Greg Mac Station in Fresno

[MasterDJ]

What were the call letters for the Fresno area radio station once owned by KDAY employee Greg Mac?

 

[michael hagerty]

What were the call letters for the Fresno area radio station once owned by KDAY employee Greg Mac?

According to LARadio.com, it was KTAA (now KOKO-FM).

 

[MasterDJ]

Thanks, Michael.

 

[MasterDJ]

According to LARadio.com, it was KTAA (now KOKO-FM).

Was KTAA the same station that MC Hammer once owned?

 

[brettbutlerisok]

According to LARadio.com, it was KTAA (now KOKO-FM).

Greg Mac owns 98.3 KZLA. KOKO is the station once owned by Art Laboe.

 

[michael hagerty]

Greg Mac owns 98.3 KZLA.

Which he bought in 2003.

KOKO is the station once owned by Art Laboe.

Who bought it from Greg Mack in 1998. Here's Greg as quoted by Don Barrett at LARadio.com:

The next station Greg purchased was KTAA in Fresno. “It probably covered the western side of Fresno real well. We had immediate success again, this time with rhythmic, which was the first rhythmic format in Fresno. We kicked all kinds of ass. Within seven months we went from zero to $80,000 a month.”

Greg learned the hard lesson of publicity with KTAA, this time negative publicity. One of the original investors got into trouble with the law. The local press identified the investor as one of the owners of the station, which he wasn’t, but other stations went to our clients and got them to switch. We went from $80,000 a month down to $30,000. I was forced to sell and Art Laboe bought it.” ​