It's still Christmas

[Miguelito]

Interesting choice for B101 to continue playing all Christmas music through New Year's Eve. I feel like there's the possibility more people would tune out (in work/office settings where others must be subjected to it, for example) than would tune in (driving to and from work, perhaps). Maybe the thinking is that people tuning out might at least substitute with TDY?

I would find it much more likely that EJ would keep the Christmas rolling on jbr.com and WBEN-HD2, since there's really not much to lose there, but that's not what happened. Did they flip back at midnight on 12/26?

 

[iacd]

B101 did this last year.

 

[AbrahamJSimpson]

For these past couple of years, the holidays have been long weekends, so it kind of works a bit easier. Next year, they jump to Wednesday. Doesn’t mean the B won’t do it again, but it’s a bit of a different situation.

 

[thunderbirdmike]

WLEV 100.7 is still all Christmas.

 

[TheBigA]

Two iHeart ACs (WLTW, KOST) have basically returned to normal, but they are sprinkling in Christmas songs, maybe two an hour every two hours. WLIT Chicago is back to normal.

 

[Larry]

I feel like there's the possibility more people would tune out (in work/office settings where others must be subjected to it, for example) than would tune in (driving to and from work, perhaps).

Remember how many people are off this week and I think many offices that require some in office presence are allowing people to work completely remotely this week. Obviously retail, doctors offices and other businesses open to the public are open so those would be the main ones potentially impacted by the continued holiday music.

 

[PrevueTalk]

B101 did this last year.

now they are doing it again

 

[101.9 La Kalle]

now they are doing it again

 

[Gregg.]

To my thinking, the way WLTW does it makes sense. Dec. 26 and 27, there's one holiday song per hour, but only songs that aren't specifically about Christmas. Happy Holiday, Let It Snow, Jingle Bells, Linus & Lucy. Then as the week continues, that gets eased up. By New Year's Eve, the holiday songs are gone.

This is the first I've heard about staying all-Christmas for the entire week! WBEB, WLEV and in Providence, WWLI is doing it too.

I'd love to see if staying all-Christmas until New Year's gets better ratings in Philadelphia than what WLTW does in NYC.

 

[iacd]

Wlev is now back to it’s regular format.

 

[AbrahamJSimpson]

now they are doing it again

🤨

 

[RyanHoward]

WLEV 100.7 is still all Christmas.

WLEV went back to normal at midnight last night.

 

[101tm]

Audacy’s WSPA-FM in Greenville/Spartanburg SC has been doing Christmas music for 2+ months for a number of years now. Start on Halloween or the day after, Christmas music wall to wall until after New Years Day. Makes their numbers even lower, but they must profit from it financially. Always one of the very first to go all Christmas in the country, definitely the first Audacy station that does every year.

 

[Bill_W]

Keep the Christmas music on until at least Epiphany. That's when the Three Wise Men show up.

You would think WJBR would have kept Christmas music going. At this point, WJBR is just an extra computer at the Beasley studios in Bala Cynwyd, isn't it? They had a good mix of Christmas music.

Sirius has kept Holly and Holiday Traditions on the app but took them off the satellite. They keep Holiday Traditions on the app all year long.

 

[AbrahamJSimpson]

But no one programs according to the three wise men thing. Up until New Year's....ok, whatever, do it/don't do it, knock yourself out. But it's time to let it go after that.

 

[iacd]

At midnight B101 stopped playing Christmas music and returned to its normal format.

 

[Seltzer]

I suspect most listeners are well beyond Christmas once New Years Eve arrives. And I can't imagine a station like B 101 on Tuesday 1/2...when the workplaces start listening... would still be playing Christmas Music...despite this whole holiday for the Wise Men.

 

[AbrahamJSimpson]

If the whole ”it runs to January 6th” thing is important to someone, they can listen to steaming or their own collection. I‘ve done that plenty of times, not because of any religious aspect, but simply because I like enjoying the music after the stress and anxiety of the season has ended and before the long freaking stretch of cold winter lies ahead. But to expect a broadcaster to cater to that? Heck no.

 

[SKFlyers93]

I realize it wasn't that long ago, but I can remember when B101's HD2 played Christmas music in the weeks leading up the switch and about a week or two after December 25th, with their regular format in-between.