Bang! Most-Watched NBA Playoffs Opening Weekend Ever on Disney Platforms
The opening weekend of the 2023 NBA Playoffs was the most-watched ever on Disney platforms, according to Nielsen. The five-game slate – two games on ABC and three games on ESPN – averaged 4,280,000 viewers, up three percent from last year, setting the combined ABC and ESPN opening weekend...
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Here is some of the ratings for some of the NBA playoff games as of 2023.
The Sacramento Kings victory over the Golden State Warriors in Game 1 averaged 6,257,000 viewers, making it the most-watched opening Saturday night playoff game ever on ABC. It peaked with 7,562,000 viewers from 11-11:15 p.m. ET. It was up 38 percent vs. last year’s comparable game between the Golden State Warriors and Denver Nuggets. Warriors vs. Kings Game 1 was the most-watched program of the day across all of television and in all key demos.
The Warriors vs. Kings game generated a 14.1 rating in the Sacramento market, making it the highest-rated Kings game on ABC or ESPN since 2004.