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Boston Radio Ratings September 2022
- Thread starter freqlost
- Start date
WBOS below WXRV, below rim shotter WXLO and just above WGHB FM and WZRM a partial market coverage Spanish formatted station
When is someone going to put WBOS out of it's misery?
Is Dean Deramo available to bring Country back to 92.9?
Ron Robin for Disco?
When is someone going to put WBOS out of it's misery?
Is Dean Deramo available to bring Country back to 92.9?
Ron Robin for Disco?
... and K000nah returned from vacation which explains the RKO plunge.
Another post thinking that the electric bill in any significant market is a deciding factor.
The highest billing 50 kw AM in Boston grosses about $1,400,000 a month. The electric bill is around $8,000 a month for just the transmitter. They pay more for things like liability insurance, yet nobody mentions that... just the electric bill.
And today's transmitters are solid state and modular and need very little maintenance.
Unfortunately Dean lives in Texas and is battling a rare but serious illness. I would think Ron Robin Polcari would jump at the chance to bring Disco back to 92.9.
Yes, and this one of three 3 fairly new transmitters in the same Newton building (WRCA and WUNR also there) so there is some economy of scale when maintenance is needed. And they share 5 short towers just low enough to not require tower lighting per the FAA. But still this is 50 KW with a pattern similar to WRKO or WEEI-AM, yet the listener numbers are so low.
I'm guessing it's doing what Beasley might be hoping it does. Taking just enough of a small slice of potential ratings away from iHeart's WZLX to keep it away from their chart-topping WROR.
Bingo! That is often the reason why a marginal station (limited signal FM or an AM) is maintained in a cluster.
That sucks to hear, he did radio at U Lowell at the same time I was the Chief Engineer there, then he was at WDLW and then WBOS.....
WBOS? @bostonradio notes:
"More impact even on management side: ROR 105.7/Rock 92.9 PD Ken West gets the hammer."
"More impact even on management side: ROR 105.7/Rock 92.9 PD Ken West gets the hammer."
He
He was also. the booth announcer at Ch 7. After programming a few a other stations in Major Markets he established a successful voice over and marketing company in Dallas. He is still married to Susan who he met at DLW where she did news. His illness makes it difficult to work.
WBOS is not a limited signal. Full Class B from the top of the Prudential Center in Boston where many other major Boston FM’s transmit from. On a par with most major FM signals in Boston if not better than many of them.
What’s limited is the ratings it can get on its own as a new second Classic Rocker in Boston against one with a 37 year track record that in recent years has always been at least around the middle of the top ten all-ages (WZLX). That’s why I speculate they’re using WBOS to protect their Classic Hits station WROR (now #1 all-ages) from WZLX, which would be in a battle for the top against their WROR if WBOS hadn’t been taking just that small piece of the Classic Rock pie from WZLX.
Now that the PD for WBOS is gone...
FWIW, it finally makes sense why WROR is a power performer, but WBOS has been lackluster at best! I wonder what direction WROR will go, or will Beasley be resting on their laurels instead?
Why would WROR go anywhere?
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