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XEWW 690

I've never put this into words, as in each nation the concept is different.

Start out with "20 nations divided by a single language" as a working definition for Latin America, and then mix in some nations like Chile that are nearly "First World" economies and others like Nicaragua and Venezuela and Honduras that are horribly "Third World" with vast suffering and poverty.

Governments and political parties are first based on the socioeconomic base they represent: rural or urban, coastal or highlands, middle class or working poor or rural agrarian workers. In some, like Ecuador, Perú and Bolivia, indigenous or "criollo".

In politics, it is very easy to spot parties based on how much they plan to take from the rich and give to the poor; that is the destruction of Argentina in a nutshell. As a British politician said, eventually you run out of money to take away from the rich and everyone is poor.

The biggest difference is in the wider separation of the poor and the rich and the control of the economy by the richest. And, in the Caribbean basin, the difference has to do with shades of Black and in the rest of Latin America, the amount of Indigenous heritage.

I'm not a cultural anthropologist nor a sociologist, although those were my college co-majors along with business. What is to me the biggest contrast with the US is that when in Ecuador, Puerto Rico, Mexico, the Dominican Republic and other places I have worked people were never focused on skin color. In fact, only with recent obsessions with that in the USA have I realized how many different "shades of human" I have as friends and past associates who I never thought of as of a different color but just as "friends".
Along those sames lines, over in the UK when listening to presenters/announcers on the BBC, Sky News, ITV and so on you can not (with your eyes closed) tell what the "race" or ethnicity of the talent is, other than perhaps the region where they may have been raised. But even that would be difficult if they speak "Received English".

Here in the US, as a nation essentially composed entirely of immigrants things are different.
 
PSN website is here: En Vivo | Ultimas Noticias de Hoy | PSN Noticias

45.2 is running a loop that includes a promotional ad for a new FM signal in one Mexican City.
And that city is Tijuana, Willy FM is now the latest one for PSN. I wonder, since it's now on FM, what will the future be for all those AM's.

During the last two weeks as Willy, the music had become much more pop, with less of those "Oh WOW' songs. They were even running an English language liner, thanking listeners for listening to the place that has (or had) all of your favorite hits. Realize now this may have been a subtle goodbye message.

The San Diego radio dial has become less interesting to listen to
 
The San Diego radio dial has-in part-become less interesting, but questions remain. Early in 2023 XEWW dropped its Chinese music and started airing various forms of pop music-some of it clearly uncensored (and pretty obscene by U.S. standards). The music was toned down significantly but the audio quality was terrible. XESS (620) may or may not be on the air. XESDD (1040) is reportedly off the air. XEPE (1700) on .... So are XEWW, XHPRS-FM, XEPE simulcast now? I just read that Jaime Bonilla is leasing 690. None are what they use to be. Anyone know what's going on? Like I asked back in August.... "Where's Willie"?
 
The San Diego radio dial has-in part-become less interesting, but questions remain. Early in 2023 XEWW dropped its Chinese music and started airing various forms of pop music-some of it clearly uncensored (and pretty obscene by U.S. standards). The music was toned down significantly but the audio quality was terrible. XESS (620) may or may not be on the air. XESDD (1040) is reportedly off the air. XEPE (1700) on .... So are XEWW, XHPRS-FM, XEPE simulcast now? I just read that Jaime Bonilla is leasing 690. None are what they use to be. Anyone know what's going on? Like I asked back in August.... "Where's Willie"?
XESDD is actually on 1030.
 
The San Diego radio dial has-in part-become less interesting, but questions remain. Early in 2023 XEWW dropped its Chinese music and started airing various forms of pop music-some of it clearly uncensored (and pretty obscene by U.S. standards). The music was toned down significantly but the audio quality was terrible. XESS (620) may or may not be on the air. XESDD (1040) is reportedly off the air. XEPE (1700) on .... So are XEWW, XHPRS-FM, XEPE simulcast now? I just read that Jaime Bonilla is leasing 690. None are what they use to be. Anyone know what's going on? Like I asked back in August.... "Where's Willie"?

45.1 + 105.7 + 620 (has some local programming for Tecate) / 690 / 1270 / 1420
45.2 + 1310 / 1700

What's going on, you ask?

#1. There's an election coming. June 2, 2024. It's a presidential election year, which means Mexicans will also vote in the new Senate and a new Chamber of Deputies. In Baja California, it's a midterm cycle year with the state legislature and the seven municipalities coming up for election. In my experience with Mexican broadcasting, presidential cycles tend to lead to a boom in new news/talk projects and stations.
#2. Jaime Bonilla hates the current governor, Marina del Pilar.
#3. PSN's purchase of XHBJ gave it a TV outlet and the ability to structure its all-over-the-place news-talk programming. The stations basically air visual simulcasts of all the different programs.
#4. Even with leasing 690 and 1420 from W3 Comm and Audiorama, the move does keep other political viewpoints from appearing on those AM stations.

PSN is not, unfortunately, in the business of making radio as much as it is in the business of making political noise.
 
45.1 + 105.7 + 620 (has some local programming for Tecate) / 690 / 1270 / 1420
45.2 + 1310 / 1700

What's going on, you ask?

