swear, everything this guy did to his home or in his family life was either bartered or he'd go to various companies after the fact and offer them multiple live reads or plugs during his show in exchange for them lowering his bill.

He spoke passionately about the company that'd replaced his roof, the company who supplied his replacement windows and storm doors, people who did work on his boat, the moving company who'd recently moved his kid to college across the state, he owned a stake in a liquor company, so each time a caller identified themselves as a "first time/long time", they'd get a "shot" of that brand, complete with sound effect of him pouring for them, and he also did live reads for multiple restaurants and specialty food stores, had the owners of those restaurants and stores on the air frequently for long segments, and often went there for lunch, dinner and events and either spoke about those events the next day, or had people come on the air with him to tell a few funny stories from that time and talk about how amazing everything was. Oooh, I nearly forgot - there was an auto dealership that'd supplied all his family's vehicles - his, his wife's, his parents', etc. so they were also mentioned often, and one time his vehicle broke down so that dealership sent a truck to tow his away and sent a loaner car to the station for him to use. Of course, the guy dropping off the loaner got an interview and a strong plug for their amazing service, a level of which would probably not be provided to "regular" listeners of the program.

To be honest, it got old after a while. Also, while his morning show was often one of the top rated until a few years ago, probably because he seemed like a regular guy that listeners, mostly men, could relate to, that was no longer the case because, well, how many of us can take home a nice paycheck for hosting a morning show in a larger market, and THEN get our cars, work done to our homes and many meals supplied for free or at greatly reduced cost? In short all his plugs and braggadocio made him less relatable to many on some level.
 
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Radio Wreck said:
I was listening to The Sounds of Sinatra this morning on WPHT and they ran a live read commercial in which Sid Mark says he uses (such and such) tomatoes "when I make my sauce for the family......the best chefs use (such and such) tomatoes and so do I."

I thought, well that sounds good. I'll probably even pick up a can of these tomatoes when I go shopping this week. The problem is that Sid Mark isn't making sauce for anyone anymore because unfortunately he passed away back in April.

I'm not going to go as far as to say that this is false advertising, but at the very least there is a hint of untruthfulness here. It sounds weird. Don't get me wrong, I'm very happy that the show is still on the air and I hope it continues for a long time but I think the commercial should be re-done. They could say that Sid Mark used these tomatoes for years and the company is proud to continue to sponsor the show, or words to that effect.

Am I alone here or do others agree that the commercial should be updated? Thanks in advance.
Click to expand...
As mentioned in another Radio Discussions thread, I once came across a station with several snake oil salesmen airing shows on the weekends. One was a guy named "Dr. Bob" who was hawking vitamins and supplements for various ailments that callers would tell him about. Of course, those supplements he was recommending were only available through his company. I decided to do a bit of research and to find out how much of a quack he was. Turns out that 1) Dr. Bob wasn't a medical doctor at all - he had a PhD in family counseling or some such, and 2) At that point, though they were airing his programs each week without a disclaimer, Dr. Bob had been dead for more than a year at that point. I guess his remaining family or those who now owned the vitamin company figured they'd continue airing older programs for as long as they were still profitable and listeners were buying supplements.
 
If the-above-mentioned morning host's station didin't have those trades logged as commercials, the station could be in trouble. Our Cumulus News Talker and Sports Talker both have hosts who do live (or recorded) reads, and there are shift-long remotes with ample plugs, but I'm sure they are logged and vetted properly (sometimes with a quick "this has been a paid announcement".
 
Who is hosting the show? About the time Sid was cutting back the show was supposed to have revolving hosts.

For what it's worthless: WABC has a Sunday With Sinatra show from 6pm-8pm. It's hosted by Joe Piscopo.
 
Mikey Radio said:
As mentioned in another Radio Discussions thread, I once came across a station with several snake oil salesmen airing shows on the weekends. One was a guy named "Dr. Bob" who was hawking vitamins and supplements for various ailments that callers would tell him about. Of course, those supplements he was recommending were only available through his company. I decided to do a bit of research and to find out how much of a quack he was. Turns out that 1) Dr. Bob wasn't a medical doctor at all - he had a PhD in family counseling or some such, and 2) At that point, though they were airing his programs each week without a disclaimer, Dr. Bob had been dead for more than a year at that point. I guess his remaining family or those who now owned the vitamin company figured they'd continue airing older programs for as long as they were still profitable and listeners were buying supplements.
Click to expand...

and since these had to be older shows, what happened when a caller tried to call his actual number to talk to him?
 
Maybe R.I.P "Dr. Bob" was not a "snake oil salesman" at all? Maybe he had a fantastic product to sell that wasn't quite right to use as a vitamin or supplement but has found it's niche now as an amazing miracle fertilizer? What's growing and how's it growing six or so inches above Dr. Bob right now?
 
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