September numbers are here

[Mediafrog+]

September ratings: Radio Industry News, Radio Show Prep, Radio Promotions, Radio Station Data, Podcast News

Nice jump for 93Q. The Bull also up a bit. Country Legends sinking, however. Format burning out after 20 years?

The Spot in the sixes, as is The Eagle.

KTRH sinking. What’s going on, other than the demise of AM radio.

La Raza used to do much better, but has been dropping. Sibling El Norte still doing good for a rimshot.

Sports gap closing between 610 and 790. Ooooooh, 97.5 up to a……0.2.

Our favorite dumpster fire, KROI, still stuck in the zeroes. Alfred, please sell this station. Begging.

And landfill fire KQBU reappears with a 0.1.

 

[Ryan Williams]

Glass half full..... ESPN 97.5 doubled their share!

They have pulled ahead of the two month tie with KHCB's webstream.

 

[HTX]

Country Legends could have fallen due to whenever they were lower powered.

 

[Mediafrog+]

Glass half full..... ESPN 97.5 doubled their share!

They have pulled ahead of the two month tie with KHCB's webstream.

And are now tied with Classical on an HD-2.

 

[jt99]

While I wish the KKHH playlist was still closer to Classic Hits like it was in the past, it's still a solid station for what it is and the success cannot be denied, congratulations to them.

KLTN has recovered most of the share it lost in July as I expected, but still can't get past 7th due to the strong competition. Speaking of said competition, very interesting to see 4 stations at or above a 6 share and 8 stations at or above a 5 share, with even the 7th place station at a 5.7 share.

As for KTRH, this is more or less where they were before 2020, so I'm assuming things are finally normalizing for them.

 

[victorres43]

KRBE is bouncing back, though we can't speak for demo numbers yet. (PPM sampling shenanigans?) However, KHMX is a bit stagnant; amazing though that they survived for over three decades with only a handful of moments with stellar ratings.

KTRH is well outside the Top 10 for 6+. Houston went from a market that likes conservative talk, to a market that doesn't seem to care for any News/Talk at all. Left, Right, English, Spanish, doesn't matter.

KMJQ is just inside the Top 5 despite being the only station focused on gold R&B and/or Hip-Hop.

Is classic country KTHT run on a lower budget? The station is at a 1.3. I can't imagine strong 25-54 numbers.

Houstonians still love their Sunny it seems. And it's not the Holidays yet.

 

[Mrtejano]

KLTN has no real competition, the only competition they could have would have been LA MEJOR MVS but with there mediocre signal they’re leasing it’s like an elementary school football team playing football vs an NFL team.

 

[davideduardo]

KLTN has no real competition, the only competition they could have would have been LA MEJOR MVS but with there mediocre signal they’re leasing it’s like an elementary school football team playing football vs an NFL team.

And in the core target Spanish language demo of 18-49, KOVE beat KLTN this time around.

 

[ThatVoice22]

KTRH allows Michael Berry to blather on for 5 hours per day (8-11am & 5-7pm). His questions to callers are silly: "What did you have to eat last night?" and "How many kids do you have?" Even when those were not the topic the caller was discussing.
With mid-term elections coming, talk radio "should be" doing well.
Morning News with Jimmy Barrett & Shara Fryer, Clay Travis & Buck Sexton, Sean Hannity, and Mark Levin are excellent. But Michael Berry, with the nasal-twang-drawl, is dumbing-down KTRH for five too-long hours per weekday.

 

[tb_]

Is classic country KTHT run on a lower budget? The station is at a 1.3. I can't imagine strong 25-54 numbers.

It’s run on a budget of zero, or at least it sounds that way. It’s a 24/7 voice tracked jukebox, they canned their only live daypart in favor of blatantly VTed Scott Sparks from KHPT, and they haven’t gotten any new imaging, other than stuff cut by… you guessed it, Scott Sparks.

 

[101tm]

Maybe KTHT would benefit from a more traditional gold country format like 99.5 The Wolf in Dallas? Looking over their playlist, the music seems to lean really old.

 

[stan]

KTRH allows Michael Berry to blather on for 5 hours per day (8-11am & 5-7pm). His questions to callers are silly: "What did you have to eat last night?" and "How many kids do you have?" Even when those were not the topic the caller was discussing.
With mid-term elections coming, talk radio "should be" doing well.
Morning News with Jimmy Barrett & Shara Fryer, Clay Travis & Buck Sexton, Sean Hannity, and Mark Levin are excellent. But Michael Berry, with the nasal-twang-drawl, is dumbing-down KTRH for five too-long hours per weekday.

Berry isn’t the only problem at KTRH. The whole lineup is a loss leader.

 

[Ryan Williams]

Berry isn’t the only problem at KTRH. The whole lineup is a loss leader.

"Loss leader"?

 

[Mediafrog+]

Maybe KTHT would benefit from a more traditional gold country format like 99.5 The Wolf in Dallas? Looking over their playlist, the music seems to lean really old.

Agreed, but the rimshot signal is an issue. KROI would be a great simulcast partner for KTHT were Coxpollo to add a fifth FM. Cox may be in a holding pattern as they hope to add two TV stations to their Houston cluster…a deal that is tied up in regulatory review.

I’d rather see 92.1 become the new home for one of Houston’s existing SportsTalkers, but a 92.1+97.1 simulcast could replicate the success of The Eagle, and might provide some format flexibility should Cox move on from Country Legends.

 

[Joe Stryker]

Morning News with Jimmy Barrett & Shara Fryer, Clay Travis & Buck Sexton, Sean Hannity, and Mark Levin are excellent. But Michael Berry, with the nasal-twang-drawl, is dumbing-down KTRH for five too-long hours per weekday.

The problem with Jimmy Barrett is that he sounds exactly like Joe Pags. It's not the way you sound, but it's all about what you say. Michael Berry could learn a thing or two about that.