Is there a Shares for Temecula.

[34james]

I was curious if there is a shares for southwest Riverside. It would seem to be a good fit as Temecula and now Hemet have exploded in population. Just curious that's all.

 

[asugeorge1]

I was curious if there is a shares for southwest Riverside. It would seem to be a good fit as Temecula and now Hemet have exploded in population. Just curious that's all.

I’m curious as well, although I suspect they are lumped in with the Riverside / San Bernardino Inland Empire radio ratings. Temecula is an interesting place because even though it is considered the LA TV market, KUSI in San Diego has a translator in Temecula. Also, some San Diego radio stations can be heard in Temecula and I know KOGO routinely covers Temecula news and traffic. Kind of that weird middle ground between the LA market and San Diego market.

 

[Signal Geek]

Temecula is an interesting place because even though it is considered the LA TV market, KUSI in San Diego has a translator in Temecula. Also, some San Diego radio stations can be heard in Temecula and I know KOGO routinely covers Temecula news and traffic. Kind of that weird middle ground between the LA market and San Diego market.

Several of my former co-workers lived in Temecula. They say it's primarily a bedroom community for San Diegans who have been priced out of San Diego County.

 

[davideduardo]

That area is mostly a portion of Riverside County and is in the Riverside / San Bernardino market book. The part that overlaps into San Diego County is in the SD book.

A full subscriber can extract specific areas if the sample there is big enough.

 

[TomásEstefan]

That area is mostly a portion of Riverside County and is in the Riverside / San Bernardino market book. The part that overlaps into San Diego County is in the SD book.

A full subscriber can extract specific areas if the sample there is big enough.

I read, not long ago that over 80% of Temecula, Murietta, Hemet, et. al., households commute to the San Diego area for work, and, indeed as Signal Geek said, they're priced out of SD County. (Many of these folks actually grew up in SD County and now can't afford to buy there...sad...)

At one point, several years ago (because of the above reason), a number of SD radio stations attempted to bring this portion of Riverside County into the SD Market. But the FCC said no. KOGO could no longer simulcast (LMA) on 94.5 fm, KGB-FM on 103.3 (LMA) as examples. Apparently the Commission treated these stations and, I think, a couple of others as if they were operating unauthorized translators. (I think the FCC should have simply looked the other way as a vital public service was being provided to commuters this area.) But...who am I?

TV is a different story of course. The far south of Riverside County has always been part of the LA DMA. Although, in the distant past, at least during the analog era, SD channels 8 & 10 were available with an appropriate antenna. And today, as I understand it, those stations are still found along with some SD UHF stations on various cable systems in the area (subject to network blackouts of course). However today, SD's KUSI (ch 51) is, I believe, the only SD TV station that still features Temecula and environs on its weather forecasts. I guessing it's because it's fully independent and not a network affiliate like the others, so they probably figure they're really not "encroaching" on someone else's market.

 

[davideduardo]

At one point, several years ago (because of the above reason), a number of SD radio stations attempted to bring this portion of Riverside County into the SD Market. But the FCC said no.

The FCC does not determine markets. Nielsen/Arbitron does/did, using a detailed process. Years ago the FCC decided to use the radio definition of markets for station ownership, and that comes from Nielsen

KOGO could no longer simulcast (LMA) on 94.5 fm, KGB-FM on 103.3 (LMA) as examples. Apparently the Commission treated these stations and, I think, a couple of others as if they were operating unauthorized translators. (I think the FCC should have simply looked the other way as a vital public service was being provided to commuters this area.) But...who am I?

Again, the FCC has nothing to do with market definitions.

TV is a different story of course. The far south of Riverside County has always been part of the LA DMA. Although, in the distant past, at least during the analog era, SD channels 8 & 10 were available with an appropriate antenna. And today, as I understand it, those stations are still found along with some SD UHF stations on various cable systems in the area (subject to network blackouts of course). However today, SD's KUSI (ch 51) is, I believe, the only SD TV station that still features Temecula and environs on its weather forecasts. I guessing it's because it's fully independent and not a network affiliate like the others, so they probably figure they're really not "encroaching" on someone else's market.

Remember, TV markets are defined by all forms of coverage, including cable. They are not based on just OTA signal coverage.

 

[Neel]

Are cable systems in Temecula still carrying other SD stations besides KUSI? Last when I checked the lineups there, I didn't see them.