#1. There's an election coming. June 2, 2024. It's a presidential election year, which means Mexicans will also vote in the new Senate and a new Chamber of Deputies. In Baja California, it's a midterm cycle year with the state legislature and the seven municipalities coming up for election. In my experience with Mexican broadcasting, presidential cycles tend to lead to a boom in new news/talk projects and stations.
#2. Jaime Bonilla hates the current governor, Marina del Pilar.
#3. PSN's purchase of XHBJ gave it a TV outlet and the ability to structure its all-over-the-place news-talk programming. The stations basically air visual simulcasts of all the different programs.
#4. Even with leasing 690 and 1420 from W3 Comm and Audiorama, the move does keep other political viewpoints from appearing on those AM stations.

PSN is not, unfortunately, in the business of making radio as much as it is in the business of making political noise.
Thanks, Sammie - kinda what I figured. Oh for the days when Mexican PSAs extolled the virtues of lobster in Rosarito.
 
Bonilla doesn't do 'music' formats.
In fact, Bonilla had several musical concepts such as "La Super K" (1040 AM in SD), "La Romántica" (first 560 and after 1700 AM until 2005), "La Pantera" (105.7 FM until 2006), "La Deportiva" (620 AM during 2008 and 2010) and "Radio Romance "(1030 AM during 2013 and 2014) even on La Tremenda (until 2013) they played grupera music when there was no spoken programming
 
There were two stations in Tijuana that used the XETRA call letters, 690 AM and 91.1 FM. The FM is still XETRA-FM. It calls itself 91X.

In the U.S., with the AM now under different ownership, that station could not return to using the XETRA call sign, unless it got the OK from the owners of the FM. Perhaps Mexico call letter regulations are different.
 
There were two stations in Tijuana that used the XETRA call letters, 690 AM and 91.1 FM. The FM is still XETRA-FM. It calls itself 91X.

In the U.S., with the AM now under different ownership, that station could not return to using the XETRA call sign, unless it got the OK from the owners of the FM. Perhaps Mexico call letter regulations are different.

I don't think there would be an encumbrance. XERC-AM and XERC-FM have separate owners now. There are quite a few cases of "shared call sign base, different service, different owner" now, though most involve the IFT's templated call signs. There's an XHCSAG-FM and an XHCSAG-TDT, for instance. The only thing they have in common is that they are social concessions, as indicated by the middle two letters.
 
I was wondering about those six-letter Mexican call signs. Unusual in North America where the U.S. has only three and four-letter call signs. Canada also has mostly three and four-letter call signs. But there are a few five-letter call signs for some CBC television stations, mostly French stations in English communities and English stations in French communities. (For instance, CBU is the English-language CBC Radio One station in Vancouver. CBUT is the English-language CBC television station. And CBUFT is the French-language television station.)

So in Mexico, it's...

X for meXico
H for FM or TV station
CS for concesión social = social concession
Then two more letters for the station's actual designation

I assume "concesión social" means a non-commercial station owned by a non-profit organization.
 
I was wondering about those six-letter Mexican call signs. Unusual in North America where the U.S. has only three and four-letter call signs. Canada also has mostly three and four-letter call signs. But there are a few five-letter call signs for some CBC television stations, mostly French stations in English communities and English stations in French communities. (For instance, CBU is the English-language CBC Radio One station in Vancouver. CBUT is the English-language CBC television station. And CBUFT is the French-language television station.)

So in Mexico, it's...

X for meXico
H for FM or TV station
CS for concesión social = social concession
Then two more letters for the station's actual designation

I assume "concesión social" means a non-commercial station owned by a non-profit organization.

Pretty much. With some early exceptions (the PB and PE series, plus the IFT-4 auction), the series are now

CC - Concesión Comercial. Two sequential letters (in FM, with a gap after CY and before FC, sequential as in lot number in the auction) or related to station location (in AM). (IFT-8 auction only) The assignment method means that in nearly every case, stations in the same city from IFT-8 are adjacent call signs—XHCCCB-FM or XHCCCC-FM in Culiacán, for instance.
CP - Concesión Pública. Two sequential letters (in FM and TDT, television) or related to station location (in AM).
CS - Concesión Social. Two sequential letters.
SC - Social Comunitaria. Community stations. Assignments are vaguely sequential but not quite.
SI - Social Indígena. Indigenous stations, which are generally owned by indigenous communities.

In the CP and CS series, these call signs are assigned at time of allotment, not time of award to an applicant. The reason is that only a fixed number of public and social stations are made available each year for specific areas in specific filing windows, while community and indigenous applications can be taken on any open business day and for communities not already listed in a filing window.

Your definition of social concession is pretty much correct. Social stations are noncommercial and generally are owned by individuals, civil (read: non-profit) associations, and private educational institutions. Public stations are only owned by governmental institutions at all levels, including public universities and other educational institutions.

Community and indigenous stations are subtypes of social station that, in exchange for certain requirements on the concessionaire, qualify for some extra perks. The biggest is that there is a reserved band for them, 106–108 MHz and the AM expanded band (which each have some grandfathered stations that could not be repacked below 106). The other is that government agencies are required to allocate one percent of their annual marketing budget to these stations (as a whole), though compliance is low.

You can change your call sign, but not a lot of people do in Mexico.
 
